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The Viral Marketing Cheat Sheet

The Viral Marketing Cheat Sheet | AtDotCom Social media | Scoop.it
Perhaps nothing is as effective and efficient in spreading your message as a viral marketing campaign. The idea behind viral marketing is to inspire people to spread your message for you.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, March 26, 2013 10:43 AM

Cool checklist for how to have your content go viral. Love "don't be neutral" since that is so hard to train out of corporations.


Poeple have no problem not being neutral. Companies want to please eveyrbody. Yeah, that day is GONE, so take a stand, have a voice tell us what you really think and so who you really are and we may just LOVE you back. 

Nat Sones's curator insight, March 26, 2013 12:11 PM

Creating #viral's like Douglas Adams' tips on flying: aim at the ground and miss. It's hard to force it. But there are some tips, and some great ones here. 

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Make Customers Fall in Love with Your Business: 20 Tips From @KISSmetrics and @ScentTrail

Make Customers Fall in Love with Your Business: 20 Tips From @KISSmetrics and @ScentTrail | AtDotCom Social media | Scoop.it
Nurturing relationships with your customers is a crucial part of growing a successful business. In this age of automation and innovation, caring for your customers has never been more important.

Via Martin (Marty) Smith
John van den Brink's insight:

Great tips! Thank you @KISSmetrics and @ScentTrail

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Martin (Marty) Smith's curator insight, March 6, 2013 2:27 PM

Great @KISSmetrics Post. Their 10 Ways:

1. Treat Customers Right - Genuinely Interact.
2. Don't Come On Too Strong - Have Respect.

3. Listen - Hear what customers are saying.

4. Continue - Offer ongoing 

5. Partners not customers - communication is 2 way.

6. Build Trust - No Surprises good or bad.

7. Be Transparent - HONESTY always wins in the end. 

8. Keep Your Promises & Only make keepable ones.

9. Customer is always RIGHT.

10. Say THANK YOU and be KIND.

These are great and I would add:

1. Know YOURSELF, be consistent and true.
2. Have FUN (fun is contagious).

3. LOVE what you do (passion is contagious).

4. LOVE who you do it with (or fake it until you make it).

5. Stay Calm, Carry On

6. Change the World

7. Share and then SHARE some More.

8. Align your company to Stengel's Brand Ideals.

9. LISTEN more than you TALK.

10. Curate more than you Create.

 

 Do any five of these consistenly and like, trust and respect may just turn to LOVE.