AS Level
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Engaging stakeholders in a business - Cadbury Schweppes | Cadbury Schweppes case studies and information | The Times 100

Engaging stakeholders in a business - Cadbury Schweppes | Cadbury Schweppes case studies and information | The Times 100 | AS Level | Scoop.it
CDS BusinessStudies's insight:

Read the case study on Schweppes and identify the advantages and disadvantages of engaging stakeholders in Schweppes.

Can you apply any of this to Hebden Carpets Plc? This relates to the pre-release task 1a for this year's exam.

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Revision techniques - the good, the OK and the useless

Revision techniques - the good, the OK and the useless | AS Level | Scoop.it
Why advice about revising might need to be revised.

 

Revision charts, highlighter pens and sticky notes around the room are some of the methods people use to ensure information stays in their mind.

But now psychologists in the US warn many favourite revision techniques will not lead to exam success.

 

Universities, schools and colleges offer students a variety of ways to help them remember the content of their courses and get good grades.

These include re-reading notes, summarising them and highlighting the important points.

 

Others involve testing knowledge and using mnemonics - ways of helping recall facts and lists, or creating visual representations of the knowledge.

But teachers do not know enough about how memory works and therefore which techniques are most effective, according to Prof John Dunlovsky, of Kent State University.

 

 

He and his colleagues reviewed 1,000 scientific studies looking at 10 of the most popular revision strategies.

They found that eight out of 10 did not work, or even hindered learning.


Via Clive Hilton
CDS BusinessStudies's insight:

Take note of the 'HOW THE TECHNIQUES FARED' - ensure to embed the highly effective techniques! 

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Awards & Recognition :: AboutMcDonalds.com

Awards & Recognition :: AboutMcDonalds.com | AS Level | Scoop.it
 
CDS BusinessStudies's insight:

Good indications that McDonalds is developing enterprise skills to benefit their business.... Very useful to support aims and objectives for LO3.

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mcd_recruitment_training.pdf

Useful for both unit 1 and unit 2...

CDS BusinessStudies's insight:

A good read which gives an insight into McDonalds recruitment and training.  The awards at the bottom of the article are a good indication of McDonalds success in the training and development of it's workforce.

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What do the McDonald's employee stars mean and how do you earn them?

What do the McDonald's employee stars mean and how do you earn them? | AS Level | Scoop.it
What makes McDonald's
CDS BusinessStudies's insight:

How are McDonalds trying to promote enterprise skills?  Why does this benefit the business and contribute to specific aims and objectives? (LO2 & LO3 Enterprise skills)

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McDonald's faces 'challenging' trade

McDonald's faces 'challenging' trade | AS Level | Scoop.it
McDonalds says the "informal eating-out market remains challenging" as its second-quarter profits rise by less than expected.
CDS BusinessStudies's insight:

Some data showing concerns for McDonalds.... Useful for LO3 :-)

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TV Advert - McDonalds - Premium Coffee Range - Introducing The New Mocha - I'm Lovin It

No Copyright Intended Advert - Mcdonalds http://www.mcdonalds.co.uk
CDS BusinessStudies's insight:

How is this advert contributing to McDonalds aims and objectives?

How has the packaging changed?  What image do you think they are hoping to create?  Why has it been changed?

Can you find data (for LO3) to support that marketing for the McCafe range is a success?

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The real test of learning? Not forgetting - Telegraph

The real test of learning? Not forgetting - Telegraph | AS Level | Scoop.it
Revision techniques: Our schools encourage learning information only until the exam has passed. Memory expert Ed Cooke explains how to keep facts in your long-term memory with minimal effort.

Via Monica S Mcfeeters
CDS BusinessStudies's insight:

Have a read of the related article 'How to learn boring facts' - this is also another really effective method to use... Remember 'no singing in the exam though!' :)

 

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Applied Business

Applied Business | AS Level | Scoop.it
A-level Applied Business 8610 helps students explore the techniques used in setting-up an enterprise. It will allow them to progress to further or higher education, training or employment.
CDS BusinessStudies's insight:

AQA Exam boards website.  Use the links on the left-hand side to find the specification and mark schemes for the coursework units; 1 and 2.  You can also find past papers for the unit 3 exam.  Mark schemes can also be found here or you may bring completed papers into school for us to mark for you... Good luck!

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The importance of recruitment - Recruiting, selecting and training for success - McDonald's Restaurants | McDonald's Restaurants case studies and information | The Times 100

The importance of recruitment - Recruiting, selecting and training for success - McDonald's Restaurants | McDonald's Restaurants case studies and information | The Times 100 | AS Level | Scoop.it
CDS BusinessStudies's insight:

Useful for both unit 1 and unit 2....

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Facella_color_all.pdf

CDS BusinessStudies's insight:

Consider how this article demonstrates that McDonalds promotes enterprise skills.  Does the article provide you with any useful data for LO3?  A recommended read.... Useful facts can be found under the 'A Culture of Opportunity' section.

 

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McDonald's sales and profits rise

McDonald's sales and profits rise | AS Level | Scoop.it
Fast food giant McDonald's sees its quarterly profits soar 15% on higher sales across all its global regions.
CDS BusinessStudies's insight:

Positive data contributing to McDonalds success.... (Useful for LO3)

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McDonald's 'We All Make The Games' Olympics TV Ad

CDS BusinessStudies's insight:

Consider why this advert is so successful in attracting viewers attention.  Who is it aimed at?  Does it incorporate most types of people?  How? Is it engaging?  Why? What aims and objectives do you feel it is contributing to?  Can you find data (numeric or non-numeric for LO3) to show that this advert contributes to McDonalds success in meeting specific aims and objectives?

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