Arts Marketing
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Social Media Monitoring Tools | Social Media Today

Social Media Monitoring Tools | Social Media Today | Arts Marketing | Scoop.it
Check out this infographic featuring some of the best social media monitoring tools. A whopping 25 tools are included and broken down by category for easy reference.

Via Bonnie Burns
Brett.Ashley.Crawford's insight:

evaluation is key -- who has time to waste on things that aren't working.

 

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Bonnie Burns's curator insight, October 7, 2013 11:34 AM

You can see some top picks from the recent Social Media Strategies Summit covering social media monitoring for social listening, social conversation, social marketing, social analytics and social influencer tools.

robyns tut's curator insight, October 8, 2013 10:14 AM

Very interesting list of social networks to help build a comapny.'s brand. Could be useful in the future. Because, you know, new media.

Nandi

poojarajput's curator insight, October 9, 2013 3:12 AM

http://www.jagran.com/lifestyle/technology-news-hindi.html

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How to Use Video Marketing on Each Social Media Platform

How to Use Video Marketing on Each Social Media Platform | Arts Marketing | Scoop.it

Facebook focuses on idea sharing, Twitter is all about broadcasting your thoughts, Instagram prioritizes the visually interesting, and Pinterest provides storage for the content and products you love.


Each social media site is designed to serve a different purpose, so we use it differently. It’s no surprise, then, that we’ll watch—and expect—different types of video on each platform.


In this post, we’re going to go over how to use video marketing on each individual social media site for best results, including ideal length, file size, and best practices....


Via Jeff Domansky
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Sathish Ch's curator insight, July 19, 9:56 AM

Video Marketing  Insights on Social Media

homeplatedusty's comment, July 20, 2:23 AM
thanks
Agi Anderson's curator insight, July 20, 8:32 AM
Every platform has their own nuances. When ever you can share video it's a plus, more and more people are engaged in watching videos.
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9 Generic activities for exploiting infographics

This is a summary video of some of the ideas from my blog post: https://nikpeachey.blogspot.co.uk/201... These ideas are further developed in my ebook - Thinking Critically through Digital Media: http://peacheypublications.com

Via Nik Peachey
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Nik Peachey's curator insight, July 2, 2:14 AM

A video summary of my blog post.

Nevermore Sithole's curator insight, July 6, 7:27 AM
Exploiting infographics
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What makes great content?

What makes great content? | Arts Marketing | Scoop.it
Everyone is trying to get on the content bandwagon, but if you’re not a professional writer, how can you ensure your articles get read by the people who count?

Via Daniel Watson
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Daniel Watson's curator insight, January 26, 7:46 PM

 

Like the majority of business owners, you are probably not a professional writer, yet if you market your business online and you are not in the position to pay a professional writer, you need to create content. Writing content is one thing, but the key to success in online marketing, is to get the right people to read your content. This is easier said than done, however the excellent tips in this article, will get you on the right track to having your content read by those you want to do business with in future.

rodrick rajive lal's curator insight, January 29, 6:25 AM
What makes content great is its freshness, relevance, and presentation.
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26 Ways to Use Video for Your Social Media Marketing : Social Media Examiner

26 Ways to Use Video for Your Social Media Marketing : Social Media Examiner | Arts Marketing | Scoop.it

Do you want to add video to your social media marketing?

Looking for ways to increase video views and engagement?

In this article, you’ll discover 26 ways to use video to improve your social media marketing....


Via Jeff Domansky
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Daniel Watson's curator insight, July 12, 2016 4:11 AM

 

Video marketing has assumed far greater importance for those businesses that wish to rank as highly as possible in the search engines. Every day more people, your prospective customers or clients included, are demonstrating their preference to receive information via video. If you want to meet their expectations and remain relevant to this market, the information contained in this article will be a great help to you.

pham hoat's curator insight, July 12, 2016 5:15 AM

Quy Trình Sản Xuất Cửa Nhựa Lõi Thép Upvc

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How to Get People to Fill Out Your Online Forms

How to Get People to Fill Out Your Online Forms | Arts Marketing | Scoop.it
Form optimization pro, Marcus Taylor, drops by to tell us how to get people to fill out your online forms and become leads on this episode of the Agents of

Via Peg Corwin
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Peg Corwin's curator insight, June 22, 2016 1:50 PM

Did you know that there are 7 factors that affect whether or not someone fills out a website form?  If you want leads/conversions, this podcast/blog post is a must listen.

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100 Top Blogging Tips (Great Easter Reading)

100 Top Blogging Tips (Great Easter Reading) | Arts Marketing | Scoop.it

So how did I get 100 blog ideas? Well, all of these bloggers are successful entrepreneurs and rising stars who are very active on their blog and on social media.


Via Daniel Watson
Brett.Ashley.Crawford's insight:

 

Blog writing is an integral part of the success of businesses and individuals who utilise social media platforms, to improve their customer or client acquisition numbers, in the short rather than the long term. A key element of blog writing, is to find ideas that will work for you straight up, rather than constantly trying different ideas until you stumble on something that works. This collection of 100 ideas, makes for great Easter reading, as well as providing inspirational ideas that you can implement after Easter to grow your business via better blogging.

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Ines Bieler's curator insight, March 29, 2016 7:05 AM

 

Blog writing is an integral part of the success of businesses and individuals who utilise social media platforms, to improve their customer or client acquisition numbers, in the short rather than the long term. A key element of blog writing, is to find ideas that will work for you straight up, rather than constantly trying different ideas until you stumble on something that works. This collection provides 100 inspirational ideas that you can implement now to grow your business via better blogging.

Linda Ashida's curator insight, March 29, 2016 10:20 AM

 

Blog writing is an integral part of the success of businesses and individuals who utilise social media platforms, to improve their customer or client acquisition numbers, in the short rather than the long term. A key element of blog writing, is to find ideas that will work for you straight up, rather than constantly trying different ideas until you stumble on something that works. This collection provides 100 inspirational ideas that you can implement now to grow your business via better blogging.

Antonio Ormachea's curator insight, April 1, 2016 12:38 PM

 

Blog writing is an integral part of the success of businesses and individuals who utilise social media platforms, to improve their customer or client acquisition numbers, in the short rather than the long term. A key element of blog writing, is to find ideas that will work for you straight up, rather than constantly trying different ideas until you stumble on something that works. This collection provides 100 inspirational ideas that you can implement now to grow your business via better blogging.

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How To Generate Maximum Content Marketing ROI

How To Generate Maximum Content Marketing ROI | Arts Marketing | Scoop.it
Actionable insights to boost your Content Marketing ROI, with tips for creating and measuring your best digital marketing strategy.

Via Peg Corwin
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Peg Corwin's curator insight, January 27, 2016 10:41 AM

To get the most out of your content, spend time to research what works and learn from that.  "One mistake we see a lot is rushing into content production without enough research. Researching the content that resonates with your audience helps take away the guesswork about the content you should be producing."

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Top Brands Rediscovering YouTube: New Research

Top Brands Rediscovering YouTube: New Research | Arts Marketing | Scoop.it
Is video part of your marketing mix? In this article, you'll discover recent findings on how brands, consumers and marketers are using YouTube today.

Via Bonnie Burns
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Bonnie Burns's curator insight, October 14, 2015 11:36 AM

In the past year YouTube has enjoyed a sudden surge of interest from both advertisers and young consumers, largely fueled by mobile-device use.

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Report: Twitter Plans To Allow Tweets Longer Than 140 Characters

Report: Twitter Plans To Allow Tweets Longer Than 140 Characters | Arts Marketing | Scoop.it
Twitter is building a product that would allow long-form tweets, multiple sources have told Recode.

Via Bonnie Burns
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Bonnie Burns's curator insight, September 30, 2015 10:33 AM

Such a move would be a major departure from Twitter’s founding days, when its 140-character limit was a necessary nod to the 160-character maximum in SMS messages. Since then Twitter has clung to its signature 140 characters, while users have adjusted by tweeting out blocks of text using screenshots attached as photos.

malek's curator insight, September 30, 2015 6:09 PM

after long waiting

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Six Tips To Stay Ahead of Social Media Trends

Six Tips To Stay Ahead of Social Media Trends | Arts Marketing | Scoop.it

Besides new features added to Facebook, LinkedIn Twitter and Pinterest, new social media sites are launched that do different things. Being on the forefront of social media changes can be accomplished. Here are a few suggestions on ways you can do just that.


Via Bonnie Burns
Brett.Ashley.Crawford's insight:

Arts organizations need to be focused on their work, so these quick and easy short cuts can save a lot of time. Case in point, Facebook is rolling out yet again another marketing algorithm using data from users 'likes'. If I didn't have that coming to me from a NYTimes Bits email subscription, I could have missed it. Use your technology to serve you (not the other way around)

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Bonnie Burns's curator insight, September 18, 2015 10:47 AM

Small business owners have enough on their plates. They have to watch expenses, create marketing pieces, go to sales meetings, follow trends in their industry and keep up with trends on social media. They might have trouble staying on top of them all, but if they fail to pay attention to social media trends, they could miss golden opportunities.

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How To Write Effective Product Descriptions

How To Write Effective Product Descriptions | Arts Marketing | Scoop.it
SEO for ecommerce sites. Discover how to write effective product descriptions for better rankings and to improve conversions

Via Bonnie Burns
Brett.Ashley.Crawford's insight:

Excellent advice for text describing exhibitions OR productions in the arts & culture sector

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Bonnie Burns's curator insight, June 30, 2014 2:01 PM

Writing product descriptions is important, both to SEO and to your conversion rate. It’s also something that most people find pretty difficult. Some products aren’t that exciting and don’t lend themselves well to fanciful descriptions. Other times people get confused about keywords and how to use them in their product descriptions. More often than not, people just use the descriptions provided by the manufacturer.

laurent's curator insight, June 30, 2014 7:26 PM

Faudrait vraiment que j'applique ça sur ce site !

http://www.unamourdecoquine.com

Wan-li Tsai's curator insight, July 2, 2014 2:05 AM

These tricks can also be applied in teaching students about descriptive writing.

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Twitter testing major profile redesign that looks a lot like Facebook

Twitter testing major profile redesign that looks a lot like Facebook | Arts Marketing | Scoop.it

TTwitter is testing a major redesign that's very reminiscent of Facebook and Google+.


Via François-Xavier Schaeffer
Brett.Ashley.Crawford's insight:

The roll out will definitely be fun to follow. 

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François-Xavier Schaeffer's curator insight, February 13, 2014 6:05 AM

I like it very much already! I'm part of the lucky random users enjoying the new design.

Marisa South's curator insight, February 13, 2014 7:04 AM

wow about time!

 

Franz Schreiber's curator insight, February 16, 2014 4:48 AM

good competitive pace 

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4 Tips for Better Email Marketing Subject Lines

4 Tips for Better Email Marketing Subject Lines | Arts Marketing | Scoop.it

Via Daniel Watson
Brett.Ashley.Crawford's insight:

A/B testing is essential for reaching higher results.

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Louise Maxwell's curator insight, January 7, 2014 6:17 PM

Email marketing is still a big part of small business success. This informative article gives some tips on how to make sure it works in your strategy.

Becky Mowat's curator insight, January 8, 2014 3:30 PM

A short, practical, easy- to- use guide for small business owners to market their products via email.

Marcellus Maxximus's curator insight, January 13, 2014 2:19 AM

I read this and thought that this was very helpful to business's that market using email, because that email you send could be the first impression on the customer you send it too, so the subject line is key because its the first part of the email they will see. So you have to make it a good one that will keep the customers reading.

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7 Secrets to Creating Great LinkedIn Showcase Pages

7 Secrets to Creating Great LinkedIn Showcase Pages | Arts Marketing | Scoop.it

LinkedIn designed Showcase Pages as a way for brands with multiple products and services to create pages dedicated to those diverse offerings. But Showcase Pages are much more functional than that - they can be used to target any customer or client segment.


 


But there are some rules and some limitations you need to be aware of. For example, you can only create Showcase Page names that aren’t taken.


 


In this post, I’m going to share seven tips we’ve found help our clients create focused, and compelling pages that gain followers, drive traffic and increase conversions. ...


Via Jeff Domansky
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Jeff Domansky's curator insight, July 3, 9:56 AM

Bob Carver provides a detailed guide to LinkedIn Showcase Pages.

Daniel Watson's curator insight, July 3, 6:09 PM

 

If you have a LinkedIn Company Page you need to be aware that LinkedIn now provides the facility to add showcase pages to your company page. These showcase pages are particularly useful for promoting individual products or services that your business offers to your market. This clear and focused article provides all of the information you need to get started with your own showcase pages.

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What makes great content?

What makes great content? | Arts Marketing | Scoop.it
Everyone is trying to get on the content bandwagon, but if you’re not a professional writer, how can you ensure your articles get read by the people who count?

Via Daniel Watson
more...
Daniel Watson's curator insight, January 26, 7:46 PM

 

Like the majority of business owners, you are probably not a professional writer, yet if you market your business online and you are not in the position to pay a professional writer, you need to create content. Writing content is one thing, but the key to success in online marketing, is to get the right people to read your content. This is easier said than done, however the excellent tips in this article, will get you on the right track to having your content read by those you want to do business with in future.

rodrick rajive lal's curator insight, January 29, 6:25 AM
What makes content great is its freshness, relevance, and presentation.
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10 Reasons Why Your Business Should Blog

10 Reasons Why Your Business Should Blog | Arts Marketing | Scoop.it

Many business owners overlook the potential rewards that a small business blog can provide. Here are 10 important reasons why you should blog.


Via Daniel Watson
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Dell Helpline 24*7 for USA's curator insight, August 18, 2016 4:55 AM
Brilliant Breakthroughs, Inc.'s curator insight, September 6, 2016 6:49 PM
Great article. I've been an avid blogger for Small Business Owners for over 5 years and blogging delivers new clients to me each year without fail!
Technical Support Phone Number's comment, October 27, 2016 10:44 AM
http://www.hptechsupportnumber.com/hp-laptop-support/
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'The Yannick': Man! Myth! Raspberry vest!

'The Yannick': Man! Myth! Raspberry vest! | Arts Marketing | Scoop.it
NEW YORK - As you descend the Penn Station escalator to Track 3 for New Jersey Transit, your eyes are ambushed by an ad with a blazing headline: - David Patrick Stearns, Philadelphia Inquirer
Brett.Ashley.Crawford's insight:
Cultural tourism marketing works! Communities of all sizes can benefit by thinking outside their local or working with their local tourism and convention centers.
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How To Use Pinterest for Business

How To Use Pinterest for Business | Arts Marketing | Scoop.it
Pinterest may be one of the best ways to showcase your business’ products and services. Get the most out of Pinterest to drive traffic and tell your story.
Via Daniel Watson
Brett.Ashley.Crawford's insight:
For the arts Pinterest's visual qualities and majority female audience make it an excellent channel. 
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Daniel Watson's curator insight, May 20, 2016 12:21 AM

 

Pinterest is a high profile social media site that deserves far more attention from businesses seeking to drive more traffic to their websites. Showcasing your products or services on a Pinterest account is not difficult, and can lead to significant additional traffic to your website, if done properly. This definitive guide, should prove very helpful to those businesses looking to establish a foothold in the Pinterest world.

mabitter's comment, May 21, 2016 2:44 AM
Thats exceptional...
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33 Free Social Media Marketing Tools for Small Businesses

33 Free Social Media Marketing Tools for Small Businesses | Arts Marketing | Scoop.it

Small business owners may find it challenging navigating through the fast-paced world of social media.


Via Daniel Watson
Brett.Ashley.Crawford's insight:

A nice list, especially for headline and content suggestions and analysis.

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Dielle Web e Grafica's curator insight, March 28, 2016 10:30 AM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

Kate Marsh's curator insight, March 28, 2016 11:23 AM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

Connie Butcher's curator insight, March 28, 2016 1:37 PM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

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25 Social Media Ideas to Connect Your Audience to Your Business

One of the things that I get asked the most frequently is what should businesses share on social media, which sparked these 25 social media ideas you can use ...

Via Daniel Watson
Brett.Ashley.Crawford's insight:

Very nice way to share a slide deck with very actionable items for arts and nonprofits.

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Daniel Watson's curator insight, December 1, 2015 2:12 AM


If you are utilising social media to connect to your customers or clients, then the time you spend needs to create a strong bond that sticks, and hopefully leads to future sales. Unfortunately, a lot of business owners struggle to connect with their audience in meaningful ways on social media, leading to a lot of frustration and loss of time. This collection of ideas to engage and connect customers or clients to your business, will be a godsend, if you fall into the above category of business owners.

Jeremy Barton's curator insight, December 2, 2015 12:44 AM

Some good ideas to keep in touch with clients and prospects

Alahad Group's curator insight, December 12, 2015 1:30 AM

#NowHiringUAE #JobSearchUAE #JobHuntKSA #Careers #AlahadGroup #ALAHAD #HR #Recruiting #employers #HumanResources #hiring #tweetmyjobs #jobless #freelance #jobopening #jobposting #employment #opportunity #recruiting #jobsearch #joblisting #hireme #MBA #linkedin #unemployed #resume #needajob #jobtips #career #interview #training #jobhunt #dreamjob #hotjobs #consulting #consultants

Alahad Group The Recruiting Specialists http://www.alahadgroup.com

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25 Social Media Tools Reviewed [INFOGRAPHIC]

25 Social Media Tools Reviewed [INFOGRAPHIC] | Arts Marketing | Scoop.it
25 Social Media Tools Reviewed [INFOGRAPHIC]

Via Bonnie Burns
Brett.Ashley.Crawford's insight:

A useful infographic for those entering or adjusting your arts social landscape

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Bonnie Burns's curator insight, October 16, 2015 5:13 PM

This infographic comments on 25 popular social media tools from Sprout Social to Engage Sciences to Spredfast.

Mark William's curator insight, October 17, 2015 2:37 AM

It is a nice infographic. Find out more reviews on 25 social media tools.  

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Google Analytics Bounce Rate Reference Guide

Google Analytics Bounce Rate Reference Guide | Arts Marketing | Scoop.it
Do you understand what is meant by 'bounce rate' in your Google Analytics? Do you want to know how to reduce it? This post explains everything

Via Peg Corwin
Brett.Ashley.Crawford's insight:

It could be that your site is designed with all the information on the home page, but that would be rare.  Bounce rate is a useful analytic point for arts organizations wanting to increase engagement online.  The strategy is to have content feeders on the home page.

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Peg Corwin's curator insight, September 8, 2015 9:20 AM

I'm including this discussion of bounce rates under Content Marketing because so many people ask about it and how to use it to improve page content.  Excellent discussion of this.

JẴї❣'s curator insight, September 20, 2015 5:44 AM
This is a little google Bible and it explains how to manage your bounce rate an excellent Analytics Guide
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3 Creative Ways to Use Twitter Hashtags to Promote Your Business

3 Creative Ways to Use Twitter Hashtags to Promote Your Business | Arts Marketing | Scoop.it

Try something new with your hashtags. Here are three creative ways you can use hashtags to promote your business


Via Bonnie Burns
Brett.Ashley.Crawford's insight:

Data says arts marketers are just getting up to speed with social.  Here's an easy way to get more bang for your tweet :-)

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Bonnie Burns's curator insight, July 20, 2015 1:01 PM

Does your business have a hashtag strategy? It’s easy enough to add one or two relevant hashtags to the end of a tweet – like #education, #technology, #marketing and other industry- or topic-specific keywords. But are you really maximizing on hashtags this way?

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The Top 100 Tools to Capture, Edit, Publish and Distribute Video Online

The Top 100 Tools to Capture, Edit, Publish and Distribute Video Online | Arts Marketing | Scoop.it
The best tools and services to capture, edit, publish and distribute video online.

Via Robin Good
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David W. Deeds's curator insight, September 12, 2016 7:06 PM

Geeky-cool stuff! Thanks to Elizabeth E. Charles. 

António Leça Domingues's curator insight, September 16, 2016 3:49 AM
Top de ferramentas para edição e distribuição online de vídeos.
Ihor Kobets's curator insight, November 28, 2016 1:21 PM
Share your insight
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How To See All The Companies That Are Tracking You On Facebook — And Block Them

How To See All The Companies That Are Tracking You On Facebook — And Block Them | Arts Marketing | Scoop.it
If you're using Facebook, you're giving the company a ton of information about yourself which it is selling to advertisers in one form or another.

Via Tiaan Jonker
Brett.Ashley.Crawford's insight:

Tired of those ads following you across the net . . . here's one way to start slowing it all down. Maybe.

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Carlos Fosca's curator insight, January 26, 2014 7:16 AM

Muy importante! Para tener muy en cuenta y tomar acciones en favor de nuestra privacidad.

Christian Verstraete's curator insight, January 27, 2014 1:46 AM

You may want to take a look.

unspy's curator insight, February 3, 2014 8:52 PM

unspy... just do it