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4 Common Video Strategy Mistakes & How to Avoid Them

4 Common Video Strategy Mistakes & How to Avoid Them | Arts Independent | Scoop.it
In my time at VideoBloom, I've worked with a lot of clients both big and small on a very wide spectrum of video projects. The most insistent problem I've seen over the years is having a poor or non-existent video strategy. A brand can spend copious amounts on high quality creative and production, be using all the best VSEO techniques and have a video player with all the latest social sharing technology, but if they don’t have a video strategy to tie it all together, they are losing out on engagement, conversion and ultimately new revenue.

Source: 4 Common Video Strategy Mistakes & How to Avoid Them http://www.reelseo.com/video-strategy-mistakes/#ixzz2AETu96mL
©2012 ReelSEO


Via Ileane Smith, Johnny E. Ramos Ch.
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Rescooped by Nicko Gibson from creative process or what inspires creativity?
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Four ways you can help someone be more creative

Four ways you can help someone be more creative | Arts Independent | Scoop.it
Though our inspiration levels fluctuate from time to time, we all differ in our baseline levels of creativity. But can you coach someone to be more creative?

Via stan stewart
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Searching for an Effective way to Practise Composition

Searching for an Effective way to Practise Composition | Arts Independent | Scoop.it

Say you wanted to be able to draw more accurately, then the skill you'd need to practice would be your ability to accurately judge shapes in three dimensions and translate them into two dimensions on the picture plane. With building that skill as your goal, you could think up some exercises around it and get down to some regular, focused practice.

If you just draw a lot, over time your drawing will naturally become more accurate. But if you take that skill on its own and practice it regularly, deliberately and with focus, your drawings will become more accurate a lot faster. The greater skill you now have with that particular aspect of drawing and painting will then naturally become a part of everything you do.

 

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How To Pick A Lens

How To Pick A Lens | Arts Independent | Scoop.it

everything you need to know about lenses....how they work and how to pick the right one.

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High Sensitivity, Creativity and Brain Differences

Highly sensitive people are considered by many to be exceptionally creative as a group.
Psychologist Elaine Aron even declares “I know ALL HSPs are creative, by definition.”
The personality trait (technically referred to as sensory processing...

Via stan stewart
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Here's How to Make a Stop Motion Movie in the Digital Age

Here's How to Make a Stop Motion Movie in the Digital Age | Arts Independent | Scoop.it
Calling all aspiring animators, you need to read these expert tips.

Via Jeremy Wilker
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How to Create Awesome Infographics Without Being a Designer

How to Create Awesome Infographics Without Being a Designer | Arts Independent | Scoop.it

If you’re anything like me, you learned how to use programs like Photoshop and Gimp out of necessity to do minor changes to photos. You might have even dabbled in some easier graphic design projects for your own website, but it takes you hours to get the image or the design looking just right and you’re left exhausted. You might even spend time looking up tutorials on how to achieve a certain effect and still have trouble re-creating it.

 

In short, while you do know your way around the programs like Photoshop to a certain extent, it takes you forever and there’s absolutely no way you’d call yourself a graphic designer. But then, you’re surfing around the web and you noticed some really cool infographics on things like fashion, music and food and you can’t help but wish that you could create something like that; even if it’d take you a week....


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Michelle Gilstrap's curator insight, December 31, 2014 4:02 PM

Always good to have a way to create good designs.

Edgar Mata's curator insight, January 12, 7:52 AM

In short, while you do know your way around the programs like Photoshop to a certain extent, it takes you forever and there’s absolutely no way you’d call yourself a graphic designer. 

Nedko Aldev's curator insight, February 4, 3:11 PM

add your insight...

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A Complete Guide to Visual Content: The Science, Tools and Strategy of Creating Killer Images

A Complete Guide to Visual Content: The Science, Tools and Strategy of Creating Killer Images | Arts Independent | Scoop.it
As visual content on social networks has grown, so too has the emphasis on storytelling with pictures. Indelible, craveable, relatable images have become a high currency in the world of content marketing, and the push for visual content seems to only be getting stronger.

Via Kimberly Castleberry
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Kimberly Castleberry's curator insight, August 31, 2014 10:25 PM

*A Complete Guide to Visual Content: The Science, Tools and Strategy of Creating Killer Images*

This is an amazing post you're going to want to not only read but bookmark... wow! All sorts of goodies and resources here!

 

Henrik Safegaard - Cloneartist's curator insight, September 4, 2014 4:00 AM

Interesting - click to read more.

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Creating Artwork using Visual Averages.

From The NewYorker:

 

Such images, according to AverageExplorer’s creator, Alexei Efros, a philosophically inclined professor of electrical engineering and computer science at the University of California, Berkeley, have a long cultural history. They were pioneered by Sir Francis Galton, a cousin of Charles Darwin, who is perhaps best known today for being the father of eugenics. In an attempt to characterize the facial characteristics typical of criminals, he created what he called “composite portraits” by “throwing faint images of the several portraits, in succession, upon the same sensitised photographic plate.” He published his methodology in the journal Nature in 1877, noting, It will be observed that the features of the composites are much better looking than those of the components. The special villainous irregularities in the latter have disappeared and the common humanity that underlies them has prevailed.

 

http://www.newyorker.com/tech/elements/out-of-many-one?utm_content=buffer75071&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

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Using ffmpeg to manipulate audio and video files

Using ffmpeg to manipulate audio and video files | Arts Independent | Scoop.it

How to tame the "Swiss army knife" of audio and video manipulation


This tutorial should enable you to install ffmpeg and the auxiliary libraries that will give ffmpeg support for various codecs. It'll then go on to explain the basics of what a video file is, how it's created by ffmpeg and how a media player takes it apart again to display the picture and give you the sound. Next, you'll find out how to influence the way the data is produced. Finally, I'll deal with more advanced topics such as merging several sources and introducing time differentials.

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Folger Shakespeare Library Puts 80,000 Images of Literary Art Online, and They’re All Free to Use

Folger Shakespeare Library Puts 80,000 Images of Literary Art Online, and They’re All Free to Use | Arts Independent | Scoop.it
Has a writer ever inspired as many adaptations and references as William Shakespeare? In the four hundred years since his death, his work has patterned much of the fabric of world literature and seen countless permutations on stage and screen.

Via Annie Brightstar, Henrik Safegaard - Cloneartist
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Henrik Safegaard - Cloneartist's curator insight, August 21, 2014 2:42 AM

 Now, thanks to the Folger Shakespeare Library, these images, and tens of thousands more from their Digital Image Collection, are available online. And they’re free to use under a CC BY-SACreative Commons license.

Allan Dale Maurer's curator insight, August 21, 2014 10:44 AM

This isn't scifi related, but these literary prints might give some ideas for Steampunk costumes, or your time travel novel.

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Turn any YouTube video into a GIF by just adding 'gif' to the URL

Want to turn something on YouTube into a GIF, but don't want to futz with downloading third-party apps or digging around for an online converter? Here's a handy, easy to remember trick.

 

The url https://www.youtube.com/watch?v=7u6ncA3u60w

Becomes https://www.GIFyoutube.com/watch?v=7u6ncA3u60w


Via Luca Baptista
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Creating First-person Hyperlapse Videos

We present a method for converting first-person videos, for example, captured with a helmet camera during activities such as rock climbing or bicycling, into hyperlapse videos: time-lapse videos with a smoothly moving camera.

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The Future of Filmmaking with Oculus Rift

The Future of Filmmaking with Oculus Rift | Arts Independent | Scoop.it

As the Oculus Rift virtual reality headset grows in popularity ahead of its late 2014/early 2015 consumer release, it’s already doing some pretty amazing things in beta. Though it’s been designed primarily for 3D gaming VR, it can also do things like controlling aerial camera drones. Clearly in the near future there are going to be some passive film viewing applications for the Oculus 

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Henrik Safegaard - Cloneartist's curator insight, August 10, 2014 2:50 AM

Check this out:


“What’s exciting about it, I feel like we’re in 1927 when sound was first being introduced,” The Mission’s director Matthew Gratzner told Gizmodo, “but what you have to realize is that you don’t really have the ability to do coverage. In other words, you’re looking 360 degrees so every time you’re shooting something you have to be aware of someone or something you could see in the background [that shouldn't be there]. There is no ‘behind the camera’.”


Click to read this article, it is Breaking News.

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The owner of music's most influential sample is finally getting paid

The owner of music's most influential sample is finally getting paid | Arts Independent | Scoop.it
The "Amen break" is arguably the most important 6 seconds of music ever recorded. With the popularization of sampling, the 4-bar drum solo (originally fr
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Tutorial: Creating hyperlapses with Final Cut Pro X

Tutorial: Creating hyperlapses with Final Cut Pro X | Arts Independent | Scoop.it
Hyperlapses seem to be the flavour of the month in TV production. So how do you use your DSLR to shoot one on location and then edit them in FCPX?

Via Jeremy Wilker
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Jeremy Wilker's curator insight, January 19, 4:17 PM

takes some planning and the time to capture the shots, but the workflow itself isn't too complicated

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The Truly Brilliant Design History of the Selfie Stick

The Truly Brilliant Design History of the Selfie Stick | Arts Independent | Scoop.it
I was at the beach a few weeks ago when I witnessed a three-generation family taking a group selfie (just try to make me call it an usie) in the surf using a selfie stick. A few minutes later, an adult couple repeated the scene. And so on. When, I wondered, did this weird little gimmick become a ubiquitous gadget?
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Do Music Streaming Services Suck for Independent Artists?

Do Music Streaming Services Suck for Independent Artists? | Arts Independent | Scoop.it

If the future of music rests in the hands of streaming, why do independent artists have such a hard time embracing it?
It breaks down to one simple factor. If someone goes to iTunes and buys an album, whoever that album belongs to receives a good chunk of the money - about $7. Alternatively if someone goes to Spotify to listen to an album, what filters through to the artist is literally a pittance. 


Via stan stewart
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Rescooped by Nicko Gibson from Muzik News
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Insider Voice Over Tips: Setting Up a Home Studio on a Budget

Insider Voice Over Tips: Setting Up a Home Studio on a Budget | Arts Independent | Scoop.it

Via Charlie Dare, Music Reviews
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Charlie Dare's curator insight, December 16, 2014 12:34 AM

Nov9 off his blog ~ An annoying column on right hand side I zoomed out under view on Firefox to be able to read but in my opinion the blog was a bit spammy and not that easy to get to an educational insider tips relevant to this site~ I,m trying to find material of an eductional nature for producing and directing music clips and voice over is relevant ~ Only for information and guidance not promoting him !

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24 Famous Fonts You Can Download for Free

24 Famous Fonts You Can Download for Free | Arts Independent | Scoop.it
Making a parody video or a movie poster homage? You may want to add these famous fonts to your typographic arsenal.
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A Musician's Guide to Streaming: The Pros & Cons of Spotify, Bandcamp, SoundCloud & More

A Musician's Guide to Streaming: The Pros & Cons of Spotify, Bandcamp, SoundCloud & More | Arts Independent | Scoop.it
Where to put your music as a beginning artist can be a daunting question. Every online service has pros and cons, and different programs work better for different genres, artists and scenes. Finding the right distribution method can be tough, and the industry is still going through growing pains when it comes to royalty payments.

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cgMusic - A free algorithmic music program for Windows

cgMusic - A free algorithmic music program for Windows | Arts Independent | Scoop.it

Can computers create music? 

The short answer is -  yes they can. The long one is – yes, they can and in fact they do it better than most people.I’m not talking about computers performing music (like a MIDI Player or a Toyota robot playing violin). I’m talking about computer software that is composing music - making up melodies and writing scores for some instruments.

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Channel Pages - Find relevant YouTube collaborations. Get paid sponsors for your YouTube channel. List your YouTube channel for Free

Channel Pages - Find relevant YouTube collaborations. Get paid sponsors for your YouTube channel. List your YouTube channel for Free | Arts Independent | Scoop.it
Find relevant collaborations. Get paid sponsors. List your YouTube channel for FREE!
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Google Media Framework: Making online video simple

Google Media Framework: Making online video simple | Arts Independent | Scoop.it

We’re excited to announce an open source video player framework to make online video and video monetization with the IMA SDK easier than ever. The Google Media Framework (GMF) is available for iOS and Android, and we have a Video.js plugin for web based video players.

 

MF Features

Ready to use Video player for your apps and websitesDemo apps include production ready integrations with the IMA ads SDKGMF is free and open source, so can be customized to meet your specific needs (Send us a pull request!)Easily customize the UI color and add or remove buttonsSupport for iOS 7+ and Android 4.1+

 


Via Nicolas Weil
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6 Easy Places to Find Data For Infographics, Charts and Visual Content

6 Easy Places to Find Data For Infographics, Charts and Visual Content | Arts Independent | Scoop.it
The inspiration for your next visual content project is probably hiding right under your nose. Here are six easy ways to find your next standout piece.

Via AyPee
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Is Piracy a Danger to Independent Film?

Is Piracy a Danger to Independent Film? | Arts Independent | Scoop.it

"The fact is: pirate sites don't discriminate based on a movie's budget. As long as they can generate revenue from advertising and credit card payments—while giving away your stolen content for free—pirate site operators have little reason to care if a film starts with an investment of $10,000 or $200 million. Whether you're employed by a major studio or a do-it-yourself creator, if you're involved in the making of TV or film, it's safe to assume that piracy takes a big cut out of your business."

 

....independent film is not immune to piracy and we can "assume that piracy" is hurting the financial viability of indie film: "We know piracy won't go away altogether, and we won't always agree on the best way to go about disrupting it. But we can agree on a vision for a digital future that better serves audiences and artists alike, and that future depends on reducing piracy."

 

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