Why did you become a musician? I bet "because I love promoting and driving sales" wasn't on your list of reasons. But these days, musicians have to take on the responsibilities of promoting, distributing, and selling themselves, especially during the early stages of their careers. It may not be the...
Apple users across the world woke up today to find U2’s latest album, “Songs Of Innocence,” already in their iTunes library, in what’s being dubbed “the largest album release of all time.” Here’s a look at some of the most innovative ways other artists have released albums in the past.
An excerpt from Peter Spellman's book, Indie Marketing Power: The Guide for Maximizing Your Music Marketing. Music is too big a world for a one-size-fits-all model of music career success. Musicians' career paths are as unique as their individual fingerprints. Nevertheless, there are a few guidelines that I believe apply to anyone trying to make a living career out of their love of music. Here are five:
It’s the least sexy part of being an indie musician: making money. Mostly because when you’re still in the early stages as an artist, you’d much rather talk about the thousands of listens you’re getting on SoundCloud than the few hundred dollars hitting your bank account every so often. Guest...
One of the most difficult aspects of writing about tech startups is that when a concept makes sense and gets funded, all sorts of other companies will get in the space. That quickly makes things hard to sort out. Over the last couple of years, Hypebot has covered numerous startups that offer ways to live stream videos of concerts. Recently I've been contacted by or come upon newer entrants. Today I'm sharing the full list and hope to start talking to musicians who've done well on such platforms in the near future. Just to be clear, by live streaming platform...
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