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Why Google authorship is so important for the content you create and how to set it up

Why Google authorship is so important for the content you create and how to set it up | Artdictive Habits : Sustainable Lifestyle | Scoop.it
Use Google authorship to claim the content you create and enjoy authorship's advantages in visibility, clickthroughs, and results.
Webgrrl's insight:

I am posting this here, so i know to come back and read this. Thanks to Kevan @Buffer Blog
So what is Google authorship? To the naked eye, Google authorship is the photo and byline that appears on search results pages. It is that and so much more.

 

 

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Social Annotations in Search: Now Your Social Network = Rankings

Social Annotations in Search: Now Your Social Network = Rankings | Artdictive Habits : Sustainable Lifestyle | Scoop.it

From The Original Article: "For years, the best way to gain rankings in search results was to have:

 

1) Accessible pages featuring
2) Quality content
3) Targeting the right keywords
4) In a way that naturally earned external links

 

Now a huge social reach is a competitive advantage in SEO. If you're doing SEO today, I think it's no longer possible to ignore the growth of your social connections as a big part of your SEO strategy.

 

Honestly, I expect in 18 months, Twitter followers, Facebook connections, LinkedIn account size and engagement across these won't just be social metrics; they'll be KPIs for our SEO, too".

 

Full article Here: http://www.seomoz.org/blog/social-annotations-in-search-now-your-social-network-rankings

 

 


Via Antonino Militello
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7 Quick Tips: How to Optimize Your Images for Great Search Results

7 Quick Tips: How to Optimize Your Images for Great Search Results | Artdictive Habits : Sustainable Lifestyle | Scoop.it
Ever been tempted to upload your image to your WordPress dashboard and just insert it in a post as is? Of course, we all have at some point.
Webgrrl's insight:

Pixel 77' newest tip says, it’s not a good idea to use your images as is. You need to make sure that your image has a descriptive and keyword-rich alt value, uses the right filename, uses proper image dimensions and image file format. - Some very good advice, simply written and explained that everyone can understand (eg. No jargon)

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