The effects of climate change could hit closer to home earlier than we realise, but false optimism is masking truths that we need to confront...
31 October 2012 - Guardian Sustainable Business by Jo Confino
The effects of climate change could hit closer to home earlier than we realise, but false optimism is masking truths that we need to confront
Having spent the last three weeks on the road in the US and Turkey soaking up the latest news on sustainability, there is not a lot to be positive about.
I spoke to climate scientists, business leaders and activists, and the challenges we face appear even more gargantuan then I had thought and, by comparison, progress on addressing them infinitesimal. And that's before superstorm Sandy struck the eastern board of the US.
Getting up close and personal to what is going on around us is something we all could do with, because without the emotional connection to what is happening in the world – it can just feel like a string of words, easy to dismiss.
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