UCL Institute of Archaeology
This paper is in response to a discussion following Moshenska's 2009 paper, "What is Public Archaeology," published in the first issue of this journal. Moshenska proposed a model for breaking down the various parts of archaeology into marketable commodities, arguing that the relationship between the various interested groups could be understood as an economic relationship of supply and demand.
My aim here is not to question this model. Rather, I would like to call into discussion the ethical and economic implications of understanding and presenting archaeological practice in this way.