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“In the business world, the rearview mirror is always clearer than the windshield.” Warren Buffet
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Rescooped by Mike Busarello's Digital Storybooks from AP Human Geography at West High School!

Inside The Indiana Megadairy Making Coca-Cola's New Milk

Coca-Cola got a lot of attention in November when it announced it was going into the milk business. In fact, its extra-nutritious milk product was invented by some dairy farmers in Indiana.

Via Seth Dixon, Jane Ellingson
Courtney Barrowman's curator insight, January 23, 12:25 PM

unit 5

Norka McAlister's curator insight, February 2, 5:11 PM

As the main producer of certain crops and hogs, the state of Indiana has been chosen by Coca-Cola to spearhead a new innovative project regarding an improved flavor of milk in the future. Indiana’s prime location and abundance of raw materials positively contributed to the decision to establish the project’s headquarters in this state. As a result, it is expected that this innovation will boost Indiana’s economy and create for jobs and advancements in technology. This project allows Coca-Cola the opportunity to expand its brand and offer healthier beverage options to the consumer.

Katie's curator insight, March 23, 11:34 PM

This article is about how coco cola is going into the milk business. There source for milk is from Fair Oaks Farm. This dairy is Americas one and only dairy theme park. I think this would be an example of large scale commercial agriculture and agribusiness.  

Rescooped by Mike Busarello's Digital Storybooks from Geography Education!

A Tit for Tat: A Spratly Island Spat!

If you haven't yet discovered I recommend exploring it (numerous World Regional resources). You'll find its brand of geography has a whole lot of personality; you'll decide soon enough whether that personality works for your classroom.  This particular 'plaidcast' discussion focuses on political geography, the Exclusive Economic Zones (EEZ), and the strategic importance of overseas exclaves using the Spratly Island example in the South China Sea.

Minor correction to video: Territorial waters only extend 12 miles offshore, not the 200 miles of the exclusive economic zone. 

Via Seth Dixon
Jess Deady's curator insight, May 4, 2014 10:01 PM

Depending on what age group and what grade level you're teaching this may or may not be the right video to use. I personally think he's funny yet informational. I would like to use this in a classroom of middle schoolers. Obviously this plaid cast wouldn't be appropriate for first or second graders, but it has potential for other grade levels.

Jacob Crowell's curator insight, December 15, 2014 2:30 PM

This is definitely an interesting tool to use in the classroom. But it also gives the viewer an animated expression of geographic topics. The EEZ that make countries fight over small useless islands because it allows for access to profitable seas. I like this goofy host and the way he takes on serious topics in a way that makes them engaging for people who would otherwise be bored when just reading about it in a text book.

Wilmine Merlain's curator insight, December 17, 2014 8:08 PM

I truly believe that if a World War III erupts, it will solely be the fault of China. China isn't contempt with the current land it possesses. As one of the world's super power, China is trying to expand its territory to become a holder of the global economy. Not solely on China, but countries that lie on the South China Sea are claiming the scattered island that lies in the middle of the sea. But the problem comes with the definition of how much land outside of a country can a country possess? If China were to possess this land, what would happen to all of the natives?

Rescooped by Mike Busarello's Digital Storybooks from Geography Education!

Podcast of Manufacturing


The "This American Life" Podcast (also available on iTunes) often pulls together fascinating stories about American culture and society.  This podcast focuses on the production of the Apple products such as the iPod which as advertized as quintessentially American products.  While we all know that "our stuff is made in China," how much do we know about the geography of industry and manufacturing within China?  This is a glimpse into Shenzhen, one of the Special Economic Zones and the scope and scale of manufacturing of commercialized goods and the working conditions. 

Via Seth Dixon
Seth Dixon's comment, January 10, 2012 11:54 AM
Thanks to Duncan Ashworth for finding this link!
Rescooped by Mike Busarello's Digital Storybooks from Geography Education!

Industrial geography and internal markets

China's reputation as a low-cost manufacturer hasn't translated into low-cost prices. Many goods, particularly luxury items, have higher price tags in China than abroad. One economist blames the transportation system and corruption.


Industrial geography in today's climate shows that China has clear economic advantages over most of the world to manufacture good cheaply.  Why would this not necessarily translate to cheap consumer goods for China's domestic market?  High taxes, steep internal shipping costs and a market flooded with knock-offs all contribute to this paradox. 

Via Seth Dixon
Matt Mallinson's comment, November 19, 2012 11:08 AM
To be honest I always thought items were made cheap in China due to all the items I see with the "Made in China" tag. This was interesting to me and definitely gave me knowledge on the topic.
Meagan Harpin's curator insight, October 9, 2013 1:29 PM

Almost everyone knows that products are cheaper to produce in China which is why so many of our products are manufactured there today. BUt one may think that would mean it was cheap for Chinese consumers to purshase as well right? Surprisingly no, it actually costs more for them. This is because the country has a high transportation fee and the government is corrupt, CHina also has a very high tax on their products. But because of the major price differences much of the Chinese population purchases their products while traveling overseas.   

Marissa Roy's curator insight, December 5, 2013 1:37 PM

Although the products we buy from China are cheap for us, it is not necessarily cheap for the ones making it. The tax on goods in China is very expensive. It is also because the government is plagued with corruption, and that is where the taxes come in. It is suprising that many cannot afford the goods they make.