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Rescooped by Jesus Alvarez desde www.sercompetitivos.com from Transmedia: Storytelling for the Digital Age
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5 Tips to Design the Best YouTube Channel Page

5 Tips to Design the Best YouTube Channel Page | Desarrollo de Apps, Softwares & Gadgets: | Scoop.it

Bob Al-Greene:  "There's a science to setting up the perfect YouTube channel page. Get the lowdown on crucial elements."


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Dolly Bhasin 's curator insight, May 29, 2013 10:09 AM

Youtube has become the common man's channel for story telling!

Brad Tollefson's curator insight, June 18, 2013 8:08 PM

Here you go...

Rescooped by Jesus Alvarez desde www.sercompetitivos.com from SOCIAL MEDIA, what we think about!
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The New Content Life Cycle: 4 Steps to a More Strategic Approach to Web Content | Content Marketing Institute

The New Content Life Cycle: 4 Steps to a More Strategic Approach to Web Content | Content Marketing Institute | Desarrollo de Apps, Softwares & Gadgets: | Scoop.it
Every day we are flooded with information about the latest and greatest social and mobile platforms where people hold conversations, voice opinions, or influence others. Whether it’s Instagram, Google+, Path, or Pinterest, people are flocking to these new social networks.


But companies are now left trying to make sense of which ones they should be paying attention to, what they need to be doing in these channels to gain a competitive advantage, and how it all ties into their overall content marketing strategy.


On today’s rapidly shifting web, it’s essential that companies start to take a more holistic approach to content marketing and connect more effectively with their various stakeholders across a number of web and social channels. This “pressure to extend” has created a new strategic online content life cycle that is imperative when competing on today’s unpredictable social web — especially in light of recent changes in Google search algorithms and how they might affect established SEO strategies.


Read more: http://bit.ly/J69H56


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Measuring Social Media: A Step-by-Step Guide for Newbies | Business 2 Community

Measuring Social Media: A Step-by-Step Guide for Newbies | Business 2 Community | Desarrollo de Apps, Softwares & Gadgets: | Scoop.it

In recent posts, I have taught our readers how to grasp the basic concepts required for monitoring and managing social media so they can be more effective in marketing their businesses on these channels. As the last in my three-part series, this post discusses how to measure the information received through the first two processes to provide actionable insight required to carry out successful, long-term social media strategies.

 

In earlier posts, I explained how to develop a social media strategy and carry it through and how to track social media efforts and reach your benchmarks. Your strategy should include your social media goals, determined by analyzing your business to decide what you want and are able to achieve through social media and what you are able to offer your audiences as well as other businesses to understand what they are doing successfully so you can compete.

 

Read more: http://bit.ly/HODU9K


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Rescooped by Jesus Alvarez desde www.sercompetitivos.com from SOCIAL MEDIA, what we think about!
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26 Essentials for Blogging Success: What You Need to Know

26 Essentials for Blogging Success: What You Need to Know | Desarrollo de Apps, Softwares & Gadgets: | Scoop.it

Do you want to be a more successful blogger?

 

Are you keeping up with the newest developments in blogging?

 

Whether you are new to blogging or you have been blogging for years, you will find insight in this article.

 

It covers 26 blogging essentials, in an A–Z tour of the blogosphere.

Each one has a full explanation, along with a link to further reading in case you want to know more.

 

Note: For simplicity’s sake, I assume you’re using WordPress as your blogging platform. Many of these essentials, though, apply to other blogging platforms as well.


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Martin Gysler's curator insight, January 3, 2013 10:15 AM

Wow a great post on blogs. With these 26 points, you know everything that is useful to be a great blogger. I'll keep it in the mind during 2013.

HSPHealth's comment, January 7, 2013 2:55 PM
The technical side of blogging can be very demanding, so the plugins really help. In addition to great content and SEO, I think you need an outreach/networking program.
Martin Gysler's comment, January 7, 2013 4:35 PM
Yes indeed, this is an interesting point, thanks.
Rescooped by Jesus Alvarez desde www.sercompetitivos.com from SOCIAL MEDIA, what we think about!
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The Secret to Getting Highly Targeted Traffic from StumbleUpon

The Secret to Getting Highly Targeted Traffic from StumbleUpon | Desarrollo de Apps, Softwares & Gadgets: | Scoop.it

Since late 2010, StumbleUpon has been one of the top sources of social media traffic in the US, even surpassing Faceboook as a referrer.

 

In fact, using StumbleUpon to drive traffic to your site can produce some amazing results. According to Shell Harris, StumbleUpon basically built her website TopTenz. Here are some of her stumble numbers that she shared:

 

That’s huge traffic that can create some pretty lucrative income stream. The only problem is that traffic isn’t very targeted and your conversion may suck.

 

Read more: http://bit.ly/IlXic6


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