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Rescooped by Jesus Alvarez desde www.sercompetitivos.com from Marketing Revolution
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Editors of Chaos Website Curatti.com To Save Golden Content Marketing Goose From Extinction

Editors of Chaos Website Curatti.com To Save Golden Content Marketing Goose From Extinction | Desarrollo de Apps, Softwares & Gadgets: | Scoop.it

Major Scoop.iteer Jan Gordon launched Curatti.com - The Editors of Chaos website over the weekend. Jan's mission is important. She wants to save the golden content marketing goose before its killed by its own popularity.

Great mission and a Free "Insiders List" when you sign up for email (I did just that today). Be sure to stop by Jan's new website:

http://www.curatti.com


Via Martin (Marty) Smith
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Rescooped by Jesus Alvarez desde www.sercompetitivos.com from SOCIAL MEDIA, what we think about!
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The New Content Life Cycle: 4 Steps to a More Strategic Approach to Web Content | Content Marketing Institute

The New Content Life Cycle: 4 Steps to a More Strategic Approach to Web Content | Content Marketing Institute | Desarrollo de Apps, Softwares & Gadgets: | Scoop.it
Every day we are flooded with information about the latest and greatest social and mobile platforms where people hold conversations, voice opinions, or influence others. Whether it’s Instagram, Google+, Path, or Pinterest, people are flocking to these new social networks.


But companies are now left trying to make sense of which ones they should be paying attention to, what they need to be doing in these channels to gain a competitive advantage, and how it all ties into their overall content marketing strategy.


On today’s rapidly shifting web, it’s essential that companies start to take a more holistic approach to content marketing and connect more effectively with their various stakeholders across a number of web and social channels. This “pressure to extend” has created a new strategic online content life cycle that is imperative when competing on today’s unpredictable social web — especially in light of recent changes in Google search algorithms and how they might affect established SEO strategies.


Read more: http://bit.ly/J69H56


Via Martin Gysler
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