Apps in Pharma
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How innovation is transforming the medical visit | pharmaphorum

How innovation is transforming the medical visit | pharmaphorum | Apps in Pharma | Scoop.it
This article is about how innovation in pharma advertising can transform the sales rep medical visit. ... video on the iPad… “…are you willing to change your sales rep visits to be more innovative and to emotionally connect with your doctors?
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Pharma Marketing Blog: FDA Promises Final Mobile App Guidance ...

Pharma Marketing Blog: FDA Promises Final Mobile App Guidance ... | Apps in Pharma | Scoop.it
"FDA recognizes the importance of implementing a balanced, transparent approach that fosters the development of health IT solutions and innovative products like mobile medical apps, while ensuring appropriate patient protections.
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Is This the Typical Mobile Health App Developer Hired by Pharma?

Is This the Typical Mobile Health App Developer Hired by Pharma? | Apps in Pharma | Scoop.it
Thus, the easy entry into mHealth offers incredible opportunity for innovation in healthcare; however, the open market comes with certain concerns, namely, 'how credible are the apps I am (or my patients are) using?
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Innovative cervical screening app launches in UK and Ireland

Innovative cervical screening app launches in UK and Ireland » The new Roche cobas® HPV Test app for iPad, which provides essential information about cervical can... Roche obtains ...
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Rising Tablet Sales and New Keyboard Peripherals Leaving PCs in the Dust?

Rising Tablet Sales and New Keyboard Peripherals Leaving PCs in the Dust? | Apps in Pharma | Scoop.it
 New figures show that PCs are being railroaded out of the market by the rise of worker-friendly tablets, bolstered by practical keyboards riding the smartphone wave.

Via Fred Zimny
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