Beware: As Mobile Grows, Desktop May Decline Marketing Land Yet, all of these ad formats can run on desktops, tablets and smartphones — and, as often as not, we mix our numbers together so that banners on mobile Web are included as banners, and...
NDTV Mobile Apps Are the New Billionaire's Club BizTech Magazine Smartphones generate more revenue from mobile apps than tablets do, but tablets are quickly catching up and should overtake smartphones by 2017, according to the ABI report.
While smartphone growth may be reaching saturation point in some developed markets, the services that people are using on the devices continue to expand, and that is having a direct impact on the growth of mobile advertising.
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