App Marketing
20 views | +0 today
Follow
App Marketing
The latest and most interesting app marketing news. #aso #appmarketing
Curated by BrianMcDermott
Your new post is loading...
Your new post is loading...
Rescooped by BrianMcDermott from Mobile insurance
Scoop.it!

The Rising Importance of App Store Optimisation | The Tech Stuff

The Rising Importance of App Store Optimisation  | The Tech Stuff | App Marketing | Scoop.it

The Rising Importance of App Store Optimisation // après le #SEO après le #SMO il est là ! Le #ASO http://t.co/J5mZtESa


Via Angela Milla
BrianMcDermott's insight:

If you're developing apps and not thinking about app store optimization you should be! #aso

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

Adobe: Our ethos to developing tools for mobile app development

Adobe: Our ethos to developing tools for mobile app development | App Marketing | Scoop.it
Today's guest post is by Rich Lee, Sr. Product Marketing Manager, Adobe Creative Cloud Web Products. Adobe has a long history of being involved with the development and advancement of the Web, and has led the vision ...
BrianMcDermott's insight:

Adobe are starting to gain ground with their suite of tools for mobile.

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

No More Unpredictable App Testing Costs! - Testdroid

No More Unpredictable App Testing Costs! - Testdroid | App Marketing | Scoop.it
RT @mkaasila: Because You Need to Know What Mobile App Testing Costs! http://t.co/hEqrqvi6jH @androiddev @IOS_Dev_Tips #testing #android #i…
more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

Top 5 Ways To Use Reviews For Better App Store Optimization (ASO)

Top 5 Ways To Use Reviews For Better App Store Optimization (ASO) | App Marketing | Scoop.it
App store optimization (ASO) is the process of improving an app’s rank in an app store for search results related to the app. It’s the app store equivalent of SEO for Web pages.
BrianMcDermott's insight:

Reviews can make or break and app. Optimising reviews is a new addition to app store optimisation.

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

Google Releases Glass Development Kit 'Sneak Peek' And 5 New ...

Google Releases Glass Development Kit 'Sneak Peek' And 5 New ... | App Marketing | Scoop.it
Today Google released the Glass Development Kit (GDK) as a sneak peek for developers. Anyone can use it, but it lacks a Glass emulator, so testing apps..
more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

How to Budget for Mobile App Development - Smashing Boxes

How to Budget for Mobile App Development - Smashing Boxes | App Marketing | Scoop.it
How to Budget for Mobile App Development. by Ann Revell-Pechar No Comments. It's year- end and your 2014 plan calls for some serious thought. Two major technology initiatives require you to outsource development of ...
BrianMcDermott's insight:

For indie devs, budgeting is always a prority.  

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

The World's Best App Marketing Agencies - Mobyaffiliates

The World's Best App Marketing Agencies - Mobyaffiliates | App Marketing | Scoop.it
This is why we have compiled a list of some of the best app marketing agencies out there; determined by the agencies methods, intuition and expansive understanding of the mobile app industry. With app discovery still being ...
BrianMcDermott's insight:

Always great to have a list of the top players in app marketing. Especially if you want to learn from them!

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

App Store Optimization Tools

This is a funky video I did of my favorite App store optimization tools.
BrianMcDermott's insight:

A good video break down of app store optimization tool. #asos

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

In purchases is where app industry is heading: Parag Gupta - Daily News & Analysis

In purchases is where app industry is heading: Parag Gupta - Daily News & Analysis | App Marketing | Scoop.it
Daily News & Analysis
In purchases is where app industry is heading: Parag Gupta
Daily News & Analysis
... certain levels.” Gupta's advice to developers is to find a partner that will help lower their cost of deployment and scaling.
BrianMcDermott's insight:

We all knew this was going to happen #toldyouso

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

App Annie Debuts Mobile Advertising Analytics for its Platform ...

App Annie Debuts Mobile Advertising Analytics for its Platform ... | App Marketing | Scoop.it
The solution in question, the company says, will help solve a major problem in the mobile advertising space – the challenge of tracking data from multiple ad networks in one place. Advertising Analytics by App Annie provides ...
more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

30 of the Most Beautiful and Well-Designed Android Apps

30 of the Most Beautiful and Well-Designed Android Apps | App Marketing | Scoop.it
Android can be beautiful. Naysayers might tell you otherwise, but it's absolutely true. Admittedly, it's far easier to find visually stunning apps for the.
BrianMcDermott's insight:

Design is key to app success so make sure to know what a well designed app looks like.

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

A Software Challenge: Why Users Uninstall Apps - TechSpot

A Software Challenge: Why Users Uninstall Apps - TechSpot | App Marketing | Scoop.it
TechSpot A Software Challenge: Why Users Uninstall Apps TechSpot It's difficult to keep users satisfied beyond that initial app install, and it can be even more difficult to get meaningful exposure in the first place against larger companies that...
BrianMcDermott's insight:

Why do users install apps. The billion dollar question??

more...
No comment yet.
Scooped by BrianMcDermott
Scoop.it!

Young teams shortlisted for app development award - International Federation of Red Cross and Red Crescent Societies

Young teams shortlisted for app development award - International Federation of Red Cross and Red Crescent Societies | App Marketing | Scoop.it
Young teams shortlisted for app development award International Federation of Red Cross and Red Crescent Societies The challenge in this category was to come up with a concept for an app which would allow young people to engage with their community...
more...
No comment yet.