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Why Your Employees Should Be Playing With Lego Robots

Why Your Employees Should Be Playing With Lego Robots | Antoine Bourdois's Digital Content | Scoop.it
Building things is a proven way to learn new skills and absorb knowledge.
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Use SlideShare to Turn Your Marketing Channels into Lead Gen Tools

Use SlideShare to Turn Your Marketing Channels into Lead Gen Tools | Antoine Bourdois's Digital Content | Scoop.it
Even if you're using SlideShare, chances are you're not using it to its full potential. SlideShare solutions consultant Kevin Fisher shares tips on how to use SlideShare to turn any marketing chann...
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Effective Marketing Strategy | Social Media Today

Effective Marketing Strategy | Social Media Today | Antoine Bourdois's Digital Content | Scoop.it
Regardless of where you look, the definition of marketing is blurry. I’ve rolled a handful of them into one: communications activities to attract customers. Who handles them? One person? A department?
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#HBR #Management Will Your Leadership Improvements Stick?: An interactive tool helps measure how effectively you're turning training into action.

#HBR #Management Will Your Leadership Improvements Stick?: An interactive tool helps measure how effectively you're turning training into action. | Antoine Bourdois's Digital Content | Scoop.it

An interactive tool helps measure how effectively you're turning training into action.

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The New Mad Men Of Advertising Are... Everywhere

The New Mad Men Of Advertising Are... Everywhere | Antoine Bourdois's Digital Content | Scoop.it
How crowdsourcing is deconstructing the traditional business of TV advertising.
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Facebook Finally Gets Hashtags: How They Work

Facebook Finally Gets Hashtags: How They Work | Antoine Bourdois's Digital Content | Scoop.it
Twitter has them. Google+ has them. Instagram has them. Now Facebook has them, too. Hashtags have arrived on Facebook, giving the company a much needed way to tap into the marketing dollars that have been flowing into hashtag-focused campaigns.
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5 preguntas fundamentales de Social Media para cualquier empresa | Revista Merca2.0

5 preguntas fundamentales de Social Media para cualquier empresa | Revista Merca2.0 | Antoine Bourdois's Digital Content | Scoop.it
Cuestiones fundamentales para elegir una estrategia digital
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8 Ways to Motivate Your Followers to Amplify Your Content Marketing - Jeffbullas's Blog

8 Ways to Motivate Your Followers to Amplify Your Content Marketing - Jeffbullas's Blog | Antoine Bourdois's Digital Content | Scoop.it
User Generated Content (UGC) is the Holy Grail of social media and content marketing. Here are 8 Tips for motivating your fans to create and share content.
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How Email Marketing Can Boost Your Social Media Presence - Jeffbullas's Blog

How Email Marketing Can Boost Your Social Media Presence - Jeffbullas's Blog | Antoine Bourdois's Digital Content | Scoop.it
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Facebook Hashtags Have Marketing Potential, Privacy Issues

Facebook Hashtags Have Marketing Potential, Privacy Issues | Antoine Bourdois's Digital Content | Scoop.it
When Facebook announced the rollout of its Twitter-like hashtag program last month, it wasn't immediately clear how marketers could take advantage. Facebook didn't provide much ...
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Les 12 technologies dans lesquelles investissent les distributeurs américains

Les 12 technologies dans lesquelles investissent les distributeurs américains | Antoine Bourdois's Digital Content | Scoop.it
Pour lutter contre la montée en puissance du e-commerce, le cabinet américain L2 a relevé 12 technologies dans lesquelles les enseignes américaines investissent massivement.
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15 conseils pour réaliser un bon e-mailing en 2013 - Emarketinglicious

15 conseils pour réaliser un bon e-mailing en 2013 - Emarketinglicious | Antoine Bourdois's Digital Content | Scoop.it
L’e-mail marketing – comme tout bon « nouveau » support – a connu ces six dernières années une belle traversée du désert digitale : baisse des investissements, qualité plus que relative, chasse aux s(pam)orcières et une délivrabilité proche de la...
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13 Reasons Why Your Brain Craves Infographics [HTML 5]

13 Reasons Why Your Brain Craves Infographics [HTML 5] | Antoine Bourdois's Digital Content | Scoop.it
Enjoy our HTML 5 interactive infographic that exaplains why infographics are so successful
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"10 Reasons Why Professional Business People Need to Use Twitter"

"10 Reasons Why Professional Business People Need to Use Twitter" | Antoine Bourdois's Digital Content | Scoop.it
Twitter is the most rapidly adopted communication tool in history, going from zero to 300 million users in the space of four and a half years. On Twitter word can spread halfway around the world fa...
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