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Analytics for the CMO & CIO
How can better data and analytics help to differentiate your company? >> beyondthearc.com/blog
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Stanford scientists put free text-analysis tool on the web

Stanford scientists put free text-analysis tool on the web | Analytics for the CMO & CIO | Scoop.it
Advanced data analysis becomes more accessible! Fantastic! #datascience #textmining #datamining #analytics http://t.co/9gsHNIMRWv
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Big Data Debate: Do Analytics Trump Intuition? - InformationWeek

Big Data Debate: Do Analytics Trump Intuition? - InformationWeek | Analytics for the CMO & CIO | Scoop.it
Big Data Debate: Do Analytics Trump Intuition?
InformationWeek
Will the next evolution in big data remove human intuition from key business decisions and rely exclusively on data-driven analytics?
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The prescription for popularity: big data analytics offer a cure for TV ... - VentureBeat

The prescription for popularity: big data analytics offer a cure for TV ... - VentureBeat | Analytics for the CMO & CIO | Scoop.it
VentureBeat
The prescription for popularity: big data analytics offer a cure for TV ...
VentureBeat
After months of anticipation, many fans of the HBO hit series “Game of Thrones” encountered problems viewing the season premiere.
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Using predictive analytics to forecast fashion trends - Simafore

Using predictive analytics to forecast fashion trends - Simafore | Analytics for the CMO & CIO | Scoop.it
Can predictive analytics be used to forecast fashion trends? This might sound like black magic or worse snake oil. But digging a little deeper.
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Predictive Analytics: The Next Piece of the Social Puzzle

Predictive Analytics: The Next Piece of the Social Puzzle | Analytics for the CMO & CIO | Scoop.it
Predictive analytics use past data and statistics to model and predict the future. Here's how predictive analytics can amplify your brand's social media marketing, helping you locate, engage, and convert social media users with purchase intent.
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Predictive Analytics and the Higher Ed Overhaul | EduWire.com

Predictive Analytics and the Higher Ed Overhaul | EduWire.com | Analytics for the CMO & CIO | Scoop.it
The use of data to predict student success has been referred to in many ways: predictive analytics, data mining, early alert systems or even “higher education meets Moneyball.” Regardless of how it's referenced, it's an ...
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3 Reasons Chicago’s Analytics Could be Coming to Your City

3 Reasons Chicago’s Analytics Could be Coming to Your City | Analytics for the CMO & CIO | Scoop.it
Chicago CIO Brenna Berman discusses the city's SmartData platform, which provides a template for local governments to craft predictive analytics systems of their own.
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Predictive Analytics: Reading Your Customers' Minds | Trends and Outliers

Predictive Analytics: Reading Your Customers' Minds | Trends and Outliers | Analytics for the CMO & CIO | Scoop.it
Business leaders can apply predictive analytics against various sources of customer data to determine what matters most to customers.
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Predictive Analytics: 40% Can’t Integrate Data Effectively | Philip Emmanuele

Predictive Analytics: 40% Can’t Integrate Data Effectively | Philip Emmanuele | Analytics for the CMO & CIO | Scoop.it
Personally, I think the other 60% are less than truthful.
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Many Utilities Yet to Understand Full Potential for Big Data Analytics - Information Management (blog)

Many Utilities Yet to Understand Full Potential for Big Data Analytics - Information Management (blog) | Analytics for the CMO & CIO | Scoop.it
Many Utilities Yet to Understand Full Potential for Big Data Analytics Information Management (blog) The report, “Business Strategy: IDC Maturing Model Benchmark — Big Data and Analytics in Utilities in North America,” includes the results of the...
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3 ways to avoid creeping out consumers with big data - VentureBeat

3 ways to avoid creeping out consumers with big data - VentureBeat | Analytics for the CMO & CIO | Scoop.it
3 ways to avoid creeping out consumers with big data
VentureBeat
How can big data and smart analytics tools ignite growth for your company?
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Utilities closing analytics skills gap with SAS® software, research grant - MarketWatch

Utilities closing analytics skills gap with SAS® software, research grant
MarketWatch
This announcement was made at SAS world headquarters in Cary, NC during the Night of Innovation, a showcase of new ideas and solutions for the utility industry.
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Analytics and data lay the foundations for smart city energy consumption - Diginomica

Analytics and data lay the foundations for smart city energy consumption - Diginomica | Analytics for the CMO & CIO | Scoop.it
Diginomica
Analytics and data lay the foundations for smart city energy consumption
Diginomica
But she's hopeful their findings will influence other smart-city and smart-grid projects worldwide.
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Big Data and Analytics In Sports: A Game Changer - Smart Data Collective

Big Data and Analytics In Sports: A Game Changer - Smart Data Collective | Analytics for the CMO & CIO | Scoop.it
Big Data and Analytics In Sports: A Game Changer
Smart Data Collective
If there is one area in which big data is literally guaranteed to be a game-changer, it's sports.
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How can social media help to build brand loyalty? | BusinessBlogs Hub

How can social media help to build brand loyalty? | BusinessBlogs Hub | Analytics for the CMO & CIO | Scoop.it
The use of social media in digital marketing is nothing new. However, many businesses are only just opening themselves up to its power. In fact, small business (كيف تزيد الولاء لعلامتك #التجارية عبر #الشبكات_الاجتماعية ?

Via Chad Azara
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The Power (And Peril) of Predictive Analytics - Human Resource Executive Online

The Power (And Peril) of Predictive Analytics - Human Resource Executive Online | Analytics for the CMO & CIO | Scoop.it
The Power (And Peril) of Predictive Analytics Human Resource Executive Online The report finds that some organizations are turning to predictive analytics to boost their "quality of hire," and thus reduce the likelihood of first-year turnover by...
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How big data is going to help feed nine billion people by 2050 - TechRepublic

How big data is going to help feed nine billion people by 2050 - TechRepublic | Analytics for the CMO & CIO | Scoop.it
TechRepublic How big data is going to help feed nine billion people by 2050 TechRepublic Monsanto considered big data in agriculture to be worth multi-billion dollar investments, evidenced by their acquisition of several farm data analytics...
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Predictive analytics - how much data do you really need?

Predictive analytics - how much data do you really need? | Analytics for the CMO & CIO | Scoop.it
When I’m talking to prospective clients something I hear a lot is ‘but we don’t really have enough data to do any data mining’.
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Should Analytics Take the Place of Experienced Human Intelligence?

Should Analytics Take the Place of Experienced Human Intelligence? | Analytics for the CMO & CIO | Scoop.it
Predictive dialers automate the total outbound dialing process. Eliminate the dead time between calls with a SpitFire predicitive dialer system from OPC Marketing and dramatically increase the efficiency of your agent team.
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White Paper - How Real Time Social Media, Creative and Analytics Build Revenue

White Paper - How Real Time Social Media, Creative and Analytics Build Revenue | Analytics for the CMO & CIO | Scoop.it
White Paper - How Real Time Social Media, Creative and Analytics Build Revenue http://t.co/EbGafEqsS3
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Data opportunity 'enormous' for energy sector: ElectraNet - CIO Magazine

Data opportunity 'enormous' for energy sector: ElectraNet - CIO Magazine | Analytics for the CMO & CIO | Scoop.it
Data opportunity 'enormous' for energy sector: ElectraNet CIO Magazine At a Dell customer roundtable in Singapore, ElectraNet senior IT manager Graham Smith, said data analytics is one of several tools he's exploring to reduce operating expenses...
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Creating an insurance predictive analytics portfolio: Insurers need to prepare to compete in the future

Creating an insurance predictive analytics portfolio: Insurers need to prepare to compete in the future | Analytics for the CMO & CIO | Scoop.it
Webinar Today: Creating an insurance predictive analytics portfolio: Insurers need 2 prepare 2 compete in the future http://t.co/V2QVMZPNKF
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3 Retail Analytics Hacks for Universal Analytics - Measurecamp

Combining various web services with the power of Universal Analytics, opens up a whole new world of possibilities that will change your Analytics-life forever.

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Analyzing the Mobile User Experience Is Crucial to App Optimization - MarketingProfs.com (subscription)

Analyzing the Mobile User Experience Is Crucial to App Optimization - MarketingProfs.com (subscription) | Analytics for the CMO & CIO | Scoop.it
MarketingProfs.com (subscription) Analyzing the Mobile User Experience Is Crucial to App Optimization MarketingProfs.com (subscription) Beyond seeing what needs optimizing, employing the use of visual mobile analytics will empower you to enhance...
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Hadoop founder says future of big data looks like, well, Hadoop - VentureBeat

Hadoop founder says future of big data looks like, well, Hadoop - VentureBeat | Analytics for the CMO & CIO | Scoop.it
Hadoop founder says future of big data looks like, well, Hadoop
VentureBeat
How can big data and smart analytics tools ignite growth for your company?
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