Analytics for the...
Follow
Find
2.8K views | +0 today
 
Scooped by beyondthearc
onto Analytics for the CMO & CIO
Scoop.it!

Leveraging Data Science to Eliminate Customer Dissatisfaction

Ditch the Crystal Ball: Leveraging Predictive Analytics to Eliminate Customer Dissatisfaction | Join us in Boston! http://bit.ly/1dYYfaq
beyondthearc's insight:
Join us in Boston for Predictive Analytics World. Beyond the Arc will be speaking about best practices in analyzing customer feedback to improve satisfaction and loyalty.
more...
No comment yet.

From around the web

Analytics for the CMO & CIO
How can better data and analytics help to differentiate your company? >> beyondthearc.com/blog
Curated by beyondthearc
Your new post is loading...
Your new post is loading...
Scooped by beyondthearc
Scoop.it!

Customer Analytics Is Key To Growth In Banking

Customer Analytics Is Key To Growth In Banking | Analytics for the CMO & CIO | Scoop.it
Advanced analytics allows banks and credit unions to reduce costs, increase revenue, eliminate risks and improve the consumer experience.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Exploring The Cutting-Edge: Predictive Marketing Analytics

Exploring The Cutting-Edge: Predictive Marketing Analytics | Analytics for the CMO & CIO | Scoop.it
Columnist Mary Wallace explains how predictive analytics can be used to reach out to the right buyers at the right moment based on the big-data power of predictive lead scoring
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Bringing Predictive Analytics Into Your CRM Program - Business 2 Community

Bringing Predictive Analytics Into Your CRM Program - Business 2 Community | Analytics for the CMO & CIO | Scoop.it
Predictive Analytics isn’t all math; some of its basic concepts can deliver huge gains from any Customer Relationship Management program. Growth-focused SMEs, without enterprise-scale budgets, wan…
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Choosing the right big data execution framework: Why one size doesn’t fit all

Choosing the right big data execution framework: Why one size doesn’t fit all | Analytics for the CMO & CIO | Scoop.it
Just as a hybrid vehicle uses a gas engine and an electric engine, data analytics can benefit from the use of multiple frameworks.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

7 Steps for Learning Data Mining and Data Science

7 Steps for Learning Data Mining and Data Science | Analytics for the CMO & CIO | Scoop.it
Editor's Note: July's feature on Techopedia is Analytics. Don't miss our free Webinar, "How Can Analytics Improve Business." I am frequently asked how to learn data mining and data science. Here is my summary.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Drive ahead with big data and analytics | The Big Data Hub

Drive ahead with big data and analytics | The Big Data Hub | Analytics for the CMO & CIO | Scoop.it
RT @LaurieJohnson2: Drive ahead with big data and analytics. [Infographics] #bigdata #analytics http://t.co/oH0L2axeu6 http://t.co/4KEQf2PV…;
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

9 Must-Have Skills to Land Top Big Data Jobs in 2015

9 Must-Have Skills to Land Top Big Data Jobs in 2015 | Analytics for the CMO & CIO | Scoop.it
The secret is out, and the mad rush is on to leverage big data analytics tools and techniques for competitive advantage before they become commoditized. If
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

5 Analytics, BI, Data Management Trends For 2015 - InformationWeek

5 Analytics, BI, Data Management Trends For 2015 - InformationWeek | Analytics for the CMO & CIO | Scoop.it
InformationWeek survey shows growth in cloud-based data warehousing, real-time tech, and big-data platforms, but business intelligence standardization is waning.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

The 10 most common Landing Page Optimization mistakes | Web SEO Analytics

The 10 most common Landing Page Optimization mistakes | Web SEO Analytics | Analytics for the CMO & CIO | Scoop.it
The first thing that most people think when they want to boost their online sales is to increase their website traffic. Thus they focus on getting more links,
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Big Data Analytics: Descriptive Vs. Predictive Vs. Prescriptive - InformationWeek

Big Data Analytics: Descriptive Vs. Predictive Vs. Prescriptive - InformationWeek | Analytics for the CMO & CIO | Scoop.it
What distinguishes these three key types of analytics? A data scientist explains the differences.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

The Top 10 Questions For A Data Scientist | Innovation Enterprise

The Top 10 Questions For A Data Scientist | Innovation Enterprise | Analytics for the CMO & CIO | Scoop.it
rahulbhagat06: RT moorejh: “IEOlivia: The Top 10 Questions For A Data Scientist http://t.co/ytL8gWeQ6u #Analytics #BigData” #datascience \m/
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Spending on Big Data Analytics to Grow 3 Times Faster in 2015 | CloudTimes

Spending on Big Data Analytics to Grow 3 Times Faster in 2015 | CloudTimes | Analytics for the CMO & CIO | Scoop.it
IDC estimates that the volume of digital data globally continue doubling every two years. Applications of analytical data not only allow companies better focus
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Predictive Analytics: What Big Data Means for the Future of HR

Predictive Analytics: What Big Data Means for the Future of HR | Analytics for the CMO & CIO | Scoop.it
Predictive analytics and big data means HR is no longer just a business partner - it's now a business driver. Here's the future of HR, by the numbers.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Infographic: Harness the Power of Big Data for a New Economy | The Big Data Hub

Infographic: Harness the Power of Big Data for a New Economy | The Big Data Hub | Analytics for the CMO & CIO | Scoop.it
Infographic shows how leading organizations are leveraging an analytics-driven approach—fueled by data—to achieve sustainable marketplace advantage and create entirely new business models.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Big data a challenge for CMOs, Deloitte survey finds

Big data a challenge for CMOs, Deloitte survey finds | Analytics for the CMO & CIO | Scoop.it
Although Canadian marketers increasingly see analytics as a crucial tool, unlocking big data is proving to be a big challenge, a new
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

10 Myths About Predictive Analytics

10 Myths About Predictive Analytics | Analytics for the CMO & CIO | Scoop.it
Predictive analytics, done effectively, produce insights – and action. Are you falling prey to these 10 myths?
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

How Predictive Analytics Reinvents These Six Industries - Information Management

How Predictive Analytics Reinvents These Six Industries - Information Management | Analytics for the CMO & CIO | Scoop.it
Predictive analytics reinvents how our world s primary functions are executed, across sectors.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Big Data and mobile analytics: Ready to rule 2015 - VentureBeat

Big Data and mobile analytics: Ready to rule 2015 - VentureBeat | Analytics for the CMO & CIO | Scoop.it
2014 was a big year for big data, a term that gradually gained momentum to become one of the most talked-about subjects in the tech world. With 2015 fast approaching, prepare for big data’s total d...
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Big Data’s 10 Biggest Vision and Strategy Questions

Big Data’s 10 Biggest Vision and Strategy Questions | Analytics for the CMO & CIO | Scoop.it
RT @Roambi: Big Data’s 10 Biggest Vision & Strategy Questions: http://t.co/aqDq38bLUn @doug_laney @Gartner_inc #analytics #tech http://t.co
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Why You Should be Using Predictive Analytics - Forbes

Why You Should be Using Predictive Analytics - Forbes | Analytics for the CMO & CIO | Scoop.it
Marketers are constantly thinking of new and more efficient ways to engage with their customers.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

The 6 Things Everyone Needs to Know About the Big Data Economy

The 6 Things Everyone Needs to Know About the Big Data Economy | Analytics for the CMO & CIO | Scoop.it
A survey found that 73% of businesses questioned either already had data analytics strategies in place, or are planning to implement them in the next 2 yrs.
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization

How Predictive Analytics Is Transforming eCommerce & Conversion Rate Optimization | Analytics for the CMO & CIO | Scoop.it
Have you ever dreamed about learning what products your customers would be the most likely to buy in advance? How great would it be if you could maximize y
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Spending on Big Data Analytics to Grow 3 Times Faster in 2015 | CloudTimes

Spending on Big Data Analytics to Grow 3 Times Faster in 2015 | CloudTimes | Analytics for the CMO & CIO | Scoop.it
IDC estimates that the volume of digital data globally continue doubling every two years. Applications of analytical data not only allow companies better focus
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Datafloq - The Future of Big Data? Three Use Cases of Prescriptive Analytics

Prescriptive analytics is the future of Big Data, giving great insights using massive data sets. What are some applications of prescriptive analytics?
more...
No comment yet.
Scooped by beyondthearc
Scoop.it!

Take Charge Of Your Stats: Piwik Analytics Vs. Google Analytics

Take Charge Of Your Stats: Piwik Analytics Vs. Google Analytics | Analytics for the CMO & CIO | Scoop.it
Looking for an alternative to Google Analytics? Want to understand your traffic, get a deeper view? Open source contender Piwik Analytics may be your answer. leg0fenris on Flickr via Compfight Piwik…
more...
No comment yet.