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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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Only at SxSW : A Town Crier For Your Tweets

Only at SxSW : A Town Crier For Your Tweets | Amplified Events | Scoop.it

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Amplified Events
How to Amplify Your Event Experience and Plug It Into the Digital World!
Curated by Laura Kinnard
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'Family Guy' kills major character. Social media asks why. WHYYYY?! - Los Angeles Times

'Family Guy' kills major character. Social media asks why. WHYYYY?! - Los Angeles Times | Amplified Events | Scoop.it
Los Angeles Times
'Family Guy' kills major character. Social media asks why. WHYYYY?!
Los Angeles Times
... character, but I won't say who it is," Al Jean said in October. They might want to check out the reaction to the death of Brian among fans.
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Rescooped by Laura Kinnard from Community Managers Unite
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3 Points to Consider When Getting Started with Content Marketing for Events - Jenise Fryatt Bio | Cvent

3 Points to Consider When Getting Started with Content Marketing for Events - Jenise Fryatt Bio | Cvent | Amplified Events | Scoop.it

Are you new to content marketing and feeling a little out of yourdepth when it comes to using it to market your events? You'renot alone....


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8 Ways to Transform Events into Powerful Content Marketing

8 Ways to Transform Events into Powerful Content Marketing | Amplified Events | Scoop.it
Find out how to create powerful content marketing from your organization's events to build your brand and drive engagement before, during, and after events.
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How to Live Tweet Like a Pro

How to Live Tweet Like a Pro | Amplified Events | Scoop.it
Those of you who follow me on Twitter have probably noticed that I live-tweet the conferences I go to. Extensively. Some people love it, some people hate it - but if you want to start live-tweeting for yourself, here are some things to keep in mind.
Laura Kinnard's insight:

How and Why to Live Tweet at Events.

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The Power of #Storytelling

The Power of #Storytelling | Amplified Events | Scoop.it
The following article was written by David Adelman, founder and CEO of Reel Tributes, which produces documentary films to preserve the legacy of families and family businesses, and William Alexander, who teaches a course on strategies and practices...

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How to make a testimonial video that will catch fire on social - iMediaConnection.com

How to make a testimonial video that will catch fire on social - iMediaConnection.com | Amplified Events | Scoop.it

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SourceMaster's Custom Promotional Products - Promotional ...

Promotional Personalized Custom Rubber Bookmarks – Special Expires 9/21/2012. formats. Promotional Personalized Custom Rubber ... Consumers & Businesses Love Promotional Products. SourceMaster's Live Traffic ...
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20 Ways to Deliver Content that Engages at Face-to-Face Meetings | Content Marketing Institute

20 Ways to Deliver Content that Engages at Face-to-Face Meetings | Content Marketing Institute | Amplified Events | Scoop.it
Here are 20 innovative ways you can deliver content during meetings/face-to-face events--and have much more fun in the process.
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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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The Ultimate SXSW infographic: The most popular influencers, parties, brand campaigns and more

The Ultimate SXSW infographic: The most popular influencers, parties, brand campaigns and more | Amplified Events | Scoop.it

To measure the awesomeness that is SXSW, Tracx, a social media management system, created an infographic of the SXSW aftermath, which quantifies the good time attendees had at the event. Which speakers/keynotes were most talked about? Which parties were most popular? Which influencers/thought leaders tweeted/posted the most? Which brands and campaigns generated the most buzz?

 

Sounds pretty accurate. the "sad"  part for me? 

panels mentioned : 79, 635 times

parties : 279, 708 times

 

SxSW is famous and unique because you can't clearly define it as a classical conference. But a balance has to be (re)found, at least. 


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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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SXSW Day 4: What's Hot on Social Media [INFOGRAPHIC]

SXSW Day 4: What's Hot on Social Media [INFOGRAPHIC] | Amplified Events | Scoop.it

Monday’s hot topics included Al Gore and Sean Parker’s discussion, the homeless hotspots offered at SXSW, and announcements from Marvel Comics and General Motors. The most talked-about celebrities were Rainn Wilson, Leonardo Dicaprio and Tobey Maguire.


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Five Things to Take Away From This Year’s SXSW

Five Things to Take Away From This Year’s SXSW | Amplified Events | Scoop.it
There’s always something newer than the last new thing. Big brands are desperate for social media glory.
Some tech gimmicks can seem heartless.
Old media wants to play, too. "Popularity at SXSW does not guarantee success. Others have pointed this out. Last year’s phenomenon, GroupMe, a group text messaging service, was acquired by Skype. The company let people text message groups of their friends at the same time. Yet that doesn’t mean people continue to use it. My GroupMe groups from last year were completely dormant this year. Punctuating the point, Facebook closed down location-sharing service Gowalla this week, which it acquired last year. SXSW is a social media petri dish for apps, but once they leave the dish and hit the oxygen of the real world, they can wither."

 

that's what I call the danger of  the hype. It takes time to build a strong engaged community. Making you believe you can create one in 3 days in Austin could provoke the shooting star effect.

 

 


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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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Ogilvy Notes : Create More Value Than You Capture

Ogilvy Notes : Create More Value Than You Capture | Amplified Events | Scoop.it

One of my favorite session during these 3 days : Tim O'Reilly engaged a wonderful dialogue with Andrew McFee, author of Race Against the Machine.

 

The audience was engaged and Tim truly inspiring. 

 

"Unhealthy is when you see a huge number of startups focused on making a huge amount of money then making a quick exit. It’s like a road trip, a road trip is not a tour of gas stations, but there are lots of entrepreneurs out there doing that. Creating value and changing the world in a better way should be the venture model."


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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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And the word of SxSW is… Ambient

And the word of SxSW is… Ambient | Amplified Events | Scoop.it

Cutting though the marketing speak, what we’re really talking about here is the ability of technology to be invisible, which is a very desirable attribute for it to have.
SxSW break-out apps Highlight and Geoloqi all feature ambient services of some sort – not requiring you to nominate your location directly and allowing friends to keeps tabs on you without any effort on your behalf.


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How To Rock a Trade Show on a Budget

How To Rock a Trade Show on a Budget | Amplified Events | Scoop.it
Ever wonder how to do trade show on a budget? Audrey Walker shares a guest post on how her company, Shiftnote, was able to find success at this years NRA...
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Des Moines startup acts as a one-stop shop for online event planning

Des Moines startup acts as a one-stop shop for online event planning | Amplified Events | Scoop.it
Friends were constantly asking Des Moines resident Andrea Hansen, the director of development and grants at Iowa Health Foundation, for venue recommendations when planning events.
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Mobile Event Leader DoubleDutch Introduces New Technology for Event ... - Event Industry News

Mobile Event Leader DoubleDutch Introduces New Technology for Event ... - Event Industry News | Amplified Events | Scoop.it
Mobile Event Leader DoubleDutch Introduces New Technology for Event ...
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The Ultimate Social Media Event Marketing Checklist [Infographic] - Business 2 Community

The Ultimate Social Media Event Marketing Checklist [Infographic] - Business 2 Community | Amplified Events | Scoop.it
The Ultimate Social Media Event Marketing Checklist [Infographic]
Business 2 Community
Having a solid social media plan in place around your marketing events is essential to boosting engagement and overall awareness.
Laura Kinnard's insight:

Great checklist.

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REwebCentral's curator insight, March 12, 2013 12:14 PM

Realtors should consider incorporating a version of this checklist for open houses and other events, including community events that they want to support and raise their profile through.

Mike Ellsworth's curator insight, March 13, 2013 2:37 PM

Great infographic if you plan events.

HomeActions's curator insight, March 27, 2013 4:30 PM

Social Media Event Marketing is a vital tool and an essential element for building a trustworthy relationship between your business and community. 


Christopher Pitre

HomeActions

Cpitre@homeactions.net

Rescooped by Laura Kinnard from Content Curation Tools For Brands
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The Ultimate List of 60+ Content Curation Tools and Platforms

The Ultimate List of 60+ Content Curation Tools and Platforms | Amplified Events | Scoop.it

Scott Scanlon who is CEO of You Brand also built the product Curation Traffic, a WordPress based content curation platform. He's compiledhere a substantive listof 60+ content curation tools

CURATION TOOLS:

Curation Traffic

Storify.com

Paper.li

Snip.it

Zementa

Bundlr.com

TumbleCloud

PearlTrees

Pinterest

WP-Drudge

Juxtapost

Dashter

Eqentia

CurationSoft.com

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GageIn Publisher

Intigi

XYDO

HeadSlinger

MyCurator

Spundge

The Tweeted Times

Addict-o-matic

.Collected

NewsPin

LiveBinders

Qrait

ENTERPRISE LEVEL CURATION TOOLS

Curata

Curation Station

PublishThis

MassRelevance

Darwin EcoSystem

BagTheWeb

Storination

SECONDARY CONTENT PLATFORMS

SurfMark

FlashIssue

ZooTool

MySyndicaat.com

Utopic

Keemix

CURATION READING PLATFORMS

Feedly

Pulse

Google Currents

Zite

YourVersion

Link.ly

Faveous

iFlow

Prismatic

PostPost

News.ME

Trap!t

Retickr (for Mac)

Postano

Other Mentions

http://www.kweeper.com/

http://pinboard.in/

http://www.hitpad.com/ (iPad app)

http://www.flud.it/

https://wavii.com/

http://inagist.com/

http://bonzobox.com/

https://www.taptu.com/

http://www.nextmags.com/searcheeze

http://historio.us/

CurateXpress


Via Scott Scanlon, Therese Torris
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Zhang Meilan's curator insight, February 24, 2013 7:55 AM

作者Scott Scanlon列出了大约58个内容策展工具和阅读平台工具。

Rescooped by Laura Kinnard from Cool Social Media Tools
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How to start a Social Media Campaign

The essentials of starting and maintaining a successful social media campaign.

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Mashable’s Social Media Day Worldwide is June 30. How Will Des Moines Celebrate?

Mashable’s Social Media Day Worldwide is June 30. How Will Des Moines Celebrate? | Amplified Events | Scoop.it
Here is how Mashable explains the day: Social Media Day is on Saturday, June 30, digital enthusiasts will hold meetups across the globe to celebrate the one thing that unites us and keeps us in ...
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Content Marketing for In-Person Events: 15 Ways to Extend Your Reach

Content Marketing for In-Person Events: 15 Ways to Extend Your Reach | Amplified Events | Scoop.it
How can a brand extend the reach of their in-person event through content creation, distribution and social media? Joe Pulizzi shares 15 different ways in this post.
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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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SXSWi Award Winners Include Pinterest, Storify and a Few Surprises [PICS]

SXSWi Award Winners Include Pinterest, Storify and a Few Surprises [PICS] | Amplified Events | Scoop.it

South by Southwest Interactive officially drew to a close Tuesday with the 15th Annual Interactive Awards. The awards honored not only well-known sites and services from the past year such as Pinterest and Storify, but also highlighted sites, services and apps that you may have never heard of.

While Highlight was certainly the most buzzed-about app at this year’s conference, the Facebook-stalker video-maker Take This Lollipop was the one walking away with the Best in Show award from SXSWi. It also took top honors in the Experimental category.

Pinterest took the award for Breakout Digital Trend and Lego walked away with honors in the Amusement category for its iOS app Life of George, which turns building things with real-life blocks into an interactive game for your mobile phone.

 

ok, Am I the only one who never heard about the Lollipop?


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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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Designing for Communities: Rich White's favorite trend at SxSW 2012

Richard White is the CEO & Founder of UserVoice, a great service for companies to collect the feedback of their users.

 

Though the word Community might look tired, the way Richard looks at it is not: with a provocative angle, he points out that designing for communities is "not about the user".


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Rescooped by Laura Kinnard from Ideas That Matter From SXSW '13
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Only at SxSW : A Town Crier For Your Tweets

Only at SxSW : A Town Crier For Your Tweets | Amplified Events | Scoop.it

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Pinterest CEO Ben Silbermann’s Lesson for Start-Ups: Go Your Own Way

Pinterest CEO Ben Silbermann’s Lesson for Start-Ups: Go Your Own Way | Amplified Events | Scoop.it

Beautifying the web is clearly a trend many panels explored. This morning, Pinterest's CEO, Ben Silberman shared his story and strong vision despite the cold first feedback he had in the silicon valley.

 

"Pinterest was hard for investors to understand at first (these days, they’d cut off a limb for equity) because it deviated from the trends of the moment. “When we first started, people were obsessed with this idea of real time, and everything was real-time text feeds,” Silbermann said.
Pinterest, on the other hand, isn’t about speed or dense information. “To me, [Pinterest's image-dominated] boards are a very human way of looking at the world,” Silbermann said. By contrast, “You never see a tweet older than 48 hours, unless it’s ironic. I wanted to create a service that’s a bit timeless.”
Pinterest’s big idea is “helping people discover things that they didn’t know they wanted,” Silbermann said, so beauty and simplicity are its highest product goals"


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