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#ALS AWARENESS #LouGehrigsDisease #PARKINSONS
Raising ALS | Lou Gehrigs Disease & Parkinsons Disease AWARENESS to the NEXT LEVEL!
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Thank You Major League Baseball | History Channel for Supporting ALS Awareness & Research - YouTube

This minute-long public service announcement (PSA) is slated to air on Jumbotrons in Major League Baseball parks across the U.S. in recognition of the 75th A...
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ALS Assoc.- Gehrig PSA Campaign| TIME Magazine Issued Release: 4.21.2014

ALS Assoc.- Gehrig PSA Campaign| TIME Magazine Issued Release: 4.21.2014 | #ALS AWARENESS #LouGehrigsDisease #PARKINSONS | Scoop.it

A PSA campaign developed by Red Deluxe Brand Development for the national ALS Association has its first pickup: the April 21 issue of TIME magazine. The new campaign recognizes 2014 as the 75-year anniversary of Lou Gehrig’s retirement from baseball due to ALS, and it calls attention to the ongoing fight against the disease that is often called simply “Lou Gehrig’s Disease.”

The national campaign remembers Gehrig’s emotional farewell speech in 1939 when he declared himself the “luckiest man on the face of the earth.”

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Chuck Hummer's curator insight, April 23, 7:32 PM

I welcome this proactive approach by the ALS Association.