Promotions, in general provide a marketing strategy to help customers make a buying decision. You as a developer or marketer can create various incentives to move someone to make an app purchase, including contests, half-off sales and free downloads.
Has your business started using Google+ for content distribution and networking?
Should your small business make plans to integrate Google+?
The pros are:
Easy to Use: Google+’s clear, clutter-free user interface makes using the tool easy. This is an essential point since ultimately your time needs to be spent well, especially if you are wearing many hats as a small business owner. Segmented Audiences: Circles provide an easy way to share content among segments of your audience (partners, employees, customers, etc.) This can be helpful as a central place to connect with both internal employees and everyone outside your business. For small businesses that don’t have or can’t afford to build and manage a separate intranet, or for small businesses whose employees are all virtual, this could provide a nice solution for that. Fast Setup: There is nothing to customize or design, so you can be up and running very quickly. This is a stark difference between Google+ and Facebook, where fan pages are essentially miniature websites that benefit from programming and design.
The cons are:
Yet Another Social Network: Google+ is another social network, adding to the number you may already have, and that adds more required time to manage. Audience is Smaller: While some businesses have experienced significant growth on Google+ in terms of audience, most deal with the fact that their audience on Google+ is significantly smaller than those on Facebook and/or Twitter. Must Manage from Google: While social media dashboards exist to help small businesses manage Facebook, Twitter, LinkedIn, Yelp, and even Foursquare, there are no dashboards that integrate with Google+ yet. That means that you must log into Google and manage it from there. Continue reading: http://bit.ly/xRdWla ;
We hope by now everyone is aware of the importance of SEO in gaining success through Internet. SEO includes ‘n’ number of ways to enhance the recognition of your website. Social Bookmarking is also one those easy and efficient methods used to promote your website across the Internet.
You should expect to go through a few rounds of the entire process before you figure out the sweet spot where customers respond to your efforts. Now that you know the basic requirements for a Facebook marketing campaign, it’s time to make your plan consumable in your business and get started.
How do your texts messaging habits compare? Doing a little research for mobile marketing, we discovered that their is allot of mis-information on the information available on the amount of text messages are actually sent per person. Take our Texting Poll below and then read more below to see how you compare.
One of the things you will surely start hearing more questions about is “Should Social Media (Marketing) be automated?” Depending on who you are listening to will depend allot on what your answers will be. The true question to us is not if you should use automation tools for Social Media, but how you are using automation tools for Social Media.
The day of the company website may be fading. While websites are still very much in use, particularly for large businesses or those with an already great internet presence, small business seems to be moving toward a much more effective option. Social media is definitely the way to go these days, and Facebook for SEO is the best example of that.
Content is vital in today’s marketing world. With ever increasing competition in and around, you have must be capable of differentiating your product from your competitors by creating unique, keyword rich content.
As a business proficient, expert, or even just a blogger who’s trying to steer the varying scene of this digital media progress, you must be aware that the routes linking to customers, companies, products and services are becoming more erratic, intricate and disruptive.
Some app developers till today who are not as familiar with marketing, may ask why spend time on developing a marketing plan. The very thought of creating a plan conjures up ideas that a marketing plan will be huge, risky and time consuming. It is obviously, where there is no pain, there is no gain. A marketing plan needs to be long enough to define a strategy and the components that will give your app a good chance of success in sales.