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How to Boost Facebook Ad Relevance with Lookalike Custom Audiences

How to Boost Facebook Ad Relevance with Lookalike Custom Audiences | All Things Tech and Digital | Scoop.it
Facebook advertising works because the social platform provides lots of different 'levers' to help advertisers target the right prospects.

Via Bonnie Burns
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Bonnie Burns's curator insight, March 25, 2015 1:53 PM

Facebook makes it pretty easy to build lookalike audiences based on your first-party website and conversion data, but there are some advanced tactics marketers can use to turbocharge lookalike targeting on Facebook. Here are five tactics to start reaching more “lookalike” targets on the world’s largest social platform.

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Seven Myths of Email Marketing [Infographic] - Profs | #TheMarketingAutomationAlert

Seven Myths of Email Marketing [Infographic] - Profs | #TheMarketingAutomationAlert | All Things Tech and Digital | Scoop.it
Email Marketing - Many email marketing ideas we hold true are actually false. Here's a quick look at seven prevalent myths about email marketing.

Via marketingIO
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marketingIO's curator insight, November 10, 2013 5:03 PM

Myth schmyth. You want the real answer? Here it is...


TEST!

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Social Media Tips, Strategies and Techniques | Loren Ridinger & Steve Ashley

From Market America's 2013 International Convention. August 8 - 10 2013 Greensboro, NC.
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2020 FUTURE - TRENDS, INVENTIONS & TECHNOLOGY FOR THE NEXT 7 YEARS

Produced by http://www.thefutureindex.com for the 2013 CASE Europe Annual Conference in Manchester, Future Vision 2020 is a 7 minute look at the trends and i...
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Blog | Simply Measured | Easy Social Media Measurement & Analytics

Blog | Simply Measured | Easy Social Media Measurement & Analytics | All Things Tech and Digital | Scoop.it
Easy Social Media Measurement & Analytics
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Social Recruiting Strategies for the Off-Season

Social Recruiting Strategies for the Off-Season | All Things Tech and Digital | Scoop.it
Being busy has become a badge of honor. We complain / brag about waking up at 5 A.M. to head into the office, where we will be greeted by stacks on stacks on stacks of work that we have to tackle before the day is through.
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'Veronica Mars' backers experience technical difficulties with digital ... - Entertainment Weekly

'Veronica Mars' backers experience technical difficulties with digital ... - Entertainment Weekly | All Things Tech and Digital | Scoop.it
Hollywood Reporter
'Veronica Mars' backers experience technical difficulties with digital ...
Entertainment Weekly
... come to life fed some vitriol after a number of Kickstarter backers were unable to download the film digitally.
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The Guardian's Chief Digital Officer on Going 'Digital-First' - Huffington Post

The Guardian's Chief Digital Officer on Going 'Digital-First' - Huffington Post | All Things Tech and Digital | Scoop.it
The Guardian's Chief Digital Officer on Going 'Digital-First'
Huffington Post
The task of converting old school business into the digital world will be championed by chief digital officers.
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Google exec to girls: Tech needs you

Google exec to girls: Tech needs you | All Things Tech and Digital | Scoop.it
Google executive Susan Wojcicki writes an open letter to girls of the world.

Via Momal Mushtaq
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Momal Mushtaq's curator insight, June 18, 2013 1:36 PM
Google executive Susan Wojcicki writes an open letter to girls of the world.

 
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Technology Trends that Matter

Technology Trends that Matter: An Exclusive Panel Discussion Based on the newly-released book "Architects of Electronic Trading" by John Wiley & Sons Chicago...
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Handy tips on email marketing | ITProPortal.com

Handy tips on email marketing | ITProPortal.com | All Things Tech and Digital | Scoop.it
Want to get started promoting your business via email? We've got some tips which will help to point you in the right direction.
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Technology Trends for CMOS Semiconductor - free slide submission, upload slide - weSRCH

Technology Trends for CMOS Semiconductor - free slide submission, upload slide - weSRCH | All Things Tech and Digital | Scoop.it
In this slide shows the current technology trends for CMOS semiconductor and the diversifed pathways. CMOS Extended, Limit of Scalling, More and Moore, New appl... , Technology Trends for CMOS Semiconductor - free slide submission, upload slide - weSRCH.
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4 Social Media Tools to Improve Your Social Media Marketing |

4 Social Media Tools to Improve Your Social Media Marketing | | All Things Tech and Digital | Scoop.it
Find out how these 4 social media tools can help you manage your social media community better and build a successful social media presence.

Via Bonnie Manis
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EZIA's curator insight, April 7, 2014 10:06 PM

Like these tools!

SSS Solutions's curator insight, April 10, 2014 11:56 AM
The content you share on social media determines the network you build and the audience you get. There may be times when you stumble upon great content but don't want to share it all right then. An awesome app, BufferApp solves your problem by queuing up your content so that it could be shared at a later point of time depending on the time the users are more active.
Anjelina jj's curator insight, May 29, 2014 1:36 AM

Very Useful one 

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How SMBs Use Social Media

How SMBs Use Social Media


Via Don Dea
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Don Dea's curator insight, March 8, 2014 2:07 AM

Over four-fifths (81%) of small and midsize businesses (SMBs) use social media to drive business growth, and an additional 9% are planning to use it in the future, according to a recent report from LinkedIn and TNS.

Of the SMBs already using social media, 94% use it for marketing, and nearly half also use it for learning/deriving business insights.

Overall, SMBs seem fairly bullish on social media: 60% say it helps to gain new customers, and 56% increased spend in the past year.



Read more: http://www.marketingprofs.com/charts/2014/24547/how-smbs-use-social-media#ixzz2vLuwQAub

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Marketer's views on recruting customers

Who are true Marketers? What Stops Good People From Making Money Online These topics are up for discussion, and all views and comments welcomed. My Blog http...
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5 reasons you need digital marketing in your business plan - Vespa Consulting

5 reasons you need digital marketing in your business plan - Vespa Consulting | All Things Tech and Digital | Scoop.it
You have had a successful small business for some time, you have worked hard to carve out a loyal client base and have a steady project pipeline for the foreseeable future.. (5 very good reason's why YOU need Digital Marketing in your business plan!
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TechnoVision 2014: Design for Digital

http://www.capgemini.com/technovision How can you apply the latest technologies and innovations to your strategies and solutions to become a truly digital en...
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Deloitte | The Connected Workplace: War for talent in the digital economy

Deloitte | The Connected Workplace: War for talent in the digital economy | All Things Tech and Digital | Scoop.it
New research from Deloitte and Google finds that workplace IT could be the secret weapon to attract and retain staff in the growing ‘war for talent’ in Aus
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