All Things Paper.li
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All Things Paper.li
A community "Wall of Fame" and archive of write-ups, posts, video and everything "Paper.li"
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Scooped by Kelly Hungerford
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Some Thoughts on Monetizing Twitter Chats and Getting Sponsors

Some Thoughts on Monetizing Twitter Chats and Getting Sponsors | All Things Paper.li | Scoop.it
As we close in on March, #Blogchat will have its 4th birthday, having started on March 22nd, 2009.  And over the past 2 years I don’t think any chat other than probably Jessica Northey’...
Kelly Hungerford's insight:

Paper.li was a #blogchat sponsor this past month of December. The partnership went off without a hitch and both Mack and I were really pleased with the sponsorship and how it turned out. Mostly we were pleased that it was good for both our communities. 

 

Mack's insight on getting sponsors for tweet chats applies to any sponsorship. Bottom line - it can't be just about the money. 

 

 

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Four Types of Visual Content That Cut Through the Noise

Four Types of Visual Content That Cut Through the Noise | All Things Paper.li | Scoop.it
In an increasingly noisy digital world, marketers can stand out by producing visual content that engages communities. Here's a quick look at the different types of visual content.
Kelly Hungerford's insight:

"Our customers are hungry for good content. They expect it to be presented in a snackable and quickly-consumable format. So how should marketers engage their communities through the use of visuals?"

 

This is a great post by Ekaterina Walter (@ekaterina) on the power of visual images not only to build communities but to cut through social noise and clutter. 

 

P.S. Ektaterina has one of the most successful Social Media papers on the newsstand. Well worth checking out. 

 

Hot tip! Ektaterina's new book, Think Like Zuck is outstanding and available for pre-order.  I had the pleasure of receiving an early manuscript and highly recommend you add it to your 2013 must reads. It's not a FB only book. She explores entrepreneurship and its success factors. Fascinating read. 

 

 

 

 

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