Build engaged audiences through publishing by curation.
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Kelly Hungerford's insight:
Our second #blogchat of December focused on Email as a part of your blogging strategy. Here were my take-aways:
Nr. 1. If email wasn't a part of your communication strategy in 2012, makie it a priority in 2013.
Nr. 2. To be successful, you need a strategy. Email is not going to work as a stand alone tactic.
Nr. 3. Email is content too! Deliver content that entertains, engages and solves a problem, interest or need. (Be sure to add a little personality, too)