Sometimes, Google seems to be changing so quickly that it's easy to rush to conspiracies. This post is an attempt to make six data-driven predictions about how Google might change in 2014, including two conceptual screenshots.
Has your brand taken advantage of the Google Authorship program yet? If not, you're missing out on a powerful way to increase your visibility, establish yourself as an authority, and get some special treatment with Google as a bonus.
Advice Interactive Group's insight:
To the average user, Authorship appears to be just the photo and byline that accompany your content on search results pages. However, there’s a deeper dimension: Authorship has unique SEO benefits that may not be apparent at first glance. Let’s take a closer look at this feature, and see how it can indirectly boost your brand’s SEO.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.