All Things Curation

Storytelling is the secret of all sustainable Internet marketing.

Via José Carlos, Martin (Marty) Smith

Via José Carlos

The key commonality between content creation and curation is that they are both used to provide targeted quality content that will enhance visibility, engagement and, in turn, conversions.
It goes without saying that the same criteria must be applied to identify the topics used in both cases. That’s why; content curation can help in refining created content in three different ways.

Via Morten Myrstad

Food for thought from Toddi Gutner for Business2Community:

 

I found this piece particularly interesting and wanted to call your attention to it. It's one of those things we all experience everyday, but do we really stop to ask ourselves this question:

 

****Are You Mobilizing Communities or Just a Voice in the Crowd?

 

I've personally covered events online, tweeting the main points live and although I was able to filter and capture the essence of what was going on, I had to go back and really absorb the information and then try to apply it to my business effectively. (not always an easy task) :-)

 

It's a juggling act but one I think we're all experiencing on one level or another.

 

Excerpt:

 

Continuous Partial Attention (CPA) is the process of paying simultaneous but superficial attention to a number of sources of incoming information.

 

This term, coined by writer and consultant Linda Stone in 1998, aptly describes the scene at the recent Council of Public Relations Firms Critical Issues Forum on Social Revolution:

 

This is what particularly caught my attention:

 

**What was the unintended consequence (UC) - these being outcomes that are not intended by a purposeful action?

 

**They can be positive, negative or have a perverse effect contrary to what was originally intended.

 

 

****So are there any unintended consequences to compulsively tweeting from an event or otherwise?

 

This is a question I have yet to answer. It is sort of like waiting to see what the side effects of a drug will be years after it has been approved.

 

One UC of CPA may be that peoples’ attention spans (already truncated by USA Today and sound bite television) and

 

**related ability for analytic thought will be reduced to nanoseconds.

 

I'd love to hear your Thoughts?

 

Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"

 

Read the full article: [http://bit.ly/vNC1cn]

Via janlgordon

Janko Roettgers wrote this piece for Giagom announcing YouTube's complete overhaul of its site.

 

**Putting channels front and center in an attempt to become the Internet’s answer to cable TV.

 

**The new design features a completely revamped home page that focuses on a user’s video subscriptions and pulls in video recommendations from social networks like Facebook and Google+.

 

Here's what caught my attention:

 

****The pages of video publishers are also getting a significant face lift, emphasizing the notion of subscribing to channels and focusing more on filtering and curation.

 

****“Curators are going to be be really great for organizing this massive amount of content that YouTube has,” said the site’s channels product manager A.J Crane.

 

Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"

 

Read full article here: [http://gigaom.com/video/youtube-relaunch/]

 

Via janlgordon

Excerpt from article:

 

When the Arab Spring demonstrations were under way in Egypt’s Tahrir Square and reports were streaming out through Twitter and Facebook and text messages and cellphone videos, it was easy to feel superior to the Egyptian government. How could they not realize that information can no longer be contained by blockades or even internet blackouts when everyone has the power to publish?

 

Jon Mitchell at Read/Write Web described in his post about the use of social media around the Occupy protests, real-time news via Twitter and Flickr and other services, when combined with curation tools can produce a powerful form of journalism that equals — or even exceeds — what traditional sources can provide.

 

One of the real threats to traditional journalism that come out of this phenomenon (if there are any) is that the ability to report and publish and broadcast the news in real time from events such as the Zucotti Park protests can turn anyone into what journalists have traditionally been: namely, a trusted filter for the news. Mitchell describes "how one college student created a summary of the event that got tens of thousands of views in a matter of hours" and was embedded by the Washington Post. Does that make him a journalist? Of course it does...

 

[read full article http://j.mp/sAolXC]

Via Giuseppe Mauriello

Jack Humphrey's CurationSoft sponsorizes a new and attractive info-rich postergraphic reporting once more on the deluge of information the Web is all about with new stats and numbers.

By Neicole Crepeau, Contributing {grow} Columnist Are you overlooking some of the most powerful influencers on the social web?  Let’s find out.

 

Tomislav finds the coolest pictures / stories. Follow him here and on Twitter.

Via Tomislav Savov, Martin (Marty) Smith