All Things Curation
Follow
Find tag "journalism"
2.6K views | +0 today
Your new post is loading...
Your new post is loading...
Rescooped by Shirley Williams (XeeMe.com/ShirleyWilliams) from Curation, Social Business and Beyond
Scoop.it!

The Future of Social Media: 38 Experts Share Their Predictions For 2012

The Future of Social Media: 38 Experts Share Their Predictions For 2012 | All Things Curation | Scoop.it

Brian Rice wrote this piece for Business 2 Community

 

 

"What is in store for 2012? With only two months remaining until the end of the year, there is no better time than now to pause and take a look towards the future."

 

 

 

Here are a few things that caught my attention:

 

Elias Roman, CEO and co-founder of Songza

 

First, the easy prediction: more and more of the information we consume on a daily basis (from news to product reviews to entertainment) will come via the social media channels we have opted into and, more specifically, from the information filters we have chosen to subscribe to in those channels.

 

****In the short term, more information will come from more sources delivered through fewer channels.

 

Tony Ellison CEO from Shoplet.com

 

****Social media can insert the missing human touch and allow mankind to tap into the full potential of the internet. Because of this, it is going to transform eCommerce as we know it.

 

Loren McDonald, VP of Industry Relations at Silverpop

 

The convergence of mobile, social, local and email, or “mocial,” is forcing marketers to change the way they interact with customers and prospects to ensure that they are where their customers and prospects are, all the time. In 2012 and beyond, savvy marketers will need to cross promote between all channels.

 

Read full article [http://bit.ly/um8j7u]

 


Via janlgordon
more...
Karen du Toit's comment, November 3, 2011 5:07 AM
Thanks for this! I have rescooped it!
janlgordon's comment, November 3, 2011 8:21 AM
Hi Karen, Thanks for rescooping this, nice to meet you here:-)
DiTesco's comment, November 3, 2011 12:33 PM
Thumbs up! Rescooped
Rescooped by Shirley Williams (XeeMe.com/ShirleyWilliams) from Curation, Social Business and Beyond
Scoop.it!

Can Newspapers Re-Invent Themselves As Data Curated Platforms?

Can Newspapers Re-Invent Themselves As Data Curated Platforms? | All Things Curation | Scoop.it

Robin Good curated this piece and has some very interesting observations in addition the article.

 

 

Mathew Ingram makes a great point in this post I discovered thanks to Morten Myrstad: one way for Media groups to re-invent themselves is to think of themselves as data platforms and not newspapers any more.

 

 

Great point.

 

But I see one more: opening up to other news platforms too even if competing.

 

I appreciate this clearly faces cultural resistance but if you think of it really as a platform, you shouldn't be afraid to interface it with your competitors' just like Twitter has a LinkedIn App.

 

One missed opportunity I see that reflects this is the WSJ Facebook App: it's a great concept to let your readers remix the headlines but why not do it with non-WSJ content too? I'd love to see through a crowd sourced effort from the most WSJ active readers and curators how some WSJ-news relate to other news from say the FT or the Economist.

 

I’m going to make my music-industry analogy again (can’t escape my background…) but right now media groups think of building a record store or a radio station with their own artists. Imagine a radio that would play only Universal Music Group artists? It would suck, right? Yet, that’s what most media are today.

 

Don't you think the industry needs bold moves like this?


Via The New Company, Guillaume Decugis, Robin Good, janlgordon
more...
etsyspot's comment, November 3, 2011 5:45 PM
good read. thnx designdrool abides.