Finding Contentment
12 views | +0 today
Follow
 
Rescooped by Michelle Cfas from Transmedia: Storytelling for the Digital Age
onto Finding Contentment
Scoop.it!

Interview: Why CANAL+ Spain took Game of Thrones transmedia

Interview: Why CANAL+ Spain took Game of Thrones transmedia | Finding Contentment | Scoop.it

Via The Digital Rocking Chair
Michelle Cfas's insight:

Sustaining consumer interest through immersive cross platform experiences - brands take note..

more...
The Digital Rocking Chair's curator insight, June 4, 2014 11:11 AM


Simon Staffans:  "Discover how the pay TV channel engaged Game of Thrones fans beyond TV with crossmedia platform Conducttr" ...

Finding Contentment
Tracking the latest news, trends and research in the world of content
Curated by Michelle Cfas
Your new post is loading...
Your new post is loading...
Scooped by Michelle Cfas
Scoop.it!

C21Media

C21Media | Finding Contentment | Scoop.it

Dreamworks TV joins You Tube

Michelle Cfas's insight:

Smart move - building & maintaining fans on You Tube

more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

New Data: Mix Content Types for Successful Content Marketing

New Data: Mix Content Types for Successful Content Marketing | Finding Contentment | Scoop.it
Successful content marketing is not just about how much content you can produce — it's also about making smart decisions about the types of content to focus on. A new study reveals which types of c...
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

DMT 145: Best of 2013 so far...Daisy, Google Play, Twitter Music, MySpace, iTunes Radio, Jay-Z - Digital Music Trends

DMT 145: Best of 2013 so far...Daisy, Google Play, Twitter Music, MySpace, iTunes Radio, Jay-Z - Digital Music Trends | Finding Contentment | Scoop.it
This week on Digital Music Trends a massive Best Of show spanning January to July 2013. I picked extracts covering the biggest stories of the year so far a
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Infographic: The State of Content Marketing 2013 - Marketing Technology Blog

Infographic: The State of Content Marketing 2013 - Marketing Technology Blog | Finding Contentment | Scoop.it
Fantastic infographic from the folks at Wishpond on The State of Content Marketing 2013. Every client we're working with has a content strategy driving traffic and attention to their site through search and social media.
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Content Marketing vs. Traditional Marketing [infographic]

Content Marketing vs. Traditional Marketing [infographic] | Finding Contentment | Scoop.it
I love infographics.  I especially like this one from Marketo because they use our own B2B Content Marketing stats in it, combined with some of their own research on content marketing. Now, all kid...
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Microsoft's Xbox Entertainment Studio working on interactive TV

Microsoft's Xbox Entertainment Studio working on interactive TV | Finding Contentment | Scoop.it
Studio chief Nancy Tellem wants to deliver 'hit' programming, including live events, reality shows and scripted programs with an interactive twist. Read this article by Dan Farber on CNET News.
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

[INFOGRAPHIC] How We Consume Content Now (& What It Means For Your Marketing) | Heidi Cohen

[INFOGRAPHIC] How We Consume Content Now (& What It Means For Your Marketing) | Heidi Cohen | Finding Contentment | Scoop.it
Chances are you have one or more devices within arm’s reach. We live a four plus screen world that includes smartphones, tablets, ereaders and televisions.
more...
No comment yet.
Rescooped by Michelle Cfas from Transmedia: Storytelling for the Digital Age
Scoop.it!

Transmedia Project Pitch Sheet

Robert Pratten:  'Simple one-sheet to help transmedia storytellers present their projects. The aim is to get some consistency of presentation so that those listening can "get it"'


Via The Digital Rocking Chair
more...
Dr. Pamela Rutledge's comment, May 27, 2013 4:26 AM
LucaVanin - It can have the same connotation of untruth in the west; just depends on context (and who's paying!) In Entertainment, of course, no one worries about superficial truth. Even (especially?) in Reality TV. What matters is the universal truth that stories can deliver. That is the real litmus test of truth.
Dolly Bhasin 's curator insight, June 1, 2013 1:06 AM

Excellent article, a must ready for digital story tellers of the 21st century!

Gav Morris's curator insight, June 18, 2013 3:10 AM

Interesting tool that could be adapted, I guess... 

Scooped by Michelle Cfas
Scoop.it!

The Benefits of Content Marketing [INFOGRAPHIC]

The Benefits of Content Marketing [INFOGRAPHIC] | Finding Contentment | Scoop.it
Content marketing is at the heart of all marketing success on the web, according to an infographic by Content Plus.
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Red Bull’s giant leap

Red Bull’s giant leap | Finding Contentment | Scoop.it
Felix Baumgartner’s skydive from the edge of space broke records, including that for YouTube’s biggest live event. Red Bull Media House’s Alexander Koppel speaks to Jonathan Webdale.
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Netflix to allow Viacom deal to end

Netflix to allow Viacom deal to end | Finding Contentment | Scoop.it
Netflix will let its deal with Viacom expire at the end of May, ending an agreement that hands the US-based netcaster shows from Nickelodeon, BET and MTV.
more...
No comment yet.
Rescooped by Michelle Cfas from Transmedia: Storytelling for the Digital Age
Scoop.it!

Interview: Why CANAL+ Spain took Game of Thrones transmedia

Interview: Why CANAL+ Spain took Game of Thrones transmedia | Finding Contentment | Scoop.it

Via The Digital Rocking Chair
Michelle Cfas's insight:

Sustaining consumer interest through immersive cross platform experiences - brands take note..

more...
The Digital Rocking Chair's curator insight, June 4, 2014 11:11 AM


Simon Staffans:  "Discover how the pay TV channel engaged Game of Thrones fans beyond TV with crossmedia platform Conducttr" ...

Scooped by Michelle Cfas
Scoop.it!

This Infographic Explains What Native Advertising Is

This Infographic Explains What Native Advertising Is | Finding Contentment | Scoop.it
Native advertising is hot right now even if nobody knows exactly what it is. One ad firm has attempted to solve that problem with this infographic.
Michelle Cfas's insight:

native content

more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Interview - eMarketer

Interview - eMarketer | Finding Contentment | Scoop.it
eMarketer helps companies understand the Internet by publishing Internet market research, statistics and objective analysis on Internet marketing, Internet advertising, online trends and online demographics.
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Netflix, DreamWorks team for originals

Netflix, DreamWorks team for originals | Finding Contentment | Scoop.it
Netflix has struck a deal with DreamWorks Animation, giving the US video streamer exclusivity on over 300 hours of original series based on some of the studio’s biggest movie franchises.
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

‘The ad is yesterday, content is the future’ | News On Digital Media & The AOP | AOP

Branded content can play an important role in future-proofing media businesses, as long as it’s well sign-posted and transparent. This was the view from publishers, agencies and clients...
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Sony's Berger: 30% of Crackle users don't pay for TV

Sony's Berger: 30% of Crackle users don't pay for TV | Finding Contentment | Scoop.it
Eric Berger leads Sony's multiplatform video entertainment network, Crackle, and plays a key role in managing ad-supported digital businesses and partnerships with companies including YouTube and Hulu. FierceOnlineVideo's Mariko Hewer spoke with him...
more...
No comment yet.
Rescooped by Michelle Cfas from Transmedia: Storytelling for the Digital Age
Scoop.it!

Fables, Myths And Narratives — Converting Our Stories Into Multi-Screen Experiences [#Transmedia]

Fables, Myths And Narratives — Converting Our Stories Into Multi-Screen Experiences [#Transmedia] | Finding Contentment | Scoop.it

Senongo Akpem:  "This article talks about 5 concepts of telling multi-screen stories and how we can use them to create exciting, digital experiences."


Via The Digital Rocking Chair
more...
gawlab's curator insight, May 20, 2013 11:38 AM

Un article interressant avec de belles références sur des travaux transmedias.

Asil's curator insight, May 20, 2013 3:53 PM

Excellent overview with links to some great content. 

Rescooped by Michelle Cfas from Transmedia: Storytelling for the Digital Age
Scoop.it!

'Haunting Melissa': App-only film delivers horror to mobile

'Haunting Melissa': App-only film delivers horror to mobile | Finding Contentment | Scoop.it

Michelle Starr:  "Neal Edelstein, producer of 'Mulholland Drive' and 'The Ring,' creates an episodic horror film experience specifically for iOS.


Via The Digital Rocking Chair
more...
Henrik Safegaard - Cloneartist's curator insight, May 26, 2013 4:04 AM

Interesting consept - i need to find out more :-)

Brad Tollefson's curator insight, June 18, 2013 8:09 PM

How might this deliver in a 48Hr Film Project context?

Brad Tollefson's curator insight, June 18, 2013 8:12 PM

How might this deliver in a 48Hr Film Project context?

Scooped by Michelle Cfas
Scoop.it!

How to Explain the Value of Content Marketing

How to Explain the Value of Content Marketing | Finding Contentment | Scoop.it
Our recent B2B Content Marketing research compared the practices of self-described effective content marketers with those who are less effective. One of the most striking differences between these ...
more...
No comment yet.
Scooped by Michelle Cfas
Scoop.it!

Binge benefits

Binge benefits | Finding Contentment | Scoop.it
The growing habit of watching entire seasons of shows in a single sitting is changing TV, writes Kevin Downey.
more...
No comment yet.