"An entire generation of traditionally published authors has come of age learning to self-promote. Particularly for mid-list authors the burden of writing and marketing a book a year without much assistance can be crushing…These authors feel less beholden to publishers and more independent. They have been forced to become entrepreneurs, but are not rewarded commensurate with their contributions."
"By the end of the 2000’s, the elements existed for a revolution. A few gatekeepers tended an inefficient pricing model that consumers and authors both hated. A whole set of mid-list authors were increasingly not making enough money to write fulltime. And beyond that, a generation of new writers was growing up on social media. These writers are tempermentally less able to accept the gatekeeper model of publishing."