All healthcare is local
563 views | +0 today
Follow
All healthcare is local
Searching for answers to local healthcare issues
Your new post is loading...
Your new post is loading...
Scooped by Annette Simmons
Scoop.it!

How Borgess Health Used Effective Brand Storytelling to “Restore the Roar.”

How Borgess Health Used Effective Brand Storytelling to “Restore the Roar.” | All healthcare is local | Scoop.it
Learn how to to unleash the power of brand storytelling inside and outside of your healthcare system.
Annette Simmons's insight:
Good example of coordinating internal stories with external stories. In healthcare it takes both.
more...
No comment yet.
Rescooped by Annette Simmons from Digital Storytelling
Scoop.it!

Storytelling in Social Leadership - a first draft

Storytelling in Social Leadership - a first draft | All healthcare is local | Scoop.it
We need a new style of leadership for the Social Age: a style that is based upon our ability to collaborate and share within communities, to create meaning in the moment, to build our personal repu...

Via José Carlos
Annette Simmons's insight:

When "speaking" to/with a community, storytelling is the best language to use.

more...
Bad Spoon's curator insight, October 24, 2013 3:07 AM

Le Storytelling adapté au fonctionnement des réseaux sociaux

John Buonora's curator insight, November 1, 2013 9:45 AM

I love Julian's insights. I've been hearing alot around story telling at work recently on projects surrounding change management