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9 Consumer Social Media Trends That Could Impact Marketers

9 Consumer Social Media Trends That Could Impact Marketers | All about Web | Scoop.it
This recent social media research provides insights about consumer behavior based and key takeaways that you can apply for your own business.
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Gonçalo Hall's curator insight, February 15, 2013 1:15 AM

Great article about social media trends.

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Top 10 SEO Reputation Management Tools Online | Social Media Today

Top 10 SEO Reputation Management Tools Online | Social Media Today | All about Web | Scoop.it
If you're looking to shape and reform an online reputation, you have web tools to help you make it happen.
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Using Social Media For Your Job Search: A Definitive Guide | Social Media Today

Using Social Media For Your Job Search: A Definitive Guide | Social Media Today | All about Web | Scoop.it
The explosion of social media in the last few years has meant that many companies and recruitment managers have taken to platforms such as Facebook, Twitter and LinkedIn to source for fresh talent and improve their company profile and presence.
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Update your Social Media Presence for 2013 | Strategic Social Media

Update your Social Media Presence for 2013 | Strategic Social Media | All about Web | Scoop.it
Tips for small business social media marketing efforts: Social media is changing so fast that what worked, and how, just a year or two ago is now past history.
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Is Social Media Ready for Valentine's Day? | Social Media Today

Is Social Media Ready for Valentine's Day? | Social Media Today | All about Web | Scoop.it
Whether people are greeting their loved ones or sharing their negative opinions of the holiday, there will be a huge increase in the amount of posts that users normally share via social networking sites.
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Using YouTube to Build Your Brand, Authority and Business | Social Media Examiner

Using YouTube to Build Your Brand, Authority and Business | Social Media Examiner | All about Web | Scoop.it
Social media marketing podcast #27: In this episode Steve Spangler explains how you can use YouTube to build your brand and authority.
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3 Quick Ways to Use Twitter for Your Next Marketing Campaign - Salesforce Marketing Cloud

3 Quick Ways to Use Twitter for Your Next Marketing Campaign - Salesforce Marketing Cloud | All about Web | Scoop.it
With Twitter’s presence continuing to grow, to the point where 50% of Super Bowl Ads now feature the social media giant, it's time to think about making the social network a key component of your online...
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50 Ways to Generate Leads with Social Media - Salesforce Marketing Cloud

50 Ways to Generate Leads with Social Media - Salesforce Marketing Cloud | All about Web | Scoop.it
If part of your marketing plan involves generating leads, then social media should be part of that strategy. Social media can drive the type of web traffic from those that are actively seeking your information...
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5 LinkedIn Promotion Tactics for Web Marketers | Social Media Today

5 LinkedIn Promotion Tactics for Web Marketers | Social Media Today | All about Web | Scoop.it
LinkedIn is worth paying attention to because it is 277% more effective for lead generation than Facebook or Twitter.
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Interview with Social Media Strategist at Cisco on Social Engagement and Advocacy | Social Media Today

Interview with Social Media Strategist at Cisco on Social Engagement and Advocacy | Social Media Today | All about Web | Scoop.it
"I also think the other big difference between B2C and B2B is the audience," says Houston. "B2C is not only a much broader audience, but appeals to a larger audience.
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5 Ways to Make Your Blog Posts More Shareable | Social Media Today

5 Ways to Make Your Blog Posts More Shareable | Social Media Today | All about Web | Scoop.it
Why aren't people tripping over themselves to share your content? It might be your fault, but these five tips can help you quickly.
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Business Social Media: How To Setup A Solid Foundation [Infographic]

Business Social Media: How To Setup A Solid Foundation [Infographic] | All about Web | Scoop.it
This infographic shows you how to setup a business social media foundation focused on customer service, lead generation, product reviews & brand awareness.
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Identify and Measure Social Media Influence for a B2B Marketing Strategy | Social Media Today

Identify and Measure Social Media Influence for a B2B Marketing Strategy | Social Media Today | All about Web | Scoop.it
Do you use Social Media Influence Scores to target key influencers for your Social Media Strategy?Perhaps you do if you are in the business of selling to consumers or are selling to thousands of businesses a generic product like an iPhone or tablet.
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Twitter's Vine App Raises Questions About Social Media Age Restrictions : NPR

Twitter's Vine App Raises Questions About Social Media Age Restrictions : NPR | All about Web | Scoop.it
Twitter's Vine video app is just two weeks old, but it's already been updated to add a 17+ rating. However, any user can just click "OK" to get around the age limit.
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How To Measure Social Media ROI | Business 2 Community

How To Measure Social Media ROI | Business 2 Community | All about Web | Scoop.it
You have probably heard that social media ROI (return on investment) simply can’t be measured and is impossible to quantify. However, there is in fact a
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5 Social Media Tactics You Can Try Right Now | OpenView Blog

5 Social Media Tactics You Can Try Right Now | OpenView Blog | All about Web | Scoop.it
You have to start somewhere. Here are five social media tactics anyone can try right now to enhance their social media presence.
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Buffer and Feedly: Two New Tools for News-Sharing | Social Media Today

Buffer and Feedly: Two New Tools for News-Sharing | Social Media Today | All about Web | Scoop.it
Businesses that want to be successful with social media and blogging must be mindful of news topics and trends within their industry. Breaking news and important industry stories are ripe for great blog posts.
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Facebook launches video site for developers, will feature news updates, best practices, and live events

Facebook launches video site for developers, will feature news updates, best practices, and live events | All about Web | Scoop.it

Excerpted from article on The Next Web:

"Facebook on Wednesday announced Developers Live, a new video channel Facebook app that keeps developers up to date on the latest news, but also gives them tutorials, speaking sessions, and other resources in a visual format. Facebook says Developers Live will have curated content, featuring live broadcasts, as well as ones that are recorded and interactive.

 

In short, Facebook wants to give developers “a central place to learn about the latest tools.”

 

Here is what Facebook is promising to developers:

- Mobile developers will learn how to go deeper and grow their apps with Facebook.

- Game developers will learn how to build better games across web and mobile.

- Websites and publishers will learn how to use Facebook to drive traffic..."

 

Read full article here:

http://thenextweb.com/facebook/2013/02/06/facebook-launches-video-site-for-developers-will-feature-news-updates-best-practices-and-live-events/

 


Via Giuseppe Mauriello
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15 Steps to Handling a Social Media Crisis - Salesforce Marketing Cloud

15 Steps to Handling a Social Media Crisis - Salesforce Marketing Cloud | All about Web | Scoop.it
Social media crises pop up all more often than you think. Sometimes they are preventable and avoidable, while other times they are completely outside your control. Yet once a crisis begins to surface,...
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Guide to Google Authorship | Social Media Today

Guide to Google Authorship | Social Media Today | All about Web | Scoop.it
Google Authorship helps authors establish authority on SERPs through the content they write. Learn why authorship is important for SEO, and how you can set it up within minutes, in this post.
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How to Draw in an Audience for Your Company Blog | Social Media Today

How to Draw in an Audience for Your Company Blog | Social Media Today | All about Web | Scoop.it
Maybe your blog has a regular readership or maybe not, but you don’t want to sit around waiting for readers to slowly trickle in on their own.
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Is Facebook Graph Search Sacrificing Quality for Quantity? | Social Media Today

Is Facebook Graph Search Sacrificing Quality for Quantity? | Social Media Today | All about Web | Scoop.it
Social media has always focused on driving engagement with a brand and creating brand advocates. Will the new Facebook Graph Search shift the focus from quality engagement to simply focusing on the quantity of followers?
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