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More Blogging Equals More Sales: A Case Study Roundup | Social Media Today

More Blogging Equals More Sales: A Case Study Roundup | Social Media Today | All about Web | Scoop.it
Kind of has that too-good-to-be-true ring to it, doesn’t it? Well, I’m not going to try to sell you on some never-before-heard-of facts.
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Why Email Subscribers Unsubscribe [INFOGRAPHIC] | Social Media Today

Why Email Subscribers Unsubscribe [INFOGRAPHIC] | Social Media Today | All about Web | Scoop.it
One of the most important things that you can do to drive repeat sales is to create an email list. One of the huge advantages of email is that most businesses achieve about a 20% open rate on email and a .3% opt-out rate.
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How to Learn and "Win" on a Twitterchat | Social Media Today

How to Learn and "Win" on a Twitterchat | Social Media Today | All about Web | Scoop.it
A Twitter chat is a way for people on Twitter to discuss a topic at a set time and day and to keep track of everyone’s comments and responses by using a hashtag. The great appeal for many is that each comment must be 140 characters or less.
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SEO Guidelines: Sponsored Content vs. Ecommerce Partnerships vs. Partner Links | Social Media Today

SEO Guidelines: Sponsored Content vs. Ecommerce Partnerships vs. Partner Links | Social Media Today | All about Web | Scoop.it
commerce content (and links within that content) is typically found in the form of reviews and guides for a specific product.
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15 Benefits of Having a Fan Page Over a Personal Page on Facebook | Social Media Today

15 Benefits of Having a Fan Page Over a Personal Page on Facebook | Social Media Today | All about Web | Scoop.it
There isn't anything worse than checking a website and clicking their Facebook link to find that they've redirected you to a personal page.
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10 Things to Post on Social Media That Aren't Your Blog Content | Social Media Today

10 Things to Post on Social Media That Aren't Your Blog Content | Social Media Today | All about Web | Scoop.it
Social Media 101 social media 101 Engaging your customers via social media is a day-in and day-out process that requires serious creativity and a continual effort to post relevant, eye-catching and informative material.
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How Social Media Impacts SEO [INFOGRAPHIC] | Social Media Today

How Social Media Impacts SEO [INFOGRAPHIC] | Social Media Today | All about Web | Scoop.it
Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month.
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Increasing Social Media Engagement: Five Alternative Ways | Social Media Today

Increasing Social Media Engagement: Five Alternative Ways | Social Media Today | All about Web | Scoop.it
Social media continues to evolve and ways to improve engagement are also changing constantly. Here are five creative tips.
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How to Rock Social Media in 30 Minutes a Day [INFOGRAPHIC] | Social Media Today

How to Rock Social Media in 30 Minutes a Day [INFOGRAPHIC] | Social Media Today | All about Web | Scoop.it
With a defined social media strategy in place, marketers can rock social media in 30 minutes a day. Sound too good to be true? It is actually possible if your daily use of social media is built upon a well-developed social media strategy.
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Why Your Brand Should Talk to Fans on Twitter | Social Media Today

Why Your Brand Should Talk to Fans on Twitter | Social Media Today | All about Web | Scoop.it
Social media marketing can take a good chunk of time (and money) out of your week. Between creating content, publishing, and disseminating it, you might feel like you don’t have any time or energy left to engage.
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2 Big Reasons Why You Should Be Favouriting Tweets | Social Media Today

2 Big Reasons Why You Should Be Favouriting Tweets | Social Media Today | All about Web | Scoop.it
In case you haven't noticed, favouriting tweets is now becoming a thing on Twitter. But what relevance does it have? And should you be clicking the star on tweets? The simple answer is yes.
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10 Marketing Pain Points Killing ROI for Small Businesses | Social Media Today

10 Marketing Pain Points Killing ROI for Small Businesses | Social Media Today | All about Web | Scoop.it
In many ways, things are harder than they’ve ever been before for the 4.5 million SMB CEOs in the United States.
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The Future of Community in Social Media Channels and Where It’s Headed | Social Media Today

The Future of Community in Social Media Channels and Where It’s Headed | Social Media Today | All about Web | Scoop.it
Earlier this year, Guy Kawasaki, author, keynote speaker and co-founder of AllTop; Mari Smith, notable Facebook thought leader and author; and Bahram Nour-Omid, the CEO of Passenger and advisor to Nestivity sat down to talk to me about the future...
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9 Twitter Tips and Tricks | Social Media Today

9 Twitter Tips and Tricks | Social Media Today | All about Web | Scoop.it
Twitter is one of those tricky networks. The users who have been on for the longest time will have more followers than those who are new to the Twitter game.
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Why Location-Based Social Marketing is Slowly Dying | Social Media Today

Why Location-Based Social Marketing is Slowly Dying | Social Media Today | All about Web | Scoop.it
Last month, Foursquare’s CEO Dennis Crowley addressed rumors that Foursquare’s growth had become stagnant, which he said simply weren’t true – in fact, they consistently see their numbers grow by 10-30% each month.
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How to Tackle any Facebook Marketing Question with Ease

How to Tackle any Facebook Marketing Question with Ease | All about Web | Scoop.it
Have a question related to Facebook marketing? It's likely on this list. Dennis Yu tackles the questions with some thoughtful answers.
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5 Awesome iPhone Photo Apps | Social Media Today

5 Awesome iPhone Photo Apps | Social Media Today | All about Web | Scoop.it
If you really want to “go pro” with your mobile photography, grab these five iPhone apps.
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5 of the Best Social Media Campaigns from 2012 | Social Media Today

5 of the Best Social Media Campaigns from 2012 | Social Media Today | All about Web | Scoop.it
Here are 5 of my favourite social media campaigns from 2012. All 5 are well known brands. This doesn’t mean that small businesses aren’t running great social media campaigns, it just means that they aren’t getting the same exposure.
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Content Marketing: Are You Sharing Your Best Stuff? | Social Media Today

Content Marketing: Are You Sharing Your Best Stuff? | Social Media Today | All about Web | Scoop.it
I am seeing more and more business leaders, brands, bloggers, educators that are holding back on sharing the goods. Some are auto tweeting links to blog posts with out dated links or tools that expired over a year ago.
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Why Salesforce is Closest to Pulling KPIs from Social Media [PODCAST] | Social Media Today

Why Salesforce is Closest to Pulling KPIs from Social Media [PODCAST] | Social Media Today | All about Web | Scoop.it
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5 Trends in Social Media Impacting Business | Social Media Today

5 Trends in Social Media Impacting Business | Social Media Today | All about Web | Scoop.it
The customer expectation that brands will be on all social media and customers' use of multiple channels to find product information are just too of the burgeoning trends on the web affecting business in 2013.
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The Psychology of Tweeting | Social Media Today

The Psychology of Tweeting | Social Media Today | All about Web | Scoop.it
If though you are using it for business purposes, your goals need to revolve around sharing and engagement, not just your follower number. In the Twitter world that means getting mentions and retweets.
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5 Ways Small Businesses Can Use Pinterest | Social Media Today

5 Ways Small Businesses Can Use Pinterest | Social Media Today | All about Web | Scoop.it
We hear the phrase content marketing a lot these days, and it simply means you are creating some sort of content for your customers, whether it be blogs, ebooks, videos, or something else.
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Week4 Of IPL6 On Social Media – #CSK And #MI Flourish,While #PWI Is Lagging Behind [Report]

Week4 Of IPL6 On Social Media – #CSK And #MI Flourish,While #PWI Is Lagging Behind [Report] | All about Web | Scoop.it
Week 4 of IPL had some surprises and close encounters. Pune Warriors and Delhi still struggle to make it to the eliminations while CSK is sitting pretty at the top. When it comes to the fan followi...
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21 Quick Tips: How to Write a Blog for Your Business | Social Media Today

21 Quick Tips: How to Write a Blog for Your Business | Social Media Today | All about Web | Scoop.it
If you want to learn how to write a blog then you need to understand your customers and write content that they are going to find useful and engaging. Do your homework and you will get more traffic, more click and more leads.
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