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8 Easy Ways To Promote Your Business On LinkedIn

8 Easy Ways To Promote Your Business On LinkedIn | All About LinkedIn | Scoop.it

LinkedIn isn't just a place for personal promotion and career networking — businesses can do a lot on the professional network. In Dan Sherman's Maximum Success With LinkedIn, that point is stressed heavily.


LinkedIn looks a lot like Facebook, but with a targeted audience that companies can take advantage of. The best part: many of the solutions for increasing the presence of your business on LinkedIn are free and easy to use.


And many of them you are probably already doing in other social media, just not on LinkedIn.

 

 

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All About LinkedIn
Insights, statistics, news, and tips on how to use and benefit from LinkedIn.
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How To Write a LinkedIn Recommendation

How To Write a LinkedIn Recommendation | All About LinkedIn | Scoop.it
LinkedIn has a lot of great features, but overall the site suffers from a fairly mechanical feeling. There isn't a lot of human warmth on LinkedIn, notwithstanding the fact that LinkedIn has over 300 million users. That's why I draw colorful pictures with markers and colored pencils.  The more personality you [...]
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Clear Majority of Professionals Use LinkedIn Daily

Clear Majority of Professionals Use LinkedIn Daily | All About LinkedIn | Scoop.it
WOODCLIFF LAKE, NJ--(Marketwired - August 29, 2014) - LinkedIn has become a daily habit for a majority of professionals, according to a survey by talent mobility consulting firm Lee Hecht Harrison. The results revealed that 57 percent are active on LinkedIn each day. Lee Hecht Harrison surveyed 895 professionals via...
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The 5 Most Important LinkedIn Features You Aren't Using Correctly

The 5 Most Important LinkedIn Features You Aren't Using Correctly | All About LinkedIn | Scoop.it
Over the past decade, LinkedIn has been transformed into a complete career management resource. Our mindset about how to use LinkedIn, however, has not evolved as quickly as the product. If you haven’t changed your approach to LinkedIn, you’re missing out on some of the biggest benefits. Here are five elements of LinkedIn that most executives I know are not using correctly – or aren’t using at all - along with suggestions for maximizing them.
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The 9 Crucial Sales Skills All Social Sellers Should Master

The 9 Crucial Sales Skills All Social Sellers Should Master | All About LinkedIn | Scoop.it
All of them. That's how many of these sales skills you should master if you want to be a social selling superstar. It takes a well-rounded salesperson to consistently find the right prospects and navigate all of the involved stakeholders toward
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The Who and the What in Your Professional Brand

The Who and the What in Your Professional Brand | All About LinkedIn | Scoop.it
From social media sites, to personal blogs and websites, there are numerous platforms to give individuals the power to be their own publicist.  For me, the central location purveying my professional brand is LinkedIn—and it all started three years before I
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The 10 Hottest Cities for Tech Talent

The 10 Hottest Cities for Tech Talent | All About LinkedIn | Scoop.it
If you are a tech recruiter in San Francisco/Bay Area and you are thinking – “Gosh, I am getting tired of perfectly brewed Blue Bottle coffee and free snacks. Where can I move to and still recruit mind-blowingly good tech talent?”….then we have the answer for you. As a matter
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LinkedIn: A Global Economic Platform

LinkedIn: A Global Economic Platform | All About LinkedIn | Scoop.it
It’s not necessary to understand how the social networks function to derive utility from them. However, that knowledge will not only give your business more clarity for making better decisions, it ...
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LinkedIn Redesigns Mobile Profiles to Put Relationships Into Context

LinkedIn Redesigns Mobile Profiles to Put Relationships Into Context | All About LinkedIn | Scoop.it
LinkedIn's flagship app has gotten a major overhaul.
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Gain Industry Insights Using LinkedIn: What You Need to Know to Stay Ahead

Gain Industry Insights Using LinkedIn: What You Need to Know to Stay Ahead | All About LinkedIn | Scoop.it
Every week over 200M+ LinkedIn members from 200 countries share updates on their LinkedIn profile. From keeping tabs on the competition to staying on top of key experts in your industry, LinkedIn has become an essential business intelligence platform.

Here are three
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The Latest LinkedIn Features You Should Start Using Today

The Latest LinkedIn Features You Should Start Using Today | All About LinkedIn | Scoop.it
The folks at LinkedIn are busy. They are rolling out refinements and new features at an unprecedented rate. Staying on top of these opportunities is the key to staying on top of your online personal branding. If you want your profile to stand out, start using my five favorite LinkedIn upgrades.
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So You Think You’re a LinkedIn Profile Expert

So You Think You’re a LinkedIn Profile Expert | All About LinkedIn | Scoop.it
You added a profile photo to your LinkedIn Profile on day one -- and your experience from the past ten years is fully represented on your LinkedIn Profile. Your time with the local Boys and Girls Club is covered under Volunteer Experience & Causes and you’re feeling like a LinkedIn
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Lessons from Jeff Weiner, LinkedIn’s Networker-in-Chief

Lessons from Jeff Weiner, LinkedIn’s Networker-in-Chief | All About LinkedIn | Scoop.it
CEO Jeff Weiner has mastered the art of advancement. Here’s what you can learn from him about managing your career.
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5 LinkedIn Myths Bankers Need to Shake

5 LinkedIn Myths Bankers Need to Shake | All About LinkedIn | Scoop.it
Only 26% of bankers say they are encouraged to use LinkedIn as a sales tool. Are they missing out?
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5 Top LinkedIn Features for Personal Brands

5 Top LinkedIn Features for Personal Brands | All About LinkedIn | Scoop.it
Since 2003 LinkedIn has been building an effective career networking tool online for connecting with the right people. The first step towards building your personal brand is have a presence there. Th…
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LinkedIn's Co-Founder Reid Hoffman: How To Manage Talent In The Networked Age

LinkedIn's Co-Founder Reid Hoffman: How To Manage Talent In The Networked Age | All About LinkedIn | Scoop.it
Exclusive interview with Reid Hoffman, Chairman of LinkedIn, on the future of talent and leadership.
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SlideShare Axes Its Freemium Model, Makes ‘Pro’ Features Like Analytics Free | TechCrunch

SlideShare Axes Its Freemium Model, Makes ‘Pro’ Features Like Analytics Free  | TechCrunch | All About LinkedIn | Scoop.it
SlideShare, the LinkedIn-owned site that lets you upload and distribute presentations online, is turning over a new leaf today. The service, which has 60..
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See the New LinkedIn Sales Navigator in Action

See the New LinkedIn Sales Navigator in Action | All About LinkedIn | Scoop.it
It’s certainly been an exciting two weeks since our New LinkedIn Sales Navigator launch.  We’ve seen a great response from our customers and the media, as we pursue our mission to connect buyers and sellers to build relationships that drive
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Let the Games Begin: How You Rank Against Professionals Like You on LinkedIn

Let the Games Begin: How You Rank Against Professionals Like You on LinkedIn | All About LinkedIn | Scoop.it
“How You Rank” is one of the most popular destinations on LinkedIn - we get it. It’s hard not to keep checking back to see how you rank among your connections and colleagues at your company. For those of you who are premium members, we’ve recently added another
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Finding The “Future You,” and Real Innovation: Must Read Stories from the Economic Graph Showcase Page in July

Finding The “Future You,” and Real Innovation: Must Read Stories from the Economic Graph Showcase Page in July | All About LinkedIn | Scoop.it
Earlier this year, we launched the LinkedIn Economic Graph Showcase Page to feature stories from across the web from how to plan your next career move to LinkedIn research on the state of the global economy. We’ve found that some stories resonate with our members more
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Over 2 Million North American Doctors and Nurses are on LinkedIn [INFOGRAPHIC]

Over 2 Million North American Doctors and Nurses are on LinkedIn [INFOGRAPHIC] | All About LinkedIn | Scoop.it
Not to start off the day with tough news, but if you are recruiting healthcare professionals, specifically doctors and nurses, it is only going to get harder.

Here are three themes that will alter dramatically the supply and demand of the healthcare talent over the next 10 years:

1. The passage of
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The ultimate small business guide to LinkedIn [flowchart]

The ultimate small business guide to LinkedIn [flowchart] | All About LinkedIn | Scoop.it
LinkedIn is hit or miss for most people, but with this in-depth guide, it can be a sure thing.
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Your New LinkedIn Profile Makes You Ridiculously Good Looking on Mobile, and in Meetings [SLIDESHOW]

Your New LinkedIn Profile Makes You Ridiculously Good Looking on Mobile, and in Meetings [SLIDESHOW] | All About LinkedIn | Scoop.it
Hi, I’m Charlton.

What if, minutes before you met me for the first time, someone whispered in your ear and reminded you not only where I work (LinkedIn) and what I do (product management), but also who we both know in common,
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Social Selling: Recipes for Great Updates

Social Selling: Recipes for Great Updates | All About LinkedIn | Scoop.it
Baking a good social selling strategy requires careful attention to detail -- and good taste. We've prepared this social selling recipe to help you make delectable social morsels with ingredients provided by LinkedIn.

Social Selling Sweets
From the digital kitchen of LinkedIn
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The Social Media Room's curator insight, July 27, 4:42 PM

A good recipe for success! 

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The Simple LinkedIn Mistake That Is Killing Your Job Chances

The Simple LinkedIn Mistake That Is Killing Your Job Chances | All About LinkedIn | Scoop.it
We all know how deadly misspellings are in resumes. Somehow, many of us have not translated that understanding to our LinkedIn Profiles....
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Women in Sales Must Speak Their Minds

Women in Sales Must Speak Their Minds | All About LinkedIn | Scoop.it
Picture a recent college grad—a painfully-shy, reserved young woman who never dreamed she’d have a successful career in sales. Yep, I was that girl. I believed salespeople were life-of-the-party kinds of people. I wasn't that person. And I'm still not.

But I
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