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Pinterest Isn't Just For Women, Weddings, Food And Fashion: 5 B2B Male-Oriented Examples

Pinterest Isn't Just For Women, Weddings, Food And Fashion: 5 B2B Male-Oriented Examples | Alchemy of Business, Life & Technology | Scoop.it
Pinterst is highly relevant for tech companies and brands with male audiences to achieve brand objectives.
CESSON's insight:

Pinterest is created equal, it just isn't reflected cross-culturally. This board is a good example of a male-targeted Pinterest account.

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What Hollywood Can Teach Us About the Future of Work

What Hollywood Can Teach Us About the Future of Work | Alchemy of Business, Life & Technology | Scoop.it
In our increasingly automated and global economy, every business is becoming a little like show business.
CESSON's insight:

Business's will have to harness a unique comodity only they can offer, and it won't be the product. 

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A Healthy Company Culture Starts at the Top - Vistage

A Healthy Company Culture Starts at the Top - Vistage | Alchemy of Business, Life & Technology | Scoop.it
In a healthy culture, people take responsibility for making decisions because they have no fear of being ambushed.
CESSON's insight:

A business's culture is important, the CEO must take responsibilty and leadership in creating.

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This Company Is Still Making Audio Cassettes and Sales Are Better Than Ever

This Company Is Still Making Audio Cassettes and Sales Are Better Than Ever | Alchemy of Business, Life & Technology | Scoop.it
It waited out 20 years of technological advances in audio and is now cashing in on a movement back to tapes.   Dust off your Walkman.
CESSON's insight:

Old tech is making a comback with increased cassette tape revenue via the nostaligia movement.

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How Social Media Is Ruining Politics

How Social Media Is Ruining Politics | Alchemy of Business, Life & Technology | Scoop.it
It is turning out to be more encompassing and controlling, more totalizing, than earlier media ever was.
CESSON's insight:

Ruining is a harsh word, but social media is definitely being used by our political leaders more than ever. 

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3 tips for growing your email list on social media (Video) - Houston Business Journal

3 tips for growing your email list on social media (Video) - Houston Business Journal | Alchemy of Business, Life & Technology | Scoop.it
Watch this video and learn how email marketing is effective and why you should build an email list for your small business. VIDEO
CESSON's insight:

Three tips for growing social media are simple and concise. 

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How to Approach the Generation Gap in the Workplace

How to Approach the Generation Gap in the Workplace | Alchemy of Business, Life & Technology | Scoop.it
Readers share their advice about navigating the workplace in an era when millennials are hiring and managing older employees.
CESSON's insight:

Readers offered their guidance on how to overcome the generational gap in the workplace. These are the best picks of those suggestions. 

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The Power of Imagery in Content Marketing

The Power of Imagery in Content Marketing | Alchemy of Business, Life & Technology | Scoop.it
This post looks at why imagery in content marketing is becoming a staple in the online consumer's diet and how you can use it to your advantage.

Via massimo facchinetti, imaginetsa
CESSON's insight:

This article is absolutley right. No post goes ignored with a pic or some sort of graphic rendering. 

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VHS Camcorder, A Video App That Simulates the Distortion of a Vintage VHS Camcorder

VHS Camcorder, A Video App That Simulates the Distortion of a Vintage VHS Camcorder | Alchemy of Business, Life & Technology | Scoop.it
VHS Camcorder is a new video app by Rarevision that simulates the distortion of a vintage VHS camcorder. Users can set the app to distort the video more as their device is tilted during r...
CESSON's insight:

Remember the camcorder? Download this app in the Apple store for a trip back in time. 

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Millennials have taken over the American workforce

Millennials have taken over the American workforce | Alchemy of Business, Life & Technology | Scoop.it
More than one-third of the U.S. workforce is aged 18 to 34.
CESSON's insight:

How will this effect how you treat your business?

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The Useful Features You Might Not Know About on Facebook, LinkedIn and More #Infographic via @MarketingHits

The Useful Features You Might Not Know About on Facebook, LinkedIn and More #Infographic via @MarketingHits | Alchemy of Business, Life & Technology | Scoop.it
Did you know you can attach four photos to a single Tweet? Did you know that you can get Facebook messages from people you aren’t friends with? Did you know that you can export a list of all of your LinkedIn connections?

Via Brian Yanish - MarketingHits.com, John van den Brink, imaginetsa
CESSON's insight:

Use these tips to navigate social media the way you see fit. 

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imaginetsa's curator insight, August 3, 2015 4:07 AM

The Useful Features You Might Not Know About on Facebook, LinkedIn and More

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Whos Winning the Social Media Management Wars

Whos Winning the Social Media Management Wars | Alchemy of Business, Life & Technology | Scoop.it
A tapestry of competitive options struggling to hold ground already conquered, or forging ahead into new territory.

Via imaginetsa
CESSON's insight:

GIFs are the new text, jump on the band wagon!

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MailChimp Snap

MailChimp Snap | Alchemy of Business, Life & Technology | Scoop.it
CESSON's insight:

Ever heard of mailchimp? Send messages to your customers from app to app.

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The Future Of Retail Won’t Be So Good For Consumers

The Future Of Retail Won’t Be So Good For Consumers | Alchemy of Business, Life & Technology | Scoop.it
Shopping -- both online and offline -- is a great luxury of the modern era. People can enjoy a great selection at lower prices and shop from the convenience..
CESSON's insight:

Online shopping is changing the way we buy, and those who are benefiting from this change may change the game even more. 

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Our startup got rid of email, meetings, and managers — and thrived

Our startup got rid of email, meetings, and managers — and thrived | Alchemy of Business, Life & Technology | Scoop.it
Our company has just turned eight years old, has a presence in all of Latin America, and currently has 36 members on its team. Our biggest obsession: productivity.
CESSON's insight:

Trello is a wonderful tool, we'll have to check out the other two for streamlining purposes. 

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Leaked Photos of the Rumored iPhone 6s Prove It Will Be Slightly Larger and Thicker Than the iPhone 6

Leaked Photos of the Rumored iPhone 6s Prove It Will Be Slightly Larger and Thicker Than the iPhone 6 | Alchemy of Business, Life & Technology | Scoop.it
The design of the phone is almost identical to the iPhone 6, though it boasts some subtle changes that could change the game.
CESSON's insight:

Apple fans! Yes, it's almost here, and it's bigger than the 6.

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Social media 'killing off visits to friends'

Social media 'killing off visits to friends' | Alchemy of Business, Life & Technology | Scoop.it
The average number of visits people pay their friends has fallen by almost a third in the past 20 years.
CESSON's insight:

Interesting article, apparently people visit their friends less often because they can simply check up on them online. 

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Pandora To Celebrate 10th Anniversary With Day Of Ad-Free Listening

Pandora To Celebrate 10th Anniversary With Day Of Ad-Free Listening | Alchemy of Business, Life & Technology | Scoop.it
Our beloved Pandora is 10 years old this month. The music company has endured ups and downs but is set to celebrate that milestone anniversary on the 9th...
CESSON's insight:

Celebrate Ad Free!!

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What Happens After Domain names expire?

What Happens After Domain names expire? | Alchemy of Business, Life & Technology | Scoop.it

Once a domain name expires, it goes through many stages before being released to the open market. 

CESSON's insight:

Good info, it doesn't take much to lose a domain name, but GoDaddy does all it can to help you keep it. 

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Stop Counting Followers - You're Wasting Your Time

Stop Counting Followers - You're Wasting Your Time | Alchemy of Business, Life & Technology | Scoop.it
Counting Followers Is a Waste of Time These days, building a brand is inseparable from social media. I’ve watched companies like Zappos, BarkBox, and even the board game Cranium hone in on their demographic and build a sizable social media audience with clever marketing strategies. As a result, they have an impressive number of followers they’re able to reach on a daily basis. My take on that? If it translates into sales—more power to ‘em!The question is whether or not it does. I watched a great

Via imaginetsa
CESSON's insight:

Do you know how many followers you have? Doesn't seem as important as it used to. 

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Google has a new logo

Google is introducing a new logo today. Just a month after unveiling a major restructuring of the company, Google is updating its image, too. The new Google logo is still a wordmark, but it's now...
CESSON's insight:

Great choice of typeface.

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4 Tips For To Maintain Company Culture While Experiencing Rapid Growth

4 Tips For To Maintain Company Culture While Experiencing Rapid Growth | Alchemy of Business, Life & Technology | Scoop.it
CESSON's insight:

See these tips to help maintain your business when its growth is difficult to keep up with. 

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5 Steps To Create More Attractive Photos On Facebook

5 Steps To Create More Attractive Photos On Facebook | Alchemy of Business, Life & Technology | Scoop.it
Are you using images to build your social media presence? Would you like to create highly shareable Facebook images? It’s true Tumblr, Instagram, and Pinterest are the fastest growing social networ…
CESSON's insight:

Pics get the most attention online, here's how to make the most of this tactic.

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How the 4 Ps of Marketing Can Help Employees Deal With Change

How the 4 Ps of Marketing Can Help Employees Deal With Change | Alchemy of Business, Life & Technology | Scoop.it
Like consumers, employees have the ultimate buying power, and their buy-in is what makes any change successful.
CESSON's insight:

The four P's in this article are tantamount to your business and employees, as well as their success. 

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According To Dan Hesse, 'The Mobile Internet Changes Everything'

According To Dan Hesse, 'The Mobile Internet Changes Everything' | Alchemy of Business, Life & Technology | Scoop.it
The ubiquitous, mobile internet is changing business models, business risks and the nature of the company-customer relationship. I explore these subjects with Dan Hesse, an in-demand speaker on subjects such as the mobile internet’s transformation of society, cyber security, and customer service excellence. When Laptop magazine selected the “Most Influential [...]
CESSON's insight:

This is a great article offering the guidance of a pro on the endless possibilities of mobile marketing. 

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Should Uber be suspended in California? Readers weigh in

Should Uber be suspended in California? Readers weigh in | Alchemy of Business, Life & Technology | Scoop.it
Uber's latest run-in with regulators -- this time, in its home state of California -- has prompted a number of supportive and skeptical messages on Twitter. The tweets come after an administrative judge recommended Wednesday that the ride-sharing giant be suspended from operating in the state and...
CESSON's insight:

Calfornians! Vote on whether you think Uber should have to pay a hefty fine or get to keep business in the state.

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