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Driving Innovation by Corporate Venturing: How to Master Governance and Culture Challenges | Innovation Management

Driving Innovation by Corporate Venturing: How to Master Governance and Culture Challenges | Innovation Management | Agrobrokercommunitymanager | Scoop.it
Corporate venturing is becoming an important tool for big companies to complement internally driven innovation activities. However, becoming a serious player in corporate venturing requires governance principles and creates cultural dynamics which do not fit into existing corporate environment easily. This article discusses those challenges in detail and suggests ways how to deal with them.

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AleksBlumentals's curator insight, July 14, 2014 3:17 PM

Since venture capital funds started to become a serious player in the financial world and began to have an impact on the world of corporate R&D, big corporations started to play there as well. They set up corporate venture funds shelling out several hundred million dollars in many cases.  For example BASF, the globally leading chemical company, has invested about € 150 millions in 23 ventures via their corporate venturing arm (BASF Venture Capital GmbH) since its creation in 2001. Evonik, another innovation focused chemical company recently announced to further strengthen its innovation capacity by establishing a corporate venturing unit within its Innovation Management organization. Evonik plans to invest a total of up to €100 million over the medium term in highly promising start-ups and leading specialist venture capital funds.

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Los retos de la industria alimentaria en un mundo de excesos y escasez

Los retos de la industria alimentaria en un mundo de excesos y escasez | Agrobrokercommunitymanager | Scoop.it
La industria alimentaria tiene que afrontar en pleno siglo XXI el reto de dar soluciones al aumento de la población que en el horizonte del 2050 demandará un 70 % más alimentos, a los problemas de s...

Via Alejandro Shammah
Carlos Polaino Jiménez's insight:

Los retos industriales y nuestra capacidad de superarlos constituyen la base del planteamiento para el futuro de la ganaderia y la agricultura que son la fuente de la industria. 

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40 abreviaturas de Twitter para tu diccionario profesional de redes sociales [Infografía]

40 abreviaturas de Twitter para tu diccionario profesional de redes sociales [Infografía] | Agrobrokercommunitymanager | Scoop.it
Consulta esta estupenda guía con 40 abreviaturas de twitter que te ayudaran a entender los conceptos de esta red social.Tu diccionario profesional.

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Should I Post This? Your Guide to Social Media [Infographic]

Should I Post This? Your Guide to Social Media [Infographic] | Agrobrokercommunitymanager | Scoop.it

Social media is often used for personal expression; to show special interests, proud moments, something informative, and personal statements. Social media accounts can be an extension of who were are. We live in a time where we can reach more people than in person. It can be tempting to tell everyone everything...


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Chris Gower's curator insight, March 5, 2015 4:06 PM

Some valuable e-safety thoughts :) 

Owen Kim's curator insight, March 7, 2015 9:48 AM

Social media is something that almost everyone uses and can give significant impact to people. Some people cannot differentiate what is and what is not appropriate to upload or publish hence it is good that everyone knows what and when to upload. Some people now days leave negative comments because of inappropriate posts which may lead to conflicts between people or hurting one's emotion. I feel that people should be sensitive when uploading a post so that negative impacts of social media will not worsen.

Sze Min's curator insight, March 8, 2015 10:20 AM

Almost everyone has social media accounts nowadays. But it stills narrow down to whether you are using it appropriately or not. Especially when the social medias are linked together, you would have to be careful on how you use it, as once the photos or status are online, everybody in the world would be able to see it.

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How the World Uses Twitter [Infographic]

How the World Uses Twitter [Infographic] | Agrobrokercommunitymanager | Scoop.it

A staggering 500 million tweets are sent per day, and 80% of active users are on mobile.

Some 302 million people actively use Twitter—in myriad ways. Here are some stats about Twitter use around the globe, according to HubSpot.


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Tony Guzman's curator insight, October 8, 2015 2:58 PM

This infographic shares how Twitter is being used today around the world. Anything that stands out?

Craig Broadbent's curator insight, October 9, 2015 5:11 AM

Some useful stats here!

Fiona Handley's curator insight, October 22, 2015 11:43 AM

This suggests that Twitter is still a force to be reckoned with!

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Content Marketing 101: Stop Being Useless & you Might Manage to Win more Customers

Content Marketing 101: Stop Being Useless & you Might Manage to Win more Customers | Agrobrokercommunitymanager | Scoop.it
We’ve all heard about how to out-tech the competition right? Well this episode with 10x founder Hew Leith is another little reminder to anyone pumping out useless blog content, to stop doing it, and focus on the customer instead. Hew was an early guest on Breaking Biz, teaching us about the value of helping people …

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Here are 10 Steps to Starting a Business

Here are 10 Steps to Starting a Business | Agrobrokercommunitymanager | Scoop.it
A Video featuring 10 Steps to Starting a Business

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33 Free Social Media Marketing Tools for Small Businesses

33 Free Social Media Marketing Tools for Small Businesses | Agrobrokercommunitymanager | Scoop.it

Small business owners may find it challenging navigating through the fast-paced world of social media.


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Dielle Web e Grafica's curator insight, March 28, 3:30 PM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

Kate Marsh's curator insight, March 28, 4:23 PM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

Connie Butcher's curator insight, March 28, 6:37 PM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

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10 consejos para potenciar tu Marca en Redes Sociales

10 consejos para potenciar tu Marca en Redes Sociales | Agrobrokercommunitymanager | Scoop.it

Origen: 10 consejos para potenciar tu Marca en Redes Sociales #infografia #marketing #socialmedia


Via Jose Antonio Antolín (JoTa)
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Aplicación de realidad aumentada de formación interactiva

Aplicación de realidad aumentada para la formación en protocolos de seguridad y emergencias en vehiculos híbridos Virtualware ha desarrollado un apk para ...
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Directo Paladar Mex on Twitter

Directo Paladar Mex on Twitter | Agrobrokercommunitymanager | Scoop.it
Costillas de cerdo a la BBQ. Receta http://directoalpaladar.com.mx/p/6271 pic.twitter.com/X0I1cpl8Ip
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Designing A Social Media Program That Generates Retail Sales

Designing A Social Media Program That Generates Retail Sales | Agrobrokercommunitymanager | Scoop.it

Social media is the engagement tool of choice when you try to reach your consumer base.  We often overlook using engagement marketing to target and promote to e-tailers and retailers.

Cross-platform promotions reap significant benefits for vendors that carry your brand. It helps brands communicate with their partners by driving traffic to their online properties. This action increases sales and ROI.


Here is a 3-step online strategy to reach your consumers and encourage them to shop




Via Brian Yanish - MarketingHits.com
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IDEAGRO | Investigación y Desarrollo Agroalimentario - La importancia de las bacterias en la agricultura

IDEAGRO | Investigación y Desarrollo Agroalimentario - La importancia de las bacterias en la agricultura | Agrobrokercommunitymanager | Scoop.it
Los bio-fertilizantes o abonos biológicos están basados en microorganismos que promueven y benefician la nutrición y el crecimiento de las plantas.
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SplitShire: excelente selección de fotografías Creative Commons

SplitShire: excelente selección de fotografías Creative Commons | Agrobrokercommunitymanager | Scoop.it
“ Ya tardábamos en compartir un nuevo banco de fotografías libres para descargar y utilizar sin ningún problema en todo tipo de proyectos, tanto aquellos de carácter comercial como los meramente personales.”
Via Javier Sánchez Bolado
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Qué es un test A/B: 8 claves y 5 herramientas para aprender de tus errores - Marketing 4 eCommerce

Te explicamos qué es un test A/B, qué pasos hay que seguir para plantearlos y 5 herramientas que puedes utilizar para llevarlos a cabo. ¡Con consejos!
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El cerdo y 5 de sus mejores recetas saludables - Cuba en Noticias

El cerdo y 5 de sus mejores recetas saludables - Cuba en Noticias | Agrobrokercommunitymanager | Scoop.it
Es importante seleccionar y controlar la cantidad de carne a consumir y la manera cómo se cocina, para evitar que se convierta en un problema de salud...
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Infographic: Hidden Facts About How Facebook Is Moderated

Infographic: Hidden Facts About How Facebook Is Moderated | Agrobrokercommunitymanager | Scoop.it

Have you ever wondered how Facebook is moderated? And with the global nature of Facebook, who are these moderators? 
The following infographic by Who Is Hosting This reveals the details about Facebook traffic, showing how Facebook moderators play a huge role in making sure that our newsfeeds are safe from offensive content. 
Other details include a look at the 800 to 1,000 Facebook moderators worldwide, the types of content that are subject to moderation, as well as the reporting process that the flagged content goes through before any decision is made about it.


Via Lauren Moss
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2DiFore Marketing Solutions's curator insight, April 17, 2015 1:06 PM

With over 1.35 million users on Facebook have you ever wondered how they have their eyes and ears on the massive content that is posted each day? Like any other company they #team members around the world monitoring offensive content...read on!

Miguel Damiani's curator insight, April 18, 2015 1:01 AM

Muy interesante. Conviene enterarse.

Jalel Oueslati's curator insight, October 18, 2015 10:09 AM

ajouter votre perspicacité ...

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Where Will Social Media Users Go In 2016? (Infographic)

Where Will Social Media Users Go In 2016? (Infographic) | Agrobrokercommunitymanager | Scoop.it

A new infographic produced by AdWeek draws off data to break down 2015/2016 social network demographics. The data is reposted in its entirety.

Social Network Demographics: Key Takeaways
Embedded in these six pie charts is some very valuable information. If you’re not a data-person, we’ve got a few observations of our own for you to chew over. Find key takeaways from this chart at the article link.


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María Dolores Díaz Noguera's curator insight, February 16, 8:54 PM

Where Will Social Media Users Go In 2016? (Infographic) | @scoopit via @MYDstudio http://sco.lt/...

drula eric's curator insight, February 17, 4:04 AM

De tous les moyens de promotion, il est probablement mieux adapté aux petites entreprises par son coût et surtout son efficacité.
Nous sommes tous inscrits sur les réseaux sociaux comme Twitter, Facebook, Google+, LinkedIn, ... nous avons tous des relations liées (amis, abonnés) avec des gens en harmonie avec notre entreprise. Ces relations probablement lu vos messages et à tour de rôle au prorata de leurs amis. . Dans le temps nous l'avons appelé le bouche à oreille, il a très bien fonctionné, même si le nombre d'épis était limitée
Aujourd'hui, il est ce qu'on appelle «faire du marketing viral."
Avec l'apanage des réseaux sociaux du nombre d'épis est immense.
Les obstacles et les difficultés:
Le nombre d'abonnés pour être significative (de l'expérience promu 20.000 abonnés génère des dizaines de consultations. Moduler la figure en fonction de l'industrie)
l'extension rapide du mur ou de nouvelles RSS rend votre communication éphémère. Il est rare que votre abonné dépasse les 10 premiers postes. Tu vas avoir ?? poster ?? promotions à des moments adaptés à vos abonnés. Pour surmonter ces obstacles, vous devrez investir du temps.
Par contre cette méthode présente plusieurs avantages:
. Un coût de pas de communication
. L'assurance, même si vous êtes dans un secteur très concurrentiel
Le retweet, je voudrais le ou l'un qui transforme votre abonné prescripteur.

https://futurenet.club/u/esselte974

Benito Caetano's curator insight, February 19, 7:28 AM

Unos gráficos para echarles un rato...

 

La tendencia general hacia arriba en número de usuarios ratifica el poder de las redes en la comunicación social, pero su distribucion aconseja un análisis detallado de cada caso y una aplicación estratégica de cada acción que se acometa sobre estos canales.

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10 Tasks Small Businesses can Outsource

10 Tasks Small Businesses can Outsource | Agrobrokercommunitymanager | Scoop.it
As a business owner, your day is pretty packed Monday through Friday, the
only thing that can make it harder is if you have other tasks that get
added to your queue, things that require time and expertise. While it's
good to keep tabs on everything that goes on in your business, you'll burn
yourself out trying to do everything. This is where outsourcing your small
business tasks makes sense. As the owner, you should do things you love,
things you do best, and since your budget doesn’t always allow you to hire
in-house, here's a list of tasks you can easily outsource.

Social Media

Social media has been getting an ever growing focus by larger companies, as
it is another avenue for them to interact with their current and
prospective customers, especially since it is a place people spend a great
amount of their free time. While social media is important, this is one
task that you can easily outsource for a low monthly fee. An alternative to
outsourcing it is to use a tool like Hootsuite and schedule out your social
posts throughout the week. Better yet, use Hootsuite and outsource the
planning and scheduling out piece. Use Google Analytics or another
analytics program to keep track of social visitor numbers before and after
you start this strategy so you can compare where things stand.

Blogging

Blogging is another piece that has potential benefits for your users, your
SEO presence and your brand-building objectives.However, this skill does
not come natural to everyone, so an easy way to solve it is to outsource
the blogging to someone that writes professionally. One strategy is to
search for a freelance writer, ask for some writing samples, industry
experience and rates, then compare 4-5 writers submissions that you would
plan to use on your site. It might not be cheaper than doing it yourself,
but you will ideally have someone that can publish an article on your site
in addition to your content that is well researched and well written.
Another option is to keep it local, and to look for a writer from your
local university or college, this way you can keep things local and have
more interaction with the person doing the work.

Graphics

Creativity might come easy to business types, but for others, their
strength might be in managing others. Majority of people either know the
technical side of using designing software but no creativity, or they have
the creativity side but don’t really know how to make things with software.
Instead of spending hours and hours on this, outsource quick mockups for a
professional to do in a lot less time.

Receptionists

Do you need someone to be in the office answering your business calls at
all times? If you only get calls occasionally, or even if you don’t want to
pay someone who is only needed for a few minutes out of the day, consider
outsourcing your receptionist needs to a virtual receptionist service.
Virtual service companies like Davinci Virtual provide your customers with
a ready and lively person to answer your calls, assist customers, and
perform other duties which can be done remotely.

Website updates

Coding is in high-demand right now, mainly because it's hard to learn and
do. Unless you are a tech startup, you might not have the interest or the
time to know how the code on your web properties works. You might have a
son, brother, cousin or nephew that is familiar with the process, but
unless they do stellar work, consider outsourcing your website coding
updates to someone that does this on a more regular basis. Having family to
help with things is great, but they can also be unreliable or it might take
a long time for them to do it since there is no major urgency on things
from their end.

Outsourcing to a professional that charges a decent amount to get the
changes done is a great idea. For this, look around locally and on
freelance websites to get some quotes, references and examples of work,
also make sure you know what language your site is using and that the
person you choose has experience with this. It would be good to know how to
do simple changes, but you can also hire someone to teach you to make those
changes yourself.

Live Web Chat Support

Live web chat is a new method of getting in touch with your customers that
visit your website. Basically you have software that you can install on
your site which will let users know that you can communicate with them and
answer any questions they might have. Instead of waiting on your computer,
and missing some of these, you can outsource live web chat to a service
that has agents waiting to answer as they come in. This is another service
offered by Davinci Virtual, where you can use their agents to outsource
your webchat services.

IT support/Helpdesk

Another technology related task that can be outsourced – IT
support/helpdesk. Computers can go down at any time, including business
hours, the worst thing is when you need them to do your work, make a sale
or just to run your business. If you are not techy enough, or have any
resource in your company that can help with this, you can outsource IT
related tasks to either local or remote companies. You can have a monthly
support subscription that includes on site technicians, by having a remote
service, they will have to patch into your computer to solve the issue –
which can be hard if you don’t have any computers to do this on. The better
IT outsource choice is to go with local if you can, if you need to do
remote only, make sure that you read reviews about the company and what
they can help with.

Cleaning

You should not have to do your own cleaning, whether it is around the
office or the actual office. Outsource this easy but time consuming task to
a local cleaning agency that will do it either on a bi-weekly or on demand.

Document security

Shredding is one way to get rid of documents, digital can usually be
deleted and would take someone with knowledge to get it back, but shredding
is usually still there in either the garbage or your own bin. There are now
third party services that are popping up that will provide you and your
employees a secure box where they can drop off sensitive information, and
the company comes by bi-weekly or monthly to pick it up and shred it. The
idea is that they have high quality shredders that can do cans worth of
stuff at the same time.

Bookkeeping

Bookkeeping is one of the hardest/most time consuming tasks that small
businesses have to perform. It also carries legal ramifications, so keeping
things up to date is of upmost importance. Luckily enough, this task can
also be outsourced to yours truly – Bookly. With Bookly, you are able to
outsource your bookkeeping and not have to worry about doing it correctly
or dedicating valuable time to figure out the nuances. With hundreds of
small businesses already serviced by our online solution, we can help you
with this task to save you time and money. See our powerful online
bookkeeping solution and get in touch with us to learn more about how we
can take this headache away from you.

 

Nenad Ćuk is the SEO Specialist for Davinci Virtual in Salt Lake City and
works on SEO & all its secrets. Having an extensive background in
technology and website optimization, he finds the little gems that are
diamonds in the rough. When he isn't doing SEO audits & optimization
reports, he is usually catching up on industry news, writing his own
content and researching the latest trends in technology.

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How to Successfully Generate B2B Leads Using Social Media

How to Successfully Generate B2B Leads Using Social Media | Agrobrokercommunitymanager | Scoop.it

We are in an era where almost everyone and everything is on social media. Savvy marketers are taking note of this and are doing their best to connect with their target market on every social media platform that they are in.


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Daniel Watson's curator insight, February 2, 5:18 AM

 

If your business is in the business of selling its products or services to other businesses, then using social media to generate your B2B leads, is something that you will need to wrap your head around sooner than you might expect (unless you are already up to speed).  Given the steep learning curve that social media entails, anything that can assist a business owner to dip their toe into the social media pond, is most welcome. This excellent collection of articles relevant to such business owners, is a great starting point for taking the first step, towards generating future leads via low cost social media means.

Kimberly Kline's curator insight, February 2, 6:44 PM

As a B2B company myself, I recognize the value of using social media to reach my clients.  It has been important for building my brand, especially when it comes to my blog and relevant post sharing!

ismokuhanen's curator insight, March 27, 11:57 AM

 

If your business is in the business of selling its products or services to other businesses, then using social media to generate your B2B leads, is something that you will need to wrap your head around sooner than you might expect (unless you are already up to speed).  Given the steep learning curve that social media entails, anything that can assist a business owner to dip their toe into the social media pond, is most welcome. This excellent collection of articles relevant to such business owners, is a great starting point for taking the first step, towards generating future leads via low cost social media means.

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Struggling with Content Marketing? Here’s How to Make it Work!

Struggling with Content Marketing? Here’s How to Make it Work! | Agrobrokercommunitymanager | Scoop.it

A lot of businesses are starting to take content marketing seriously. However, just because more people are using content marketing as a means of obtaining customers, doesn’t mean that everyone knows what they’re doing.  In this post, we’re going to take a look at some of the common struggles that people face when it comes to content marketing.

 

We’ll look at each aspect of content marketing and what matters most.

 

By the end of this post, you’ll have a clear sense of what can be done in order to overcome the content marketing obstacles that your business is facing....


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Jeff Domansky's curator insight, February 10, 7:08 AM

Neil Patel shares content marketing tips.

Monica S Mcfeeters's curator insight, February 10, 10:03 AM

This presents some ideas on how to improve the content of your message.

eChatter's curator insight, February 10, 1:46 PM

This is a great post with solid suggestions on how to use social media marketing as part of your SEO strategy. 

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¿Qué es una nube de palabras y como crearla? 

¿Qué es una nube de palabras y como crearla?  | Agrobrokercommunitymanager | Scoop.it
Reblogueado en WordPress.com

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What Are The Best Social Media Platforms For Your Business?

What Are The Best Social Media Platforms For Your Business? | Agrobrokercommunitymanager | Scoop.it
One of the most common business dilemmas is figuring our where to start with social media marketing. Today, I would like to introduce a few high level ideas to help you decide where to put your time for the best results for your business. As with anything in life, there is often a trade-off between effort and business benefits and social media is no different.

Via Brian Yanish - MarketingHits.com
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15 MARAVILLOSOS JARDINES VERTICALES ALREDEDOR DEL MUNDO

15 MARAVILLOSOS JARDINES VERTICALES ALREDEDOR DEL MUNDO | Agrobrokercommunitymanager | Scoop.it
El botánico francés Patrick Blanc (París, 1953) es conocido como el inventor de los jardines verticales. Este hombre ha recorrido el mundo instalando estos bellos monumentos de botánica.

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Lo que el agua se llevó

Lo que el agua se llevó | Agrobrokercommunitymanager | Scoop.it
Con demasiada frecuencia, los retretes y los fregaderos se convierten en el depósito de todo tipo de...

Via Noticias ambientales de Efeverde
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INTERPORC on Twitter

INTERPORC on Twitter | Agrobrokercommunitymanager | Scoop.it
El porcino de capa blanca vuelve a estar en la mayor feria de alimentación de Japón #carnedecerdo https://cards.twitter.com/cards/18ce53x6d7w/d7e5
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4 recomendaciones para que produzcas tu primer video flipped | The Flipped Classroom

4 recomendaciones para que produzcas tu primer video flipped | The Flipped Classroom | Agrobrokercommunitymanager | Scoop.it

4 recomendaciones para que produzcas tu primer video flipped, seguro que a ti se te ocurran algunas más.


Via Garbiñe Larralde, Carlos Polaino Jiménez
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Carlos Polaino Jiménez's curator insight, February 23, 2015 4:56 PM
El video. El #video es el presente en #socialmedia