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Ministério do Meio Ambiente vai contratar imagens de satélite para o Cadastro Ambiental Rural | Amazônia

Quem tem seu sistema de cadastro estadual vai poder utilizar as imagens e quem não tem vai usar o sistema federal

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Imagem Agronegócio
Imagem - Soluções de Inteligência Geográfica
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High-Tech Farming: The Top 12 | Precision Agriculture

High-Tech Farming: The Top 12 | Precision Agriculture | Imagem Agronegócio | Scoop.it

That’s the cream of the crop when it comes to agricultural technology. It’s more precise, more efficient and collects more data. Farmers can utilize so much of this to get a great yield … if the unpredictability of nature allows (it always throws some curve ball, doesn’t it? That’s the nature of the beast called “farming.”)

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Is there a (Practical) Precision App for That?

Is there a (Practical) Precision App for That? | Imagem Agronegócio | Scoop.it
I like a handy mobile app as much as the next consumer, whether it's to check the weather forecast ahead of a weekend getaway or simply to track another disappointing Milwaukee Brewers' loss.
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Does Your Co-Op Own Your Farm Data?

Does Your Co-Op Own Your Farm Data? | Imagem Agronegócio | Scoop.it
Todd Janzen, attorney at Plews Shadley Racher & Braun LLP in Indianapolis, grew up on a Kansas grain and livestock farm and now practices law in the at the intersection of ag and technology. In this guest post, Todd addresses the question Does Your Co-Op Own Your Farm Data?
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Precision Agriculture: In-Cab Computing Adds More Customization, Functionality | CropLife

Precision Agriculture: In-Cab Computing Adds More Customization, Functionality | CropLife | Imagem Agronegócio | Scoop.it
Trimble continues to innovate its premier, highest functioning in-cab display, the TMX-2050. In terms of in-cab computing solutions for the agriculture market, companies like Case IH, Topcon, Trimble, John Deere and Raven spent the past 12 months mostly tweaking and adding capabilities to make their displays more modular, more automated and more customizable to the end user. “I like to think the off-road industries tend to follow trends of the on-road or automotive industry,” says Mike Gomes, vice president of business development, Topcon Precision Agriculture. “And that’s what we’re seeing within in-cab computing; guys want to view multiple screen views with more features and have the capability to make machine specific adjustments with a single touch.” Topcon did, however, release a new display in the last few months with its 8-inch X25 display, which debuted back in December, just in time for the winter trade show circuit. X25 is the mid-range display to compliment Topcon’s “X”
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Getting started with precision agriculture – steps for success | Precision Agriculture

Getting started with precision agriculture – steps for success | Precision Agriculture | Imagem Agronegócio | Scoop.it
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Turn agriculture data into field knowledge | Precision Ag content from Corn and Soybean Digest

Turn agriculture data into field knowledge | Precision Ag content from Corn and Soybean Digest | Imagem Agronegócio | Scoop.it
Gary Wagner is a 34-year farm-data veteran who’s taken data analysis to the next level to improve his profits. He uses two to four key data layers to identify soil productivity zones and yield patterns. Scrupulous attention to data accuracy ensures meaningful data and conclusions.
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5 steps to an efficient harvest

5 steps to an efficient harvest | Imagem Agronegócio | Scoop.it
You check behind your six-row combine and find two corn ears dropped every 30 feet or so. Compound this by counting scattered kernels on the ground that average 4 per square foot.
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Scientific Advances on Tractor Technology Boost Farming Practices | Precision Agriculture

Scientific Advances on Tractor Technology Boost Farming Practices | Precision Agriculture | Imagem Agronegócio | Scoop.it

Farming is becoming more scientific, with remote sensing, GPS, and data analytics all being added to farming equipment. Thousands of US farmers all over are adopting the new equipment to make their farming more precise.

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Five Ways to Become a Better Farm Manager | Precision Agriculture

Five Ways to Become a Better Farm Manager | Precision Agriculture | Imagem Agronegócio | Scoop.it

Although the majority of farmers do well as producers, they typically are not very confident with respect to their management skills.  For this reason, we asked our readers to share their best advice for management:  what they do that makes a significant impact on their bottom line.  Here are their five best ways to become a better farm manager.

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Satellite Data Protects Farmers and Prevents Piracy | Precision Agriculture

Satellite Data Protects Farmers and Prevents Piracy | Precision Agriculture | Imagem Agronegócio | Scoop.it

The Satellite Applications Catapult’s Oxford Branch has been working on a project to protect the environment. They look into boats that turn off their Automatic Identification System (AIS) because they think that then they cannot be found while illegally fishing. Yet they can be found – using satellites. There are plans to notify authorities if anything illegal might be going on.

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The Importance of Managing Your Data and Keeping it Secure — Tips to Avoid Data Loss

The Importance of Managing Your Data and Keeping it Secure — Tips to Avoid Data Loss | Imagem Agronegócio | Scoop.it
With planting season upon us, it is the time of year to be thinking about the data that you are collecting as you go across the field, as it becomes increasingly important each year to make management decisions from.
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Detect corn, soybean crop stress with thermal images and maps | Soybeans content from Corn and Soybean Digest

Detect corn, soybean crop stress with thermal images and maps | Soybeans content from Corn and Soybean Digest | Imagem Agronegócio | Scoop.it
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The New Food and Agribusiness Revolution: Data - MarcosF.Neves

When we look to the history of agriculture in several moments we had important changes that are remembered as… revolutions. Issues linked to technology, products, credit, cooperatives, labor, water, irrigation, genetics, environment, among others had their chance to write down their names in several moment of food and agriculture history. 

The current revolution is related to data and will also leave its name in the history of agriculture. We are currently facing a situation where data is generated in almost all moments, by several different sources, and if we have the capacity to transform this data into good information, several opportunities will emerge creating winners in the food business. It is a race for the future of data generation and use of information, and no company can stay out of this process.

In this article, I separated the data revolution issue in food and agriculture in three parts, being the sources of data (1), the processing of data into information (2) and the use of information (3).

When we compare our lives now and ten years ago, we can easily perceive new sources of data registers, based in a much bigger use of technology in our activities. Data that can be used in food and agriculture is being constantly generated in:

ü      Financial transactions, credits, assets, liabilities in Banks and other financial institutions;

ü      Product and services purchase transactions;

ü      Credit and debit cards usage and personal data;

ü      Traffic of cars, tractors, combines and others, tolls and GPS information;

ü      Interpersonal cooperation (as an example, Waze and other applications/systems)

ü      Millions of sensors (speed, temperature, traffic, weight, size);

ü      Hash tags, tweets and other movements;

ü      Images and videos (uploads and downloads);

ü      Website page views, comments, likes, dislikes and others;

ü      Mobile phone traffic and usage;

ü      Tracing information (traceability) from the supply chain (bar codes);

ü      QR codes accesses;

ü      Physical and virtual memberships, communities and clubs;

ü      TVs, computers and other devices tracking information;

ü      Insurances and other services (health, home, cargo);

ü      Drones, satellites, images and others;

ü      Weather, rain, temperatures…

 

These are just some examples of sources of billions of data being generated now. Much of these weren’t available several years ago, and now are suppliers of data. So the idea here in this first part, is to have access to data. If you have access to data, you are one step ahead.

The second topic is the capacity an organization has to filter, to select, to process, to aggregate and analyze,transforming the billions of data coming from very different sources in relevant information for the structuring the decision process. How to do it is the big question that is joining a interdisciplinary team of specialists in systems, in strategy, in data mining.

Finally, we come to the third topic that brings the opportunities to use all this data transformed in information for an organization. Several opportunities emerge that will allow improvements that can be captured by the first movers bringing competitive advantage:

 

ü      More efficiency in targeting marketing efforts, as for new product and new service developments, communications and others;

ü      Increase controls in the production processes and as a consequence, productivity;

ü      These controls will allow better and anticipated diagnosis of bottlenecks;

ü      Economy of resources (fertilizers, chemicals, seeds and others) via a much more precise agriculture. We can even think about “zero waste” agriculture.

ü      More information allowing improvements in inter-firm cooperation and linkages;

ü      Improvement in all types of projections;

ü      Anticipation of macro-environmental impacts, with better previous signaling;

ü      More controls allowing for even more efficient just-in-time operations, with less stocks and better management of inventories;

ü      With more information and more monitoring, we can have a learning curve acceleration, reducing costs;

ü      More efficiency in use of machinery;

ü      Improve capacity of price monitoring and dealing with volatility in futures markets;

ü      Information can also improve efficiency in buying resources needed for production;

ü      Better decisions can be taken with more information available;

 

The challenges for the organizations are in all three parts of this article.

1 - How do we build access to data?

2 - How do we filter and process data into relevant information?

3 - How to use this information as a source for a continuous search of competitive advantage?

 

If you take a look to the mobile phone siting beside your newspaper or your computer now, or the one that you are using to read this story and imagine how did it look like ten years ago and how many industries it substituted allowing you to do several activities in just one device, imagine what will happen with all this information available for food and agribusiness decision makers. Another revolution…

 

The author is professor of strategic planning and food chains at the School of Economics and Business, University of Sao Paulo, Brazil (www.favaneves.org) and international speaker. Author of “The Future of Food Business” and other 50 books published in 8 countries and in China, “The World on the Tongue”.

(Opinions of the writer in this blog don't represent those of China Daily.)

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GPS, drones, robots: Precision agriculture transforming food and farming | Precision Agriculture

GPS, drones, robots: Precision agriculture transforming food and farming | Precision Agriculture | Imagem Agronegócio | Scoop.it
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One Farming Question that Shouldn’t Enter Your Brain | Precision Agriculture

One Farming Question that Shouldn’t Enter Your Brain | Precision Agriculture | Imagem Agronegócio | Scoop.it
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NOVAS TECNOLOGIAS NO AGRONEGÓCIO - Brasil Econômico

Caderno Especial do Brasil Econômico sobre Novas Tecnologias no AgroNegócio. Entrevista com Luiz Carlos Correa de Carvalho (Caio) Presidente da ABAG.
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Brasil tem papel decisivo no mundo como produtor de alimentos

Brasil tem papel decisivo no mundo como produtor de alimentos | Imagem Agronegócio | Scoop.it
Globo Rural mostra o que mudou na relação entre agricultores e natureza
e do que se pode esperar do nosso campo para os próximos 50 anos.
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What Happens When Farming Goes High-Tech? - YouTube

Soil maps, GPS guidance, and even drones are becoming critical tools for modern farmers. These methods of precision agriculture can help increase yields and ...
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What happens when farming goes high-tech? Well, according to National Geographic, farms that go high tech make more profit! This is due to increased efficiency on the farming operation.

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Is Record Keeping Really Key to Farm Management? | Precision Agriculture

Is Record Keeping Really Key to Farm Management? | Precision Agriculture | Imagem Agronegócio | Scoop.it

At the beginning of each new year, people make new resolutions to make their life better. For farmer’s, better record-keeping should always be on the list of resolutions. Modern farming is a business much more than it has been historically.

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Save the Environment While Saving Money: Use GPS for Farming! | Precision Agriculture

Save the Environment While Saving Money: Use GPS for Farming! | Precision Agriculture | Imagem Agronegócio | Scoop.it

It’s becoming the norm to have GPS as a tool on farming machines, so farmers can be as efficient as possible.

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