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Op-Ed Popularity on Social Media | Social Media Today

Op-Ed Popularity on Social Media | Social Media Today | Agency | Scoop.it
The article was shared on major social networks close to a thousand times, and gathered an impressive reader response of over 500 comments within 24 hours of being posted on The Guardian's site. For an article on ...
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Facebook Simplifies Advertising Options - Search Engine Watch ...

Facebook Simplifies Advertising Options - Search Engine Watch ... | Agency | Scoop.it
Marketers spoke up about Facebook ads and what they wanted; Facebook listened, and made a decision to simplify its advertising options. Over the next six months, Facebook will reduce its ad units from 27 to less than half of ...
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Facebook's New Colocation And Image Recognition Patents Tease ...

Facebook's New Colocation And Image Recognition Patents Tease ... | Agency | Scoop.it
Facebook's empire was built on photo tags and sharing, but it's a grueling process many neglect. Luckily, new Facebook patents give it tech to conti..
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Turning life into a game: Foursquare, gamification, and personal mobility

Location-based mobile games (LBMGs) are games that people play while moving through physical spaces. Research has shown that they can impact individuals’ experience of their surrounding space and their mobility decisions. Extending that research, this article looks at the gaming elements of the location-based social network (LBSN) Foursquare, analyzing how Foursquare’s gaming elements can impact people’s mobility decisions. Through an analysis of qualitative interviews, the goal of this study is to draw from the concepts of hybrid space, spatial legibility, and gamification to show how Foursquare’s gaming elements can add a playful layer to physical spaces and discuss the impacts of the application designers’ goal of turning “life into a game.”

 

To read the rest, you need access to a library's database or go to http://mmc.sagepub.com/content/1/2/248.short

 

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How To Improve SEO with Link Building and Social Media

How To Improve SEO with Link Building and Social Media | Agency | Scoop.it

If you were under the impression that building links on social media would be quick, automated and easy, now is the time to shed the illusion. This is a time-consuming, painstaking process.

 

We all expected that computers would make our jobs easier and faster through automation. Now the time we saved must be spent on relationship building. It does pay off in the end.

 

Successful link building requires a clear understanding of Google’s criteria for a high PageRank.

 

Sites are rewarded for good, original content and what Google views as “natural” link development.

 

Find out more: http://www.business2community.com/digital-marketing/how-to-improve-seo-with-link-building-and-social-media-0516064


Via Antonino Militello
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Deeksha Sulakhe's curator insight, June 11, 2013 2:55 AM

That's a great strategy of link building. I am into that work in bringing up the link building and it really needs a lot of patience. I am doing it for a page : http://www.peoplelink.in

Forumactif's curator insight, June 12, 2013 5:12 AM

Très bon article.

SocialEvolutionism's curator insight, June 30, 2013 11:04 AM

Also check Rands post - 4 ways to social media to earn links http://bit.ly/10sOpdX

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Summer Is Coming: Foursquare Launches “Game of Cones ...

Summer Is Coming: Foursquare Launches “Game of Cones ... | Agency | Scoop.it
If you love Game of Thrones, ice cream, and Foursquare (or, really, jut the latter two), you have a reason to be happy this summer. The app is promoting a giant contest to see which New York and San Francisco ice cream ...
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Using Social Media to Build Links

Using Social Media to Build Links | Agency | Scoop.it

Over the last year or so we have seen many changes to the way companies go about implementing their link building campaigns. With search engines like Google looking to distinguish between high quality websites with authority and spam sites producing numerous backlinks to climb up search rankings, it has meant that many traditional anchor text based links have become less valuable.

 

This has led to more and more companies focusing on social media to facilitate their link building campaigns. In this article we will explain how companies go about link building using social media.

 Find Out More: http://socialmediatoday.com/tom-shurville/1505981/link-building-using-social-media


Via Antonino Militello
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Josie's curator insight, June 16, 2013 10:38 AM

Building links is great for SEO and great SEO allows for excellent branding opportunities!

Michael Ehline's comment, August 28, 2013 11:33 PM
This is amazing
ManufacturingStories's curator insight, September 2, 2013 9:35 AM

We are most successful building links with Twitter and Pinterest.  Just learning about how to do it iwth Google+.  Hardest problem is getting folks we Like on FB to Like us back. 

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The Problem With Social Media - Small Business Trends

Despite social media hype, many small business owners see a problem with social media, particularly justifying expenses of social media campaigns.
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Study: Social networks eat up most time of web usage

Study: Social networks eat up most time of web usage | Agency | Scoop.it
It is a question many marketers ask themselves on a daily basis: "Where do users browse when they are on the Internet?" A recent study by ...

Via Rami Kantari
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26 Ways to Create Social Media Engagement With Content Marketing

26 Ways to Create Social Media Engagement With Content Marketing | Agency | Scoop.it
Social Media Engagement: how to use content to nurture engagement with your audience in a way that's easy and manageable.
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Instagram prankster gets cozy with celebs thanks to Photoshop - Today.com (blog)

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Instagram prankster gets cozy with celebs thanks to Photoshop
Today.com (blog)
If you think celebrities are Photoshopped in many of the images they appear in, you're going to love the work of Instagram user PeejeT.
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Damn You Art School | For everything they never teach you in art school.

Damn You Art School | For everything they never teach you in art school. | Agency | Scoop.it

A selection of 378 free and paid-for apps, tools and resources are grouped into handy ‘toolboxes’ across the six disciplines, helping you with everything from sending invoices to sharing sketches on the move to selling your work in an online store.


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Francesca Loseille's curator insight, May 28, 2013 6:43 AM

This ad use the the example/ illustration and narration   by showing how their product can impact a person's life and telling the consumer the story that art school doesn't show its students how use materials to help them create their arts.. This ad use pathos to to futhure carry its meaning to the consumers.

Monica S Mcfeeters's curator insight, May 28, 2013 4:00 PM

This really looks like this site links to some great resources. Have fun checking them out!

 

Pamela D Lloyd's curator insight, May 29, 2013 5:07 PM

A useful collection of resources, from those that are well-known to those that are far more obscure, for creative professionals.

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How to Ensure Your Facebook Contests Attract Genuine Fans ...

Facebook contests: learn how to reward your current customers, convert engaged fans and avoid contest cheaters.
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Facebook to Streamline Ad Units, Remove Half

Facebook to Streamline Ad Units, Remove Half | Agency | Scoop.it
In an effort to make its ad units more friendly to marketers, Facebook announced on Thursday it planned to streamline its offerings from 27 to roughly half that figure.
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How to Get More Likes on Facebook - Infographic - KISSmetrics

How to Get More Likes on Facebook - Infographic - KISSmetrics | Agency | Scoop.it
Photos get 53% more Likes, 104% more comments, and 84% more click-throughs. Click here to learn more about how to get more Facebook Likes.

Via marketingIO
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marketingIO's curator insight, June 7, 2013 7:27 AM
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Comparison of a Bad and a Good Logo Design | 7plusDezine

Comparison of a Bad and a Good Logo Design | 7plusDezine | Agency | Scoop.it
To be a responsible logo designer, one should recognize the importance of a logo and notice that a good logo is vital; on the contrary, a bad one can be fatal.

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How to Convince Your Skeptical Boss That Facebook Marketing Works

How to Convince Your Skeptical Boss That Facebook Marketing Works | Agency | Scoop.it
Facebook for business: Here's how you can show the value Facebook to your client or business, and how they can get the most out of it.
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Ways to Avoid Fights over Facebook | 7plusDezine

Ways to Avoid Fights over Facebook | 7plusDezine | Agency | Scoop.it
Let's take a look at some of the best ways to avoid fights over Facebook and stay out from such controversial situations.

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It's time to optimize for social search

It's time to optimize for social search | Agency | Scoop.it

The rate at which people share information (profound and profane alike) on sites like Facebook, Twitter and YouTube is staggering.

 

Social media properties have clearly made the processes of creating and sharing content a compelling activity for everyone. Yet the story is altogether different when it comes to retrieving content. Ever tried to search for an old post in Facebook? Pretty difficult if the update was more than a month old. Ever tried to search for tweets older than a week using Twitter search? Mission impossible.

 

SEO isn’t just for search engines any more — it’s also for social media as part of a broad Social Media Optimization strategy.

 

Read More At: http://searchengineland.com/communicators-take-note-the-deplorable-state-of-social-search-is-changing-158492


Via Antonino Militello
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Maddie Houts's curator insight, May 28, 2013 5:35 PM

Potential article for blog post

Zeezee's comment, May 29, 2013 3:05 AM
Yes.. SMO is the alternative way for optimize
Lynn O'Connell for O'Connell Meier's curator insight, June 1, 2013 4:06 AM

Background on slow developent of social search + discussion of why (and how) that's changing. Social search is key moving forward

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How to Track Your Facebook Ad Conversions | Social Media Examiner

Facebook ads: find out what conversion tracking and offsite pixels are, why they matter and how to start tracking the conversions of your Facebook ads.
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4 Facebook features every small business should be using

4 Facebook features every small business should be using | Agency | Scoop.it

Jeff Glass used to rely on the Yellow Pages to bring customers to his Rider Shack surf shop here. Now, Facebook has taken over as his primary vehicle for keeping awareness of his shop in front of the public...Beyond the "like," here's some of what's new on Facebook.
- Graph Search lets you query the social network for Facebook members' takes on favorite restaurants and local businesses.
- Promoted posts. Businesses can profit from their "likes" by creating ads that appear in the News Feeds of folks who have liked them - and in the News Feeds of their friends, as well.
- Mobile app install ads. For businesses with their own apps, Facebook offers a paid way to get customers to download the app.
- Check-in. With the popularity of mobile, it's starting to see more usage. Customers click a tab to let friends know they're visiting a business or other spot, and that shows up in their news feeds.


Via Ashok Ramachandran
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Ashok Ramachandran's curator insight, May 30, 2013 10:56 AM

As described above, Facebook is replacing Yellow Pages. Small Businesses should become familiar with various Facebook features and how they can leverage them. 

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Facebook Unveils Verified Pages And Profiles, Takes A Page From ...

Facebook Unveils Verified Pages And Profiles, Takes A Page From ... | Agency | Scoop.it
Facebook has just announced a new verified feature for pages and profiles, designed to give high-profile accounts an added level of authenticity. This is clea..
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Tips to Save Time with Social Media Networks

Tips to Save Time with Social Media Networks | Agency | Scoop.it
Short infographic with tips to help marketers save time on social media networks by the ASU Small Business and Technology Development Cener (Infographic Social media Shortcuts for your marketing from @Quintly http://t.co/G7tsAEbKWt)...

Via Alan Horton
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