“Advertising, Social Media, Technology, Public Relations, Marketing”
Curated by
Jessica Danziger-Lin
Teen Tweeter Teaching Kansas Governor, School Principal a Social Media Lesson... 
Research: Twitter Drives More Traffic to Press Releases Than Facebook... 
The web is starting to look like a virtual Times Square, with everyone relying on bulleted... 
One of the questions that I've been asked the most in the years I've been doing Twitter data analysis is where in a Tweet is the best position (beginning,... 
While social networks amass huge audiences and are the most dynamic sector in digital advertising, they tend not to bring in revenues to match. Luckily for brands, that’s beginning to change—and we have the four reasons why. 
The job of a corporate communicator is a busy one, but it's becoming increasingly important. Here's how the role stacks up. 
A college dropout, Buddhist and son of adoptive parents, Mr. 
Earlier this year, financial services giant American Express conducted a 'Global Customer Service Barometer' survey of the US and nine other... 
Specific Media is doing its darnedest to convince the ad community that it can make MySpace relevant again, even getting investor Justin Timberlake to pitch it. Psychological research on Twitter reveals who tweets, how much, what they talk about and why. There are now 190 million Twitter users around the world producing 65 million tweets each day. Twitter, Facebook and LinkedIn are great, but the basics of public relations remain. You still need coherent messages, valuable networks and great stories. Here are five must-haves for successful PR. 
For more mythbusting and social media science, don't forget to register for my Science of Social Media webinar. 
Ouch! Reebok has been ordered to pay $25 million in customer refunds for their "deceptive" toning footwear ads. The Federal Trade Commission said Reebok made unsupported claims that their... |
With web video consumption rates at an all-time high, and the cost of production lower than ever, fashion brands big and small are testing the YouTube waters. 
We're catching up on all the social media shitstorms today. The major one this week involves ChapStick—a brand whose marketing I don't recall ever making any sort of impact. Until now. Here's the play-by-play. ![How the 10 Most Popular Facebook Brands Rank by Engagement [Chart] | Advertising, Social Media and Public Relations | Scoop.it](http://img.scoop.it/OC85216k_im3tkh9J_DKWDl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
How do the 10 most popular Facebook Pages rank against Facebook new public metrics? 
Facebook Execs Pitch Effectiveness Of Social Advertising - 10/05/2011... 
To get the most out of your relationship, collaboration is key from the start... 
95 percent of employers have begun looking at job seekers' social media profiles... 
Mashable, a news Web site focusing on the world of digital culture and social media, is becoming an attractive place for advertisers. 
Well, that wasn't supposed to happen.(23 Amusing inappropriately Positioned Ads http://ow.ly/6DKsy...)... 
Dunkin’ Donuts and CareerBuilder ranked the top 15 professions that most need coffee. PR is No. 2; writer/editor is No. 4. |
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