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Advertising: Bacardi Campaign Focuses on Resilience, Rather Than Rum | ShoutYourSite

Advertising: Bacardi Campaign Focuses on Resilience, Rather Than Rum http://t.co/mkpzr66xRi #ShoutNews
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The advertising campaign that revolutionized an Industry: Absolut Vodka

The advertising campaign that revolutionized an Industry: Absolut Vodka | Advertising | Scoop.it
In 1978 leading U.S distillers and importers rejected the Absolut vodka concept. In 1984 Absolut was set to become America’s most popular imported Vodka. Absolut vodka flew in the face of all conve...
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The Carrie Prank Video May Be the Best Viral Marketing of the Year

The Carrie Prank Video May Be the Best Viral Marketing of the Year | Advertising | Scoop.it
This video trailer is going epically viral. (The Carrie Prank Video May Be the Best Viral Marketing of the Year http://t.co/jHytaBSLt9)
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How to Build a Strong Brand in 7 Steps | Branding Magazine

How to Build a Strong Brand in 7 Steps | Branding Magazine | Advertising | Scoop.it
The marketing guys at Zeno Marketing created this very useful infographic which breaks down the complex process of creating a strong brand by following these seven simple, yet effective steps: Infographic: Zeno Marketing (How to Build a Strong Brand...
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Study: Subway's Advertising Most Effective in | News - Advertising Age

A new study said that Subway's advertising is the most effective in the restaurant industry.
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