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Are You Missing Out on the Benefits of Local Search?

Are You Missing Out on the Benefits of Local Search? | Advantage Leads | Scoop.it

Local Search has been incorporated into the results of Google and Bing for some time now as a method of segmenting search results for users looking for a business based on its location.
The aim of local search is to provide a search user with a selection of businesses near-by without the need to visit many different websites to find the locations or get contact information.
I still find that some business owners have not claimed their listing, and some that have at least put their business on the map have not filled out their profile or business details enough to have a chance against their competitors.


Via Ashok Ramachandran
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Ashok Ramachandran's curator insight, January 6, 2013 9:46 AM

You can go to Google Places for Business and register free of charge: www.google.com/placesforbusiness

Add photos and videos, update your address and hours. Also, if you can get reviews and citations by your customers it will improve your ranking.

Rescooped by Dylan Nicholson from ARKtech - Reputation Marketing
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LinkedIn Endorsements: 8 Ways They Can Benefit You & Your Network

LinkedIn Endorsements: 8 Ways They Can Benefit You & Your Network | Advantage Leads | Scoop.it
LinkedIn Endorsements and your personal branding. How to utilize Endorsements for better engagement, branding, sourcing feedback, paying it forward and more.

Via Diana L Guerrero
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Diana L Guerrero's curator insight, January 10, 2013 3:21 PM

Love the pic, love the post...another LinkedIn endorsements post.

Rescooped by Dylan Nicholson from Web site & Social Media Marketing
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Chris Wechner's Marketing Ideas Blog: 5 Ways to Improve Your Reputation on Social Media

Chris Wechner's Marketing Ideas Blog: 5 Ways to Improve Your Reputation on Social Media | Advantage Leads | Scoop.it

5 Ways to Improve Your Reputation on Social Media http://t.co/zgWWzUiU


Via GrupoNeo
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Online Reputation Management for a Changing Digital Marketing Landscape - Search Engine Journal

Online Reputation Management for a Changing Digital Marketing Landscape - Search Engine Journal | Advantage Leads | Scoop.it
Online Reputation Management for a Changing Digital Marketing LandscapeSearch Engine Journal...
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Using social media to widen your sphere of influence in B2B

Using social media to widen your sphere of influence in B2B | Advantage Leads | Scoop.it
Thought social media was the reserve of consumer marketing? Think again. (It's not just for B2C orgs.
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Find out why local search optimisation is very important in 2013 for your local business. | Thoughts | Queensland Media Group (QMG)

Find out why local search optimisation is very important in 2013 for your local business. | Thoughts | Queensland Media Group (QMG) | Advantage Leads | Scoop.it
Find out why local search optimisation is very important in 2013 for your local business.: Find out why local search optimization is very important in 2013 for your local business.
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Public Reputation Management Tip for November 14, 2012

Public Reputation Management Tip for November 14, 2012 | Advantage Leads | Scoop.it
Public Reputation Management Tip for November 14, 2012 (About the intersection of legal marketing and public reputation management….
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How Local Search Will Evolve in 2013 [6 Predictions]

How Local Search Will Evolve in 2013 [6 Predictions] | Advantage Leads | Scoop.it
6 predictions about the future of local search in 2013, from SEOmoz's Director of Local Search Strategy David Mihm.
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Rescooped by Dylan Nicholson from Digital Marketing Fever
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4 Content Marketing Trends You Can't Ignore - Reputation Capital: Content Marketing Strategy, Copywriting, Inbound Marketing

4 Content Marketing Trends You Can't Ignore - Reputation Capital: Content Marketing Strategy, Copywriting, Inbound Marketing | Advantage Leads | Scoop.it
If content marketers don’t stay ahead of upcoming trends, they might run into trouble. There are some tech advances and Google updates on the horizon that may throw the industry for a loop.

Via Anthony Burke
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Rescooped by Dylan Nicholson from Content Marketing & Content Strategy
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How to Use Content, Social Media, and Search Marketing for Reputation Management

How to Use Content, Social Media, and Search Marketing for Reputation Management | Advantage Leads | Scoop.it
Invest in protecting your online reputation and ensure that the best content about you and your business always rises to the top.

Via Stefano Principato
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Rescooped by Dylan Nicholson from Managing Social Media Leapfrawg
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20 Ways to Get More Website Traffic This Year (Ethically!) - Reputation Capital: Content Marketing Strategy, Copywriting, Inbound Marketing

20 Ways to Get More Website Traffic This Year (Ethically!) - Reputation Capital: Content Marketing Strategy, Copywriting, Inbound Marketing | Advantage Leads | Scoop.it
Looking for a few ways to attract website visitors in the new year without compromising your ethics or stooping to spam techniques? Give any of the following options a try.

Via Jim David
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Jim David's curator insight, January 11, 2013 11:53 AM

You can attract more traffic to your website in several ways such as by setting up a YouTube channel and focusing on your company's blog, writes A.J. Kumar, co-founder of Single Grain. "By publishing high-value posts consistently, you'll build your relationship with your readers, resulting in visitors who check back frequently to view your latest posts," Kumar writes.

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Advisers told not to overstep the mark on social media

Advisers told not to overstep the mark on social media | Advantage Leads | Scoop.it
Social media may help to build strong professional relationships - but it is crucial for financial advisers to have in place an online strategy to avoid overstepping personal boundaries with their clients.
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Reputation Management Starts at the Dealership - Automotive Digital Marketing Professional Community

Reputation Management Starts at the Dealership - Automotive Digital Marketing Professional Community | Advantage Leads | Scoop.it
With General Motors mandating reputation management to its dealers and other manufacturers considering the same course of action, it's clear that power of onl… (J.D. Rucker commented on J.D.
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