Since Facebook couldn’t have Snapchat, the social network now wants to make it obsolete.
Nic Padula's insight:
There's a very basic law of technology that states that it is always advancing, and as soon as something is released something better is underway. This law is very pivotal when combined with another business concept: never be the first to do something, always be the second to do it better. These two concept have consistently made websites, ideas, and applications better then predecessors before it.For example, Facebook did Social Networking better than Myspace, and Instagram (also owned by Facebook) did short video better than Vine. As many people are begining to wonder what's going to be done better next, Facebook seems to have its sights sent on revamping and owning Instant Messaging and Chat.
Specifically, the popular ephemeral application, Snapchat, might be the next victim of Facebook. After rejecting a buy-out from Facebook, the company continues to add new and attractive features to the platform. However, due to the size of the company that created Snapchat and their lack of incoming revenue, it isn't likely that a company like Facebook (with high revenue) could do a lot better job at an ephemeral app. Weather people will jump ships to a new app, however, can only been seen in due time.
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