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Science, front and center - Harvard Gazette

Harvard Gazette
Science, front and center
Harvard Gazette
Profiles of scientists are in demand, as are explanations of cutting-edge research. Even the dynamics ...
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Tango Launches New Content Platform, Expanding Services Into Entertainment - Daily Markets (press release)

Tango Launches New Content Platform, Expanding Services Into Entertainment - Daily Markets (press release) | Adexchange | Scoop.it
Tango Launches New Content Platform, Expanding Services Into Entertainment Daily Markets (press release) Additionally, Tango is working with other developers, such as Bubble Gum Interactive – a game development studio headquartered in Sydney,...
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Real-time bidding to see fastest growth in UK | News On Digital Media & The AOP | AOP

Real-time bidding to see fastest growth in UK | News On Digital Media & The AOP | AOP | Adexchange | Scoop.it
Research from Pubmatic and IDC says UK RTB growth until 2015 will outstrip US, France and Germany. (.@Windfelder lt. eurer #RTB Infografik ist US/UK Vorreiter, GER hinkt hinterher.
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Rubicon Project Passes Google in US Audience Reach - LiveJournal

Rubicon Project Passes Google in US Audience Reach - LiveJournal | Adexchange | Scoop.it
Rubicon Project, the leading independent digital advertising technology platform for the comScore 500, has been ranked first in reach (measured by unique visitors) in the comScore Media Metrix monthly ranking of Ad Focus ...
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Aggregate Knowledge Joins the AppNexus App Marketplace to Bring Best in Class Media and Data Measurement to More Advertisers | Ad Operations Online

Aggregate Knowledge Joins the AppNexus App Marketplace to Bring Best in Class Media and Data Measurement to More Advertisers | Ad Operations Online | Adexchange | Scoop.it
Aggregate Knowledge (AK), a leading measurement and analytics company that connects data and media across all channels on a single platform, today announced its service is integrated with the AppNexus App Marketplace.
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RTB will reach $7 billion in North America by 2017

RTB will reach $7 billion in North America by 2017. The independent research firm forecasts that RTB will account for 34% of all online display advertising revenues by 2017. Industry efforts like F...
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Real-time bidding meets multichannel in a data-driven world: new report

Real-time bidding meets multichannel in a data-driven world: new report | Adexchange | Scoop.it
A key trend highlighted in our recently published Real-Time Bidding Buyer’s Guide is that media buyers working with RTB for their display campaigns are gradually translating these capabilities to other channels, such as mobile, video and social.
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Online Marketing Trends: Most Popular Online Display Advertising ...

... Marketing Trends. The Latest in Digital Media , Search Marketing, and Display Advertising, News, Views, Research, Infographic on Social Web and Mobile Usage Social Marketing .... The End of Search Engine Optimization and Social W..
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VivaKi Nerve Center and comScore Develop Custom Partnership to Deliver Ad Viewability Metrics to Clients - comScore, Inc

VivaKi Nerve Center and comScore Develop Custom Partnership to Deliver Ad Viewability Metrics to Clients - comScore, Inc | Adexchange | Scoop.it
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and the VivaKi Nerve Center today announced they will integrate a custom offering of comScore’s validated Campaign Essentials™ (vCE) solution Audience On Demand™ (AOD).
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A quick guide to demand-side platforms - iMediaConnection.com

A quick guide to demand-side platforms - iMediaConnection.com | Adexchange | Scoop.it
Now Doubleclick AdExchange and Mediaplex Exchange should also be inluded in the list.
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Yahoo Gets P&G Display Love; Facebook’s Mobile Ad Relevance

Yahoo Gets P&G Display Love; Facebook’s Mobile Ad Relevance | Adexchange | Scoop.it
Yahoo Gets P&G Display Love; Facebook’s Mobile Ad Relevance http://t.co/rb5ip9HI #adexchange #rtb...
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Adconion Closes The Loop On Its Ad Tools With Mobile Addition

Adconion Closes The Loop On Its Ad Tools With Mobile Addition | Adexchange | Scoop.it
Adconion Closes The Loop On Its Ad Tools With Mobile Addition http://t.co/yf0AAucA #adexchange #rtb...
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MediaMath and Improve Digital present The Battle...

MediaMath and Improve Digital present The Battle of the Machines - The Real-Time Advertising Era (by TheImproveDigital) (Video: MediaMath and Improve Digital present The Battle of the Machines - The Real-Time Advertising Era (by...)...
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Mobile RTB Ad Spend Increased 275 Per Cent in Q1 | - MobileMarketing Magazine

Mobile RTB Ad Spend Increased 275 Per Cent in Q1 | - MobileMarketing Magazine | Adexchange | Scoop.it
Mobile RTB Ad Spend Increased 275 Per Cent in Q1 |
MobileMarketing Magazine
European advertisers increased their mobile RTB (Real-Time Bidding) ad spend by 275 per cent between Q4, 2012, and Q1, 2013.
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Big Data's Killer App: Mobile RTB - ADOTAS

Big Data's Killer App: Mobile RTB - ADOTAS | Adexchange | Scoop.it
Big Data's Killer App: Mobile RTB
ADOTAS
ADOTAS – As you may have noticed, mobile real-time bidding (RTB) has gained popularity recently.
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HI-MEDIA : VivaKi Nerve Center Announces European Strategic Partnership ... - 4-traders

HI-MEDIA : VivaKi Nerve Center Announces European Strategic Partnership ... - 4-traders | Adexchange | Scoop.it
HI-MEDIA : VivaKi Nerve Center Announces European Strategic Partnership ...4-tradersFounded in 1996, Hi-Media is the European leader in online advertising, via Hi-Media Ad eXchange, and online content monetization, via Hi-Media Payments.
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The Future of Data | Inside Analysis

The Future of Data | Inside Analysis | Adexchange | Scoop.it
Tapping into this technology platform and combining it with a strong data management platform http://t.co/c01XCkwJ...
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The Rubicon Project review | Rating publisher network,make money ...

The Rubicon Project review | Rating publisher network,make money ... | Adexchange | Scoop.it
The Rubicon Project is a network of ad networks that seems to work. Publishers can apply to one great catch-all for access to all the offerings of a whole bunch of networks. Great design, great fundamentals and function; this ...
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Visualtising Is Among Fastest Growing Video Ad Tech Platforms - Melodika.net (press release)

Visualtising Is Among Fastest Growing Video Ad Tech Platforms - Melodika.net (press release) | Adexchange | Scoop.it
Visualtising Is Among Fastest Growing Video Ad Tech PlatformsMelodika.net (press release)Supply-Side Platform (SSP): The full scale SSP is integrated with all major demand sources and provides publishers with a single interface for top quality...
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DG to Integrate Nielsen Data to Deliver Cross-Platform Campaign ...

DG to Integrate Nielsen Data to Deliver Cross-Platform Campaign ... | Adexchange | Scoop.it
Nielsen, a provider of information and insights into what consumers watch and buy, and DG, a leading global advertising management and distribution platform, today announced a multi-year collaboration that lays the ...
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Google Gets Hit With Big Fine For Serving Up ... - Marketing Pilgrim

Google Gets Hit With Big Fine For Serving Up ... - Marketing Pilgrim | Adexchange | Scoop.it
Marketing Pilgrim's "Legal" Channel. Sponsor Marketing Pilgrim's Legal Channel today! Get in front of some of the most influential readers in the Internet and social media marketing industry. Contact us today!
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A Startup You've Never Heard Of Just Beat Google On One Key Number - Business Insider

A Startup You've Never Heard Of Just Beat Google On One Key Number - Business Insider | Adexchange | Scoop.it
Business InsiderA Startup You've Never Heard Of Just Beat Google On One Key NumberBusiness InsiderThe Rubicon Project, a Los Angeles-based advertising startup, just got major bragging rights.
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Admeld to be acquiredAdmeld to be acquired book downloadGoogle.(INTERNET): An article from: Telecommunications Mergers and Acquisitions NewsletterDownload here http://bookswer.info/1/books/...

Admeld to be acquiredAdmeld to be acquired book downloadGoogle.(INTERNET): An article from: Telecommunications Mergers and Acquisitions NewsletterDownload here http://bookswer.info/1/books/... | Adexchange | Scoop.it
Admeld to be acquired Admeld to be acquired book download Google.(INTERNET): An article from: Telecommunic http://t.co/s77zU7J6...
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Data Does Not Kill Creativity

Data Does Not Kill Creativity | Adexchange | Scoop.it
Data Does Not Kill Creativity http://t.co/XgPG5SMc #adexchange #rtb...
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HI-MEDIA CONTINUES GROWTH WITH APPOINTMENT OF DAN GINNS - Econsultancy (press release) (blog)

HI-MEDIA CONTINUES GROWTH WITH APPOINTMENT OF DAN GINNS - Econsultancy (press release) (blog) | Adexchange | Scoop.it
HI-MEDIA CONTINUES GROWTH WITH APPOINTMENT OF DAN GINNSEconsultancy (press release) (blog)Last month, Hi-Media created new channels for advertisers and their agencies to plan their marketing initiatives including 'London', 'Travel' and 'Sport and ...
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