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The Role of Social Media in SEO

The Role of Social Media in SEO | Activity Marketing | Scoop.it

Social media has a direct impact on the search engine friendliness of your website, but whilst many people understand the importance of social media as a marketing channel, few understand the role it plays in determining the search engine friendliness of a website.

 

Read More: http://socialmediatoday.com/ubersocialmedia/1601356/role-social-media-seo


Via Antonino Militello
Adrian Fletcher's insight:

This is a must-read article, imo.

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Linda Allen's comment, July 18, 2013 1:14 PM
I agree with your assessment Mark!
Linda Allen's comment, July 18, 2013 1:14 PM
I agree with your assessment Mark!
Media Street Apps's comment, July 18, 2013 1:33 PM
Absolutely - thanks both
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Infographic: Local Search Ranking Factors 2013

Infographic: Local Search Ranking Factors 2013 | Activity Marketing | Scoop.it
The local search ranking algorithm can seem like a mystery at times. There are so many factors that are involved leaving many local marketers to wonder which elements are the most important to focus on.

Via Bonnie Burns
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Jeroen Smid's curator insight, September 2, 2013 1:38 AM

"Moz updated their annual survey of local search ranking factors which is based on the wisdom and experience of a variety of local search marketing professionals"


Nice Flowchart. Local SEO isn't a just out of the box Issue that can be done just by some programs.


For Local Seo in Germany's Cities: http://www.mesuonnews.com: Seo Workshop Berlin by a freelance multilingual Seo Trainer

Mark Rudder's curator insight, September 3, 2013 8:49 PM

If you focus on the important ranking factors, your business website will rise in the search engine results.
Don't waste time on things that don't have any benefit.

IM Lounge's comment, September 6, 2013 5:20 AM
Alles over SEO & SEA op het Search Congres (2 oktober, Meervaart Amsterdam). Zie www.searchcongres.nl
Rescooped by Adrian Fletcher from Google Plus and Social SEO
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Do the top 20 US retailers care about Google+?

Do the top 20 US retailers care about Google+? | Activity Marketing | Scoop.it
Every so often a report pops up suggesting that Google+ is far more popular than we actually think and that it’s on course to dominate the world of social media.

Via Neil Ferree
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Ileane Smith's comment, August 5, 2013 2:44 PM
My prediction is that they will want to have at least 70% - 80% of the number of users on Facebook before they make a move. I wonder how long it will take before they get that many users?
Neil Ferree's comment, August 5, 2013 4:04 PM
Raw # of users is one thing vs. time spend in the Stream will prob figure into their calc on when to deploy PPC
Randy Hilarski's comment, August 8, 2013 4:57 PM
I will be the one who says they will never have on page ads like we are accustomed to. The top of the money chain on the internet is information. If Google knows everything about us, their agreements with Ad and information gathering companies will more than keep them going strong for years to come. GPlus is just a layer on top of everything Google.
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Small Business Blogging Tips | Social Media Today

Small Business Blogging Tips | Social Media Today | Activity Marketing | Scoop.it
Here are a few of my tips for making blogging more manageable, some of which can also be applied to other social media duties.
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An Interview with Matt Cutts | search engine optimization SEO

An Interview with Matt Cutts | search engine optimization SEO | Activity Marketing | Scoop.it
Recently, Eric Enge conducted an interview with Matt Cutts about all things search engine optimization SEO. Let’s go over the facts.
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What is Inbound Marketing and How Do I Start?

What is Inbound Marketing and How Do I Start? | Activity Marketing | Scoop.it
Inbound marketing, a phrase coined by HubSpot’s Brian Halligan, is said to be the most effective marketing method for doing business online. How do you define this concept, and what are the steps for doing it effectively?
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Content Marketing: A Good Tool for Business - Daily News & Analysis

Content Marketing: A Good Tool for Business - Daily News & Analysis | Activity Marketing | Scoop.it
Content Marketing: A Good Tool for Business
Daily News & Analysis
News reports are full of stories about listed companies suffering huge losses due to rising advertising and marketing costs coupled with falling sales incomes.
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InstaBRAND-ed Content: Why Instagram Video is an Essential Resource for Your Brand | Digital Marketing Agency | Rise Interactive | Digital Marketing Agency | Rise Interactive

InstaBRAND-ed Content: Why Instagram Video is an Essential Resource for Your Brand | Digital Marketing Agency | Rise Interactive | Digital Marketing Agency | Rise Interactive | Activity Marketing | Scoop.it
Explore the differences between Instagram Video and Vine to learn which social tool is more beneficial for your brand’s social media marketing strategy. (What does Instagram's new video feature mean for digital #marketing?
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Rescooped by Adrian Fletcher from SEO and Social Media Marketing
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The Role of Social Media in SEO

The Role of Social Media in SEO | Activity Marketing | Scoop.it

Social media has a direct impact on the search engine friendliness of your website, but whilst many people understand the importance of social media as a marketing channel, few understand the role it plays in determining the search engine friendliness of a website.

 

Read More: http://socialmediatoday.com/ubersocialmedia/1601356/role-social-media-seo


Via Antonino Militello
Adrian Fletcher's insight:

This is a must-read article, imo.

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Linda Allen's comment, July 18, 2013 1:14 PM
I agree with your assessment Mark!
Linda Allen's comment, July 18, 2013 1:14 PM
I agree with your assessment Mark!
Media Street Apps's comment, July 18, 2013 1:33 PM
Absolutely - thanks both
Rescooped by Adrian Fletcher from Social Search & SEO
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Social Media in SEO | Social Media Today

Social Media in SEO | Social Media Today | Activity Marketing | Scoop.it
If your content is of little or no value to your target audience, then in terms of ranking signals, this sends a powerful message to search engines.

Via Josepf J Haslam
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Kofi Asante's curator insight, July 24, 2013 6:56 AM

This piece has affirmed my believe that developing SEO strategy for people rather than machines, ensures a much more effective Search campaign. I have a strong belief that my Social media content is an extremely vital driver  of traffic.

Rescooped by Adrian Fletcher from Google Plus and Social SEO
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SEOs Say Links Rule Now, Content & Authorship Will Rule Later, In Moz 2013 Ranking Survey

SEOs Say Links Rule Now, Content & Authorship Will Rule Later, In Moz 2013 Ranking Survey | Activity Marketing | Scoop.it
Matt from Moz (formerly SEOmoz) has released a preview of some of the data from their search ranking factors survey they produce every other year or so. The preview shows us that SEOs still place the most value on links and then keywords on the page.

Via Neil Ferree
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Neil Ferree's curator insight, July 31, 2013 11:27 AM

Social Shares Are Important According To SEOs

  1. Google +1`s
  2. FB Shares 3.87
  3. Tweets 4.40


If you're not reading MOZ you should be and link your Moz Profile to your social link wheel if that's your cup of tea as it should be. A social link wheel looks someting like this and some of the tools you need to feed your social link wheel to enhance your social authority.


2 Questions you should ask Google



This is How to Dominate Page 1 Search Results (July 2013 Video) This only works if you have a "be everywhere" social link wheel


Rescooped by Adrian Fletcher from Social Media, SEO, Mobile, Digital Marketing
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Website Design Wars: SEO Agencies vs. Web Design Agencies - Worldwide Trends

Website Design Wars: SEO Agencies vs. Web Design Agencies - Worldwide Trends | Activity Marketing | Scoop.it

Web Design Agencies are great at making beautiful websites, but can they do SEO too? We analyzed award-winning website designs throughout the world to see how SEO friendly they were.


Via Kamal Bennani
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Rescooped by Adrian Fletcher from SEO SEM SMO
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5 SEO Strategies We Swear Aren't Going Anywhere

5 SEO Strategies We Swear Aren't Going Anywhere | Activity Marketing | Scoop.it
It seems like every other day, some SEO technique that used to be accepted is now being devalued or, even worse, penalized. (Remember when meta keywords and nofollow tags were totally legit?

Via Arth iSoft
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Is Social Media Taking Over SEO?

Is Social Media Taking Over SEO? | Activity Marketing | Scoop.it

Social or SEO? The fact is that these days, SEO is a broad term which encompasses content creation and off-page work, as well as optimizing website’s themselves. Really, anyone working in the SEO space is working on a number of tactics, all associated with digital marketing.

 

Recently, it seems that because of social, there is now more of a blurred line between traditional advertising, PR and online marketing. This is due to the nature of social, which means having a more personal, hands-on approach to marketing. 

 

Read More At: http://performancein.com/news/2013/07/30/social-media-taking-over-seo/


Via Antonino Militello
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Media Street Apps's comment, August 17, 2013 2:10 PM
No problem!
Matthew Pivac's curator insight, September 26, 2013 5:38 PM

The "Is social Media Taking Over SEO" article is very insightfull. It cuts right to the chase and provides good information through an obvious in-depth knowledge into the field. It details the competition between SEO and Social media in todays fast moving technology based world. It defines SEO as being your more traditional form of digital marketing through website's and things of this nature which really rely on the consumer to search into to connect to, as apposed to the more personal relationship that social media marketing has with people as it gives the impression that they are coming to the consumer to connect and build a relationship.

Daryl Peterson's comment, September 26, 2013 9:32 PM
Yes Matt this article is very insightful. I like how the article doesnt beat around the bush but goes straight to the point. In an ever changing world with ever evolving technology we see just how much of an impact social media has on the world around us.The article talks about social media vs SEO which is a more traditionalised way of connecting with consumers. However social media still has a much clearer advantage over SEO as it is rapidly growing with more users joining everyday its the most efficient way to interact with consumers in the world today
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The Key Components of a Mobile App Strategy

The Key Components of a Mobile App Strategy | Activity Marketing | Scoop.it
There is no question that mobile apps are the future of commerce. Not when some 25% of online retail is bound for smartphones and tablets by 2017.

Via Kamal Bennani
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Setting local goals with SEO. Make sure locally targeted keywords are there.

Setting local goals with SEO. Make sure locally targeted keywords are there. | Activity Marketing | Scoop.it
If you're looking for more business locally, making some simple changes to your site can go a long way. Here's how. (Looking for more business locally to come through your website?
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8 Crazy Misconceptions about SEO Copywriting - Fathom

8 Crazy Misconceptions about SEO Copywriting - Fathom | Activity Marketing | Scoop.it
In this Fathom blog post, discover 8 crazy misconceptions about SEO copywriting (and why they’re false) so you can improve your online marketing strategy. (RT @valefalci: SEO Copywriting. Non è sempre come credi...
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Produce SEO copy | Eight easy stages | Writing For SEO

Produce SEO copy | Eight easy stages | Writing For SEO | Activity Marketing | Scoop.it
This post pulls together some of the themes and content published on Writing For SEO.
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Non-topical blogging « Statistical Modeling, Causal Inference, and ...

Every once in awhile I [Thoma] kind of need a bit of a break . . . I ran out of energy a few weeks ago . . . I'll do my best until then, daily links at least somehow and short “echo” posts as usual, but I doubt I'll have time to say much ...
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The (Not-So-Secret) Secret to Turning Your Website Traffic into Paying Customers - Curated Content Marketing article, blogs and resources for B2B Lead Generation

The (Not-So-Secret) Secret to Turning Your Website Traffic into Paying Customers - Curated Content Marketing article, blogs and resources for B2B Lead Generation | Activity Marketing | Scoop.it
The (Not-So-Secret) Secret to Turning Your ⁰Website Traffic into Paying Customers http://t.co/AQId3JiQBi
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Is Social Media Taking Over SEO? - PerformanceIN

PerformanceIN
Is Social Media Taking Over SEO?
PerformanceIN
Last week, UK newspaper The Guardian was the latest to join the 'SEO is dead' debate in a scathing article which described SEO as “a flawed concept” which is now dying.
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Rescooped by Adrian Fletcher from Google+ Local & Local SEO News
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How the Google Local Algo Really Works - What Rules the Ranking Order

How the Google Local Algo Really Works - What Rules the Ranking Order | Activity Marketing | Scoop.it

Google Local Algo: What Controls Ranking Order? Citations, Reviews or Organic?

 

With David Mihm's latest Local Search Ranking Factors soon to be published and with all the misconceptions floating around, I wanted to share my take on the Local Algo again - and prove it. HUGE screenshots and detailed analysis inside.


Via Linda Buquet :: Catalyst eMarketing
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Coletta P. Kahn's comment, July 26, 2013 1:05 AM
nice
Rescooped by Adrian Fletcher from Social Search & SEO
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Social Media Optimisation: The End for SEO?

Social Media Optimisation: The End for SEO? | Activity Marketing | Scoop.it
Social media and SEO work hand in hand. Here's why social media optimisation does not mean the end for search engine optimisation.

Via Josepf J Haslam
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Social Media SEO Basics

Social Media SEO Basics | Activity Marketing | Scoop.it

Social media SEO integrates your activities on your website with those on the social media networks. This integrated activity provides search engines such as Google Search a holistic view of your business and allows them to judge your credibility.

Shares, Tweets, Likes, and Clicks all add up to pushing your blog posts higher up the search results. 


Read more at; http://www.business2community.com/seo/social-media-seo-basics-0560374


Via Antonino Militello
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4 #SEO Tips for Launching a New Website and New Brand

4 #SEO Tips for Launching a New Website and New Brand | Activity Marketing | Scoop.it
Launching a new website is hard. Launching a new brand with that new website can be downright madness. There's a lot to worry about – redirects, analytics, sitemaps, rankings, and keeping momentum post-launch.

Via Josepf J Haslam
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50 Percent Of Companies Struggling With SEO Aren't Integrating Social Media [Survey]

50 Percent Of Companies Struggling With SEO Aren't Integrating Social Media [Survey] | Activity Marketing | Scoop.it
What’s one key difference between companies that are successful with SEO and those that aren’t?

Via Neil Ferree
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Neil Ferree's curator insight, July 31, 2013 11:59 AM

You’re Dead… If You Don’t Integrate Social Media & PR Into Your Local SEO Strategy Is Social Shares the New SEO 

Randy Hilarski's curator insight, July 31, 2013 12:08 PM

My clients were the same way, they thought SEO was enough. Now they are much happier with their traffic.