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L'utilisation de l'eBOOK dans la NARRATION transmédia (3/3)

L'utilisation de l'eBOOK dans la NARRATION transmédia (3/3) | actions de concertation citoyenne | Scoop.it
Pottermore : un exemple d’utilisation du livre numérique dans le transmédia

Mes lecteurs qui ont le nez fin l’auront peut être senti venir, je pouvais difficilement passer à côté de Pottermore pour illustrer mes propos. Pour ceux qui ne connaitraient pas ce projet, il s’agit tout simplement d’une plateforme dédiée à la version numérique des livres de la saga Harry Potter. Quand elle avait déclaré le lancement de Pottermore en 2011, JK Rowling avait fait grand bruit. Il faut dire qu’elle promettait non seulement de nouveaux contenus autour de sa célèbre saga, mais qu’elle le faisait aussi et surtout en son nom propre, et non pas en celui de son éditeur. Dès lors, nombreux furent les fans à saliver devant l’annonce de cette plateforme unique qui allait leur permettre de replonger dans l’univers du magicien.

Parmi les promesses offertes par Pottermore, celles de découvrir du nouveau contenu écrit par l’auteur autour de l’univers, ainsi que des mini-jeux interactifs et la possibilité de parcourir des lieux clefs de la saga. A la clef, une immersion totale et une expérience interactive et communautaire. Chaque membre de la plateforme pourrait en effet devenir un "véritable" sorcier, interagir avec la communauté, donner ses avis sur les livres, voire proposer ses propres récits…


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Le TRANSMÉDIA, entre divertissement et démocratie

Le TRANSMÉDIA, entre divertissement et démocratie | actions de concertation citoyenne | Scoop.it
Au nom de l’interactivité avec un téléspectateur de moins en moins captif, la conception des programmes tend à être repensée de fond en comble. Toutes les chaînes investissent cette réflexion, que certains nomment « transmédia ».

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Legal Issues in TRANSMEDIA Projects – Part 2

Legal Issues in TRANSMEDIA Projects – Part 2 | actions de concertation citoyenne | Scoop.it

Collaborating with others is often a key part of pulling together a Transmedia project. However, collaboration also raises some important legal questions which need to be addressed.

 

For example from a copyright perspective, when people collaborate together unless the individual contributions are truly distinct and clearly identifiable the resulting copyright work will likely be regarded as a ‘joint copyright work’, which means all owners must approve any use of that copyright work. Luckily however the law does allow for copyright ownership to be split and the rights of use to be clarified by contract.

 

Despite this, when projects develop informally, often issues arise when everyone finally tries to decide what they had previously been promised and envisaged and record this in contracts. Therefore it is important that contracts are in place at the outset of any project and as well as dealing with core issues of ownership, any contracts also need to cover key issues such as deliverables, timeframes and remuneration for those involved.

 

 


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The Digital Rocking Chair's curator insight, August 12, 2013 11:28 PM


David McLaughlin:  "Following on from last week’s post where we discussed some of the issues around using intellectual property and other associated rights in Transmedia projects, this week we’ll be looking at some of the issues that arise in Transmedia projects when it comes to collaborating with others and licensing talent" ...

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TRANSFORM@T LAB, Une pépinière de projets - Budapest Semaine #2

TRANSFORM@T LAB, Une pépinière de projets - Budapest Semaine #2 | actions de concertation citoyenne | Scoop.it

Trois villes, trois universités, neuf participants issus de cinq pays différents, quatre semaines de workshop intensif pour développer des projets transmedia innovants… Découvrez le programme du Transform@t Lab 2012 de l’intérieur ! Après une semaine off où chacun des participants a pu méditer sur les découvertes de la première semaine à Newport, tout recommence à Budapest. Chaleur étouffante et hospitalité à la hongroise : la semaine s’annonce intense et pour cause : à la fin de la session, les groupes et les projets devront être en ordre de marche.


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Interview with Jérémy Pouilloux: Why Teach Transmedia?

Interview with Jérémy Pouilloux: Why Teach Transmedia? | actions de concertation citoyenne | Scoop.it

Jérémy Pouilloux: "Transmedia Immersive University is a project that is taking transmedia to France’s universities; an initiative I launched last year. The aim behind TIU is to encourage students to write transmedia material by supervising the production of their projects and then broadcasting these projects as part of a public event."

 


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Liminaire. Atelier d’écriture numérique.

Liminaire. Atelier d’écriture numérique. | actions de concertation citoyenne | Scoop.it

Le principe du workshop est de proposer un travail d’ateliers, fait de moments de découvertes, de travaux variés (lectures de textes, visionnages d’œuvres, écoutes audio) et de processus d’écritures (graphique, textuelle), ainsi que la réalisation d’un travail (individuel ou collectif ou en petits groupes) débouchant sur une production transmédia (livre, publication, blog, vidéo, série photo, audio, etc.).

Atelier d’écriture numérique, de création, débouchant sur une "Petite Œuvre Multimédia", basé sur montage d’images et de vidéos avec réalisation sonore, un travail sur le territoire et notre mémoire, lieu et lien qui nous y unit.

 

Source : Ecoute et paysage sonore
“Ressources du continent sonore” par Patrick Bléron
http://www.scoop.it/t/ecoute-et-paysage-sonore


Via Patrick Bléron, Sylvia Fredriksson
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3 Lessons for Storytellers from 'Power to the Pixel' and Why 'Transmedia' Doesn't Tell the FULL Story

3 Lessons for Storytellers from 'Power to the Pixel' and Why 'Transmedia' Doesn't Tell the FULL Story | actions de concertation citoyenne | Scoop.it

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The Digital Rocking Chair's curator insight, October 18, 2013 3:13 AM


Michael Gubbins:  '"If you are using the word 'transmedia,' you have wasted a lot of dollars on business card printing," Elan Lee, chief of design at Microsoft's Xbox Entertainment Studios, said in his keynote speech at "Power to the Pixel," now in its seventh year at the BFI London Film Festival.'

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No Time To LISTEN to the Users: 10 Reasons Why Most Broadcasters Make Mediocre Multiplatform

No Time To LISTEN to the Users: 10 Reasons Why Most Broadcasters Make Mediocre Multiplatform | actions de concertation citoyenne | Scoop.it

Why are TV companies often the worst offenders when it comes to producing original and creative multiplatform offerings? Why are most just serving up brochure websites, the occassional ‘send in your video via YouTube’ or ‘tweet in what you think, we really want to know’? Where are all the great integrated-with-show online, game and mobile offerings, all the innovative 2nd/3rd screen stuff and really resonant social audience contribution? TV Broadcasters are fighting dwindling audiences overall (apart from great golden age US drama & singing talent shows of course) and struggling to come up with great multiplatform strategies to help reach and re-connect audiences to TV shows? Why is this?


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The Digital Rocking Chair's curator insight, August 23, 2013 10:08 PM


Gary Hayes:  "TV Broadcasters are fighting dwindling audiences overall (apart from great golden age US drama & singing talent shows of course) and struggling to come up with great multiplatform strategies to help reach and re-connect audiences to TV shows? Why is this?"

Aliette de Villeneuve's curator insight, August 29, 2013 1:00 AM

Why are TV companies often the worst offenders when it comes to producing original and creative multiplatform offerings? Why are most just serving up brochure websites, the occassional ‘send in your video via YouTube’ or ‘tweet in what you think, we really want to know’?

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Entretien sur le transmédia avec Eric Viennot

Entretien sur le transmédia avec Eric Viennot | actions de concertation citoyenne | Scoop.it
A l’occasion du SmartFipa, nous avons eu la chance de nous entretenir avec Eric Viennot, fondateur du studio Lexis Numérique et créateur d’Alt Minds.

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Every Platform Tells a Story: Transmedia has the power to make any topic more vivid and personal

Every Platform Tells a Story: Transmedia has the power to make any topic more vivid and personal | actions de concertation citoyenne | Scoop.it

Peter Gutierrez: "When Andy Plemmons, a progressive media specialist at David C. Barrow Elementary in Athens, GA, was asked to help create a set of interdisciplinary lessons for fifth graders to learn about September 11, 2001, he naturally took a transmedia approach."


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A Unified Labeling System for Transmedia Projects

A Unified Labeling System for Transmedia Projects | actions de concertation citoyenne | Scoop.it

Robert Pratten: "I’d like to develop a unified labeling for transmedia projects. The objective is to allow the audience to quickly and easily determine

(a) if this is the kind of project they will like

(b) what is expected of them in terms of time and effort required to enjoy the project."


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