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Account Planning
Interesting new stuff from the world of Planning.
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Stress Is Not Your Enemy

Stress Is Not Your Enemy | Account Planning | Scoop.it
How often do you intentionally push yourself to discomfort? I know that sounds a little nutty, but here's why I ask: Subjecting yourself to stress is the only way to systematically get stronger — physically, emotionally, mentally and spiritually.
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Production as strategy

This presentation, given at Planningness 2011 in Minneapolis, is about our realisation that our traditional strategy and...
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Beware the Digital Disruptors: They're Coming for Your Industry

Beware the Digital Disruptors: They're Coming for Your Industry | Account Planning | Scoop.it

Use the iPad, the Kinect, and whatever platform is next to build a digital bridge to your customers. Like with Lose It!, your bridge must engage customers more often than your current product can, packaging and delivering benefits that you didn’t realize were part of your consumer contract because before now, they weren’t. You have to change your understanding of your product so you can then change your customer’s understanding of it as well. This will require better thinking than you currently do – I previously explained how digital disruptors take advantage of a type of thinking called “innovating the adjacent possible.”

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How to really make something

All about agile - Tim Malbon and Stuart Eccles' presentation at Planningness 2010 in Brooklyn, New York on 30th Septembe...
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Strategy on One Page. Harvard Business Review

Strategy on One Page. Harvard Business Review | Account Planning | Scoop.it
Business bloggers at Harvard Business Review discuss a variety of business topics including managing people, innovation, leadership, and more.
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The ten rules of gamification

The ten rules of gamification | Account Planning | Scoop.it
Gamification may have been the buzzword of 2010, but its influence shows no sign of abating in 2011. It is a term derided by game designers, misunderstood by brands and unknown to consumers.
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