Soul Cycle (and now Flywheel) has created a brand that is buzzing with financial success and full classes, and they certainly are experts in PR. How have they done that? Can you learn from them, while still staying true to proper training principles and “keeping it real”? Examine what you are doing at your facility …
Hey there everyone! I hope you gave my Category 2 workout a go the other day and felt the Angry Trainer wrath! Today I have a new workout for you that I literally completed a few hours ago. Last week I attempted to take a SPIN class at my club, but when I arrived it …
sIntroduction: The Soul Cycle experience The relationship between the Soul Cycle brand and its consumers is unique, most notably because consumers have engaged with the brand in the exact way in whi...
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