Welcome to the inclusive design toolkit, which aims to answer three critical questions:
1. What is inclusive design?
Inclusive design applies an understanding of customer diversity to the design of mainstream products to better satisfy the needs of more people.
2. Why do inclusive design?
Products that are more inclusive can reach a wider market, improve customer satisfaction and drive business success, especially given the ageing population.
3. How to get started?
Getting started involves understanding what is different about an inclusive design process and then working out what changes are needed to actually do it.