"Both inbound marketing and SEO are disciplines without clear boundaries. Where do you draw the line on each of them?
Is paid search an inbound marketing technique?
I’d say no but others have argued it is.
Is copywriting for web pages part of SEO? How about analytics? Or maybe conversion tracking?
So when marketing agencies offer inbound marketing as either a product – maybe based around a dashboard – or a service, what’s actually included? As usual, it depends upon your definition, of both inbound marketing and of SEO as a key part of the inbound marketing mix."......