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About marketing concepts
Marketing concepts. Ideas of branding, copywriting, videomarketing, neuromarketing, etc.
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Rescooped by corneja from Just Story It Biz Storytelling
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5 Powerful Elements for Incredible Business Stories

5 Powerful Elements for Incredible Business Stories | About marketing concepts | Scoop.it
Stories can create change, both in ourselves and in our organizations. In this guest post, Matt Ragland shares five elements of powerful stories.

Via Karen Dietz
corneja's insight:

Thanks for sharing!

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Constance Jones Collier's comment, June 6, 2013 9:39 AM
Thanks for sharing everyone loves a good story :)
Karen Dietz's comment, June 6, 2013 1:35 PM
I appreciate all of your comments!
Birgitta Edberg's comment, June 8, 2013 3:28 PM
Thanks!
Rescooped by corneja from Just Story It Biz Storytelling
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We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity

We’re Marketers, Not Soldiers: How Combative Competition Is Killing Creativity | About marketing concepts | Scoop.it
Why do marketers revel in military jargon? Must we really rally troops to deploy conquest ads or fire quick hits of bleeding-edge apps?

Via Karen Dietz
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ManagingAmericans's comment, February 15, 2013 9:45 PM
Thanks Karen, insightful indeed.
Oakville Deals's curator insight, February 16, 2013 11:56 AM

This is an article that I was going to write. I think it is an American thing.

Karen Dietz's comment, February 18, 2013 9:05 AM
Glad you enjoyed the article and found it useful!