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News Discovery Gets More Social and Mobile: News Aggregators Loose Appeal

News Discovery Gets More Social and Mobile: News Aggregators Loose Appeal | About Content Curation | Scoop.it

Google News is in decline because of converging digital trends that are lessening its influence. The Web’s big shift to mobile coupled with the explosion of social sharing, the increasing importance of human-powered curation, and tougher competition may be making the now old-school aggregator less potent.

Google News is no longer alone at the top of the referrals food chain. Editors noticed that less traffic has been coming from Google News. Other aggregators, such as the HuffingtonPost and the DrudgeReport, are also becoming less important.

Increasingly, news is coming to us through our friend and interest networks, via Twitter, Facebook, Tumblr, and LinkedIn especially. In result statistics shows where each article’s referral traffic comes from: and now traffic from “Google.com” comes in well below traffic from Facebook and Twitter, and in some cases Reddit, Tumblr, and Digg.

Today, there’s simply less need to seek news out via aggregation services. According to a May 2011 study by Pew, Facebook alone emerged as the No. 2 or 3 referrer for most major news sites, accounting for as much as 8 percent of traffic to some of the top sites. It is also a popular news conduit among younger people, who are the future generations of news readers. Then people are increasingly using their mobile phones to read news. That could be a problem for Google too.

Another challenge for Google News has been the emerging mania for curation. The Pinterest-led curation wave as an important phenomenon. Pinterest proves that a mix of algorithms and human judgement can provide a superior content consumption experience. Indeed, there’s evidence to suggest that many Web users are becoming more curatorial in their consumption habits, a point supported not only by Pinterest’s rise, but also by the growing prevalence of services such as Foursquare’s “Explore” feature, Twitter’s “Discover” section, Reddit, HotelTonight, Longform, Longreads, Jason Kottke’s blog, and Dave Pell’s NextDraft newsletter.

Finally, these days Google News just faces much more competition than ever before, from startups, apps, websites, and even traditional publishers, who have become more digitally savvy. Now that we’re in an era in which reading on smartphones and tablets is a norm, apps such as Flipboard, Pulse, Feedly, Prismatic, Zite, Flud, and Sumly, just to name a few, are all vying for attention, providing news reading experiences that are not only competitive with Google News but also better looking.

This means that readers have more, and sometimes better, options for discovering and reading news, and publishers have other viable traffic-generating options.

 

Full text: http://pandodaily.com/2012/11/10/newspapers-take-aim-at-google-news-again-maybe-because-theyre-no-longer-scared/

 

Thx to Robin Good!



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Best Content Marketing Tools You're Not Using But You Should

Best Content Marketing Tools You're Not Using But You Should | About Content Curation | Scoop.it
Best content marketing tools you're not using but you should to create effective marketing campaigns and increase your business ROI.

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5 Data Visualization Tools to Power Up Excel

5 Data Visualization Tools to Power Up Excel | About Content Curation | Scoop.it
Microsoft Excel is a very robust thinking engine, but no one ever said it was pretty. It can be somewhat difficult to use Excel to get the visual effect you might be looking for, and thus, it suffers…

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Turn web links into visually appealing newsletters, web pages and website embeds

Turn web links into visually appealing newsletters, web pages and website embeds | About Content Curation | Scoop.it
elink is an all-in-one content marketing tool to curate and publish email newsletters and web pages in minutes. Grow your audience and increase engagement.

Via Ana Cristina Pratas
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Klip To: Energize your embeds with media cards

Klip To: Energize your embeds with media cards | About Content Curation | Scoop.it
You mix and match two links together. One is the link you want people to go to. The other is a link to a rich media source. We merge them together into one promo card that you can embed and share.

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The Ultimate Collection of Free Content Marketing Templates

The Ultimate Collection of Free Content Marketing Templates | About Content Curation | Scoop.it
Discover 386+ templates that can help you improve all facets of your inbound marketing efforts -- from content planning to infographic design.

Source: http://blog.hubspot.com/marketing/free-content-creation-templates
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Customer Retention: 50 Tools to Build the Perfect Customer Experience

Customer Retention: 50 Tools to Build the Perfect Customer Experience | About Content Curation | Scoop.it
The ultimate list of the best customer retention tools to improve your customer experience.
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Content Marketing Tools - The Ultimate List for Beginners and Experts

Content Marketing Tools - The Ultimate List for Beginners and Experts | About Content Curation | Scoop.it
This map of content marketing tools will guide you through the many content marketing technologies and tools available to find the best for your needs.
There are many content marketing tools that fall into multiple categories, but they have been placed in the category that best represents them.

Read more:
http://www.curata.com/blog/content-marketing-tools-ultimate-list/
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Content Marketing Blogs: The Ultimate List

Content Marketing Blogs: The Ultimate List | About Content Curation | Scoop.it

The go-to destination for content marketing blogs with 60+ of the best web resources offering the latest trends in the industry. Curata has assembled a list of top content marketing blogs to help improve your strategies and business.


Read more: http://www.curata.com/blog/content-marketing-blogs-the-ultimate-list/

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Forget Brainstorming, Try These 'Brainwriting' Apps

Forget Brainstorming, Try These 'Brainwriting' Apps | About Content Curation | Scoop.it
They document a brainstorming session and provide a much better framework for generating ideas.

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malek's curator insight, July 6, 2016 9:40 AM

The use of outside stimulus, like creative thinking tools, forces our brains to literally create new pathways, which creates novel ideas.

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Geocode and map multiple locations from excel data - EasyMapMaker

Geocode and map multiple locations from excel data - EasyMapMaker | About Content Curation | Scoop.it
Map multiple locations from Excel (xls) spreadsheet data on a custom google map. Create free maps. View maps on Mobile, Tablet, and Computers

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Visme: Create your own designer quality visual content now

Visme: Create your own designer quality visual content now | About Content Curation | Scoop.it
Have you ever needed a graphic to give your blog posts added interest? Maybe you are tired of the same old PowerPoint templates? If you're like most entrepreneurs and want to create professional infographics quickly – without a graphic designer?
Visme
http://www.visme.co/

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Best Websites for Downloading Google Slides Templates

Best Websites for Downloading Google Slides Templates | About Content Curation | Scoop.it
There was a time when uploading a PowerPoint file to Google Drive resulted in a messed up slide deck. It wasn’t until Google overhauled its web apps and introduced Google Slides that making present…

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Gerald Carey's curator insight, June 10, 2016 9:52 PM
This is useful. This post gives us some links to Google Slides templates - other than those available from Google.  It includes a site called "Free Google Slides Templates" and one created by a graphics design teacher. Nice.
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The Ultimate Social Media and Content Marketing Tools List (500+) - downloadable as spreadsheet! 

Filter by free, freemium, and paid tools. You're guaranteed to find a whole lot of useful tools you never knew existed!

**[Or download th
 

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Therese Torris's curator insight, June 26, 12:19 PM
Not long ago those lists used to be 50-items long
 
 
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SlideServe - Share Presentations and PDF Documents Online

SlideServe - Share Presentations and PDF Documents Online | About Content Curation | Scoop.it
SlideServe is the easiest way to Upload & Share PowerPoint presentations publicly or privately with the world. Topics search, Slideshows, PPT download, Transcript & more

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60 Totally Free Design Resources for Non-Designers

60 Totally Free Design Resources for Non-Designers | About Content Curation | Scoop.it
A list of the best sites to bookmark for free design resources, including icons, images, fonts and DIY design tools.

Via Ana Cristina Pratas
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Elink.io: Turn web links into visually appealing newsletters, web pages and website embeds

Elink.io:  Turn web links into visually appealing newsletters, web pages and website embeds | About Content Curation | Scoop.it

Elink is an content marketing tool to curate and publish email newsletters and web pages in minutes.

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The Frugal Guide to Content Marketing: How To 'Frame' Your Content For Maximum Traffic

The Frugal Guide to Content Marketing: How To 'Frame' Your Content For Maximum Traffic | About Content Curation | Scoop.it
The second installment of our Frugal Guide to Content Marketing. Find out 5 content types you can create with minimal effort & are proven to drive traffic.

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77 Tremendous Tools to Make You a Content Marketing Superstar

77 Tremendous Tools to Make You a Content Marketing Superstar | About Content Curation | Scoop.it

If you're a content marketer, chances are you have the same obsession with new, fancy content marketing tools that I do. I find myself spending lots of time looking for the next big thing - the content marketing tool that will help propel me to content marketing stardom.

 

Though that's still a long way off, I've curated the best tools I've come across during my hunt and created a list of 77 Tremendous Tools to Make You a Content Marketing Superstar.

 

I've divided the tools into sections based on their purpose, so if there's a certain type of tool you're looking for you can skip straight to the right section by clicking one of the links below....


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Jeff Domansky's curator insight, October 13, 2016 1:09 AM

Great set of tools for your content marketing toolkit from Wishpond.

Jeff Domansky's curator insight, October 13, 2016 1:13 AM

Great set of tools for your content marketing toolkit from Wishpond.

Wisestep's curator insight, October 13, 2016 7:08 AM
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Sample These 45+ Content Tools to Create, Curate, and Measure

Sample These 45+ Content Tools to Create, Curate, and Measure | About Content Curation | Scoop.it
With thousands of tools available to marketers, choosing the right fit can feel overwhelming. Here’s a sampling of content creation solutions to get your search started. We’ve divided it into three sections: create, curate, and measure.
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Jeff Domansky's curator insight, August 6, 2016 11:02 AM
Here are 45 content creation solutions to help you create, curate, and measure courtesy of the Content Marketing Institute.
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Get Better Results From Your Content With 10 Top Tools

Get Better Results From Your Content With 10 Top Tools | About Content Curation | Scoop.it
Looking for the latest and best tools to help you curate faster and in a more organized way? When it comes to productivity, I find these 10 tools the best

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janlgordon's comment, July 24, 2016 8:58 PM
Thank you @Stewart-Marshall & @Antonio Ormachea :-)
janlgordon's comment, July 27, 2016 10:42 AM
Thank you @Pantelis Chiotellis @Vladimir Kukharenko @Oliver Durrer @massimo facchinetti @RPattinson-Daily @Madelyn Powell & @Skylly_W :-)
janlgordon's comment, July 28, 2016 10:43 AM
Thank you @Roy Kenda & @Jenne :-)
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GIF MAKER Free Download -  Free Animated GIF Maker, Video to Gif Maker

GIF MAKER Free Download -  Free Animated GIF Maker, Video to Gif Maker | About Content Curation | Scoop.it
Best Gif Maker app. With our gif maker you can create awesome gifs. Gif maker supports YouTube and more than 200+ video websites.

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Calaméo - Publishing Platform for Documents and Magazines

Calaméo - Publishing Platform for Documents and Magazines | About Content Curation | Scoop.it
Publishing platform for digital magazines, interactive publications and online catalogs. Convert documents to beautiful publications and share them worldwide

Via Ana Cristina Pratas
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The Ultimate List of Content Curation Tools and Platforms

The Ultimate List of Content Curation Tools and Platforms | About Content Curation | Scoop.it
Content curation is a highly effective inbound marketing strategy and because of this there has been a rise of content curation tools and platforms.

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9 Visual Tools to Create Awesome Social Media Images : Social Media Examiner

9 Visual Tools to Create Awesome Social Media Images : Social Media Examiner | About Content Curation | Scoop.it
Do you want to create professional-grade social media visuals? Discover nine free tools to help you create beautiful visual content for your social media profiles.
Via Rami Kantari
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