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25 Sneaky Online Tools and Gadgets to Help You Spy on Your Competitors

25 Sneaky Online Tools and Gadgets to Help You Spy on Your Competitors | Aarandee environmental design, environmental engineering | Scoop.it

Even before you entered into the world of “business”, you were watching your competition. Whether it was in a classroom or on a sports team, you not only wanted to keep up, you wanted to know where the marker was set so you could go one step further. It was about finding new opportunities and setting new goals based on someone you aspired to beat.


At this time, when search is so important and detailed, and the Internet has grown so extensively, you have tons of different factors to consider when spying on your competition. This is where marketing tools come into play.


In many cases, tools that help you monitor your own web performance also can help you gather data on your competition. So, you might be using some of these tools already, without using the features that help you evaluate your competitors. Here are some of the best tools out there:


Via Brian Yanish - MarketingHits.com
Jimmy Johnston MBE's insight:

brilliant insight...I just need to learn how to maximise the information...

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commentrix's curator insight, March 5, 10:40 PM

Keep an Eye on Your Competitors. With These 25 Online Tools and Gadgets You Can Spy Them (sneaky)

malek's curator insight, March 6, 5:53 AM

Competitive Intelligence is essentially for inspiration to find better tools to engage with customers. It helps with self-check of what strategy, tactics and room for improvement.

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What is Environmental Engineering? -Random Adventures and Tips

What is Environmental Engineering? -Random Adventures and Tips | Aarandee environmental design, environmental engineering | Scoop.it
Being an environmental engineer involves cleaning up past mistakes and plans new facilities designed to prevent mistakes in the future.
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Green Tomorrow: Yorkshire carbon capture and storage project wins EU funding

Green Tomorrow: Yorkshire carbon capture and storage project wins EU funding | Aarandee environmental design, environmental engineering | Scoop.it
Yorkshire carbon capture and storage project wins EU funding #greenliving,#eco http://t.co/EtwS6meCNv
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How A Product Design Oversight In Your Face Wash Became An Environmental Disaster

How A Product Design Oversight In Your Face Wash Became An Environmental Disaster | Aarandee environmental design, environmental engineering | Scoop.it
Tiny "microbeads" in beauty products seemed great, until someone tried to clean them up.
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Can Green Gas Solve Renewable Energy's Intermittency Challenge?

Can Green Gas Solve Renewable Energy's Intermittency Challenge? | Aarandee environmental design, environmental engineering | Scoop.it
One answer was tempting – using excess renewable energy to create a greener substitute for natural gas while increasing capacity factors through energy storage. ...
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A4-Final-Version-Carbon-Offset-Infographic-med.jpg (1207x1697 pixels)

A4-Final-Version-Carbon-Offset-Infographic-med.jpg (1207x1697 pixels) | Aarandee environmental design, environmental engineering | Scoop.it
Infographic on #greentravel behavior by Griffith Institute for Tourism and Tourism Research in Australia. http://t.co/4LvfgdEcsU
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5 Ways to Kill It on Social Media That Have Nothing to Do with Content

5 Ways to Kill It on Social Media That Have Nothing to Do with Content | Aarandee environmental design, environmental engineering | Scoop.it

Social media marketers – myself included – spend a great deal of time talking about the importance of content.


And the rationale for that focus is justified.


Great content is an important component of a greater equation for how you can provide value to your targeted audience and positively address your business goals.


But therein lies the crux of what this post is about: content is only part of the equation for how you can provide value to your targeted audience.


There are many ways that you can use social media to great effect that have absolutely nothing to do with creating content.


Every now and again we all could use a reminder about the many content-free ways that we can use social media, so let these five examples serve as that reminder:


Via Brian Yanish - MarketingHits.com
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BSN's curator insight, May 26, 7:51 AM

5 Ways to Kill It on Social Media That Have Nothing to Do with Content. #socialmedia #business #tips

Paul-Alain Stieglitz's curator insight, May 27, 12:58 AM

ça paraît simple, et c'est sensé, mais bpn sang ce que ça prend comme temps.....en plus des soins donnés dans la "vraie vie" à nos patients/clients/proches...

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How A Redesigned Meal Tray Is Saving Virgin Atlantic Millions

How A Redesigned Meal Tray Is Saving Virgin Atlantic Millions | Aarandee environmental design, environmental engineering | Scoop.it
Virgin Atlantic reminds us that even when measured in grams, the dividends of good design can pay off big. (Saving grams leads to saving tens of millions in cash and carbon.
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How Fossil Fuel Interests Attack Renewable Energy

How Fossil Fuel Interests Attack Renewable Energy | Aarandee environmental design, environmental engineering | Scoop.it
Fossil fuel-funded front groups repeatedly spread disinformation on renewable energy standard and net metering policies in an effort to overturn pro-clean energy laws in 2013 and 2014.

A new report details the efforts of these front groups to eliminate clean energy policies across the country. The fossil fuel lobby aggressively uses lobbying and propaganda to achieve their goals. Self-identified “free market think tanks” are among the most effective advocates for the fossil fuel industry to lobby for policy changes. Dozens of these so-called free market organizations, a majority of which are members of the State Policy Network (SPN), worked to influence state level energy policies and attack the clean energy industry.


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Can Carbon Capture Curb Climate Change? | Lennart Joos | TEDxFulbright - YouTube

This talk was given at a local TEDx event, produced independently of the TED Conferences. There is no doubt that climate change will happen, the real questio... (Would #Carbon Capture able to bring a #solution to #ClimateChange?
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Landfills pressure Australia government to allow UN carbon credits: paper - Reuters

Landfills pressure Australia government to allow UN carbon credits: paper - Reuters | Aarandee environmental design, environmental engineering | Scoop.it
Landfills pressure Australia government to allow UN carbon credits: paper Reuters (Reuters) - Australian landfills, set to make total windfall profits of up to A$200 million ($187 million), if the country's carbon tax is repealed have proposed...
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Peterhead Carbon Capture and Storage (CCS) Project, Scotland - Power Technology

Peterhead Carbon Capture and Storage (CCS) Project, Scotland - Power Technology | Aarandee environmental design, environmental engineering | Scoop.it
The Peterhead power station, located in Aberdeenshire on the north-east coast of Scotland, will be the world's first gas-fired power station to host a full-chain carbon capture and storage (CCS) project on a commercial scale.It will be...
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One Canada Square boasts eco-friendly glows - The Wharf

One Canada Square boasts eco-friendly glows - The Wharf | Aarandee environmental design, environmental engineering | Scoop.it
One Canada Square boasts eco-friendly glows
The Wharf
The new devices are expected to have a life-span of 50,000 hours, as well as prompting a saving of 48% per year on Canary Wharf Group's energy costs and an 83-tonne carbon saving every 12 months.
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Synthesized 'solar' jet fuel: Renewable kerosene from sunlight, water and carbon dioxide

Synthesized 'solar' jet fuel: Renewable kerosene from sunlight, water and carbon dioxide | Aarandee environmental design, environmental engineering | Scoop.it
With the first ever production of synthesized "solar" jet fuel, the EU-funded SOLAR-JET project has successfully demonstrated the entire production chain for renewable kerosene obtained directly from sunlight, water and carbon dioxide, therein potentially revolutionizing the future of aviation. This process has also the potential to produce any other type of fuel for transport applications, such as diesel, gasoline or pure hydrogen in a more sustainable way.

Via Pol Bacquet
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Green technology's curator insight, May 19, 9:23 AM

Synthesized 'solar' jet fuel: Renewable kerosene from sunlight, water and carbon dioxide.

#solarpower #renewableenergy

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Imergy Power Systems Achieves Technological Breakthrough in Energy Storage: Flow batteries from recycled vanadium

Imergy Power Systems Achieves Technological Breakthrough in Energy Storage: Flow batteries from recycled vanadium | Aarandee environmental design, environmental engineering | Scoop.it
An exclusive process for using low-grade vanadium from oil fields and mines in flow batteries will lower cost and increase performance of energy storage Imergy Power Systems, a pioneer in advanced storage systems, has achieved a fundamental...
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The secret to storing renewable energy

The secret to storing renewable energy | Aarandee environmental design, environmental engineering | Scoop.it
Since the inception of renewable energy technology an inevitable and relentless question has arisen: is it possible to achieve a 100 per cent renewable energy economy? (How important is storage for the use of #cleanenergy?
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Scotland gives £2.2m to community groups to help tackle carbon emissions - Click Green

Salon Scotland gives £2.2m to community groups to help tackle carbon emissions Click Green South Seeds will be working to tackle fuel poverty and carbon emissions in the communities of East Pollokshields, Govanhill, Crosshill, Queen's Park and...
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29 Free Internet Tools To Improve Your Marketing Starting Today

29 Free Internet Tools To Improve Your Marketing Starting Today | Aarandee environmental design, environmental engineering | Scoop.it
Finding a good marketing shortcut feels especially great, considering all that we marketers have to do in a day.That’s why I went hunting for the top free marketing tools in a variety of marketing categories. These tools – all quick hits you can get started with easily – focus on everything from research and writing to benchmarking and analyzing. Here’s hoping you find the perfect shortcut for your work!
Via Stefano Principato, Brian Yanish - MarketingHits.com
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thank you Brian

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How to Use +Post Ads from Google: What Marketers Need to Know

How to Use +Post Ads from Google: What Marketers Need to Know | Aarandee environmental design, environmental engineering | Scoop.it

Have you heard of +Post ads from Google?


Do you know how your company can benefit from them?


Google’s +Post ads give your content assets massive visibility.


 

In this article you’ll discover what +Post ads are and how you can use them to promote your content to an even wider audience.

 

 



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BSN's curator insight, May 27, 7:59 AM

How to Use +Post Ads from Google: What Marketers Need to Know. #googleplus #business #tips

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How to Find Influencers on Twitter

How to Find Influencers on Twitter | Aarandee environmental design, environmental engineering | Scoop.it

Who are the key influencers in your industry on Twitter that you need to connect with?


Networking with people who have a large audience, and whose audience pays attention to what they have to say, is very useful for you, when their audience is your potential audience!


But before you go off and build these relationships, you need to put in a bit of work upfront to identify who these influencers are.  Of course, we have some tools that will help!


Via Brian Yanish - MarketingHits.com
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Middle Eastern Money Oils Wheels of Solar Expansion

Middle Eastern Money Oils Wheels of Solar Expansion | Aarandee environmental design, environmental engineering | Scoop.it
The opportunity cost of oil exports is beginning to drive solar expansion in the Mideast Gulf and beyond, according to Mohamad Asad Khan, a senior investment manager at Kuwait’s Enertech. As part of a state organization with access to $300-$400 billion per year, his opinion counts.

“The bottom line now is the opportunity cost of burning oil”, said Khan. “That is the key driver of renewable development here, as countries see domestic consumption from power generation and industrial uses diverting oil production and eating into export earnings…For example, if the world’s biggest oil exporter, Saudi Arabia, does not bring on alternatives — and that means renewables — it will be an oil importer by 2035.”


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Why just capture CO2 emissions when you can turn them into cash?

Why just capture CO2 emissions when you can turn them into cash? | Aarandee environmental design, environmental engineering | Scoop.it
Startup Skyonic is testing technologies that transform captured CO2 into bicarbonates, acids, even limestone. The big question: Can they be scaled?
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Cost-cutting street light removal plans given go-ahead - News & Star

Cost-cutting street light removal plans given go-ahead - News & Star | Aarandee environmental design, environmental engineering | Scoop.it
Cost-cutting street light removal plans given go-ahead News & Star The report says: “With the nationally forecasted increase in energy charges for street lighting and need for both cost and carbon savings, without significant intervention the...
Jimmy Johnston MBE's insight:

not a new idea, Martin & I suggested taking street lights off the national grid in 2008 - in our 'Brown / Green Brief'

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Eco-audits aim at boosting household energy savings - The Japan News

Eco-audits aim at boosting household energy savings - The Japan News | Aarandee environmental design, environmental engineering | Scoop.it
Eco-audits aim at boosting household energy savings The Japan News By Yuki Inamura / Yomiuri Shimbun Staff Writer The Environment Ministry will fully launch its so-called family eco-diagnosis program next month, to promote energy saving at...
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Solar Schools Create Educational Opportunities In UK & Cut Costs - CleanTechnica

Solar Schools Create Educational Opportunities In UK & Cut Costs - CleanTechnica | Aarandee environmental design, environmental engineering | Scoop.it
Solar Schools Create Educational Opportunities In UK & Cut Costs CleanTechnica …each school participating in the Power Your Future Programme will also be provided with educational materials and access to the systems' “smart meter,” allowing them to...
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DOE Announces $10 million Funding for Wave Energy Demonstration at US Navy’s Hawaii Test Site

DOE Announces $10 million Funding for Wave Energy Demonstration at US Navy’s Hawaii Test Site | Aarandee environmental design, environmental engineering | Scoop.it
will help develop reliable wave energy options and collect important performance and cost data for wave energy conversion (WEC) devices.

Via Duane Tilden
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Duane Tilden's curator insight, May 2, 8:39 AM

"The U.S. Energy Department  announced $10 million to test prototypes designed to generate clean, renewable electricity from ocean waves and help diversify America’s energy portfolio. The Energy Department-supported demonstrations at the U.S. Navy’s wave energy test site off Hawaii’s island of Oahu will help develop reliable wave energy options and collect important performance and cost data for wave energy conversion (WEC) devices.

The Energy Department plans to test two WEC devices at depths of 60 and 80 meters at the open-water site offshore from Marine Corps Base Hawaii in Kaneohe Bay. These projects will enable the Energy Department to evaluate technology performance, reliability and cost of energy to achieve cost-competitive wave energy deployments in the future.

The two-phase demonstration projects will focus on WEC devices in the late stages of technology development–those ready to be tested at close to full-scale in the open-ocean environment. The first phase of this fundingopportunity will optimize designs and plan for the deployment and testing of WEC systems. The second phase will support permitting, fabrication, deployment, retrieval, and decommissioning of these systems after 12 months of testing and data collection."